EPISODE 24 Ft. David Chaney
This week on Ridin’ the Line, we sit down with outdoor industry veteran and community builder David Chaney for one of our most in-depth conversations yet. From working with brands like Under Armour, Red Bull, and New Balance to building community through Martha’s Outpost and now launching Trail Scouts MTB, David shares an incredible perspective on outdoor culture, sports marketing, family, entrepreneurship, and why North Georgia has become such a special place for mountain biking.
We dive into the importance of authentic community, the evolution of action sports marketing, balancing career and family life, and David’s vision for getting more families involved in mountain biking through Trail Scouts MTB. Plus plenty of laughs, stories from the trail, paddling adventures, race culture, and insight into what makes the Southeast riding scene so unique.
This one goes way beyond bikes. If you care about community, outdoor culture, building something meaningful, or just hearing an inspiring story from someone who’s lived it, this episode is for you.
Follow Trail Scouts MTB:
Instagram: @trailscoutsmtb
Website: trailscoutsmtb.com
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