League Insights

The Exploitative Business Model of Boxing

Boxing has produced some of the most iconic moments in sports history, but the business behind those moments is rarely talked about. Every major sport has built an infrastructure to protect its athletes, boxing never did, and the result has been exploitation.

The Commercial Evolution of Formula One

Formula One is now the world's fastest growing sport with 827 million fans globally. But for most of its history, it was a sport that didn't understand its true value. This video explores the full commercial evolution of the sport led by Bernie Ecclestone to Liberty Media rebuilding it into a global luxury brand today.

Inside the Business of a NBA Media Company - Interview w/ Kurt Benson

In today's episode I sit down with Kurt Benson, founder of Tidal League, a media company specializing in sports & culture. They produce popular shows featuring NBA players like Out the Mud, Run Your Race, To the Baha, and more.

How The NBA's $77 Billion Media Deal Redefines the Viewing Experience

In today's episode we analyze the NBA's new $77B media-rights deal set to take into effect this 2025-2026 season.

NBA Agent Interview - Managing Jimmy Butler and Media Narratives w/ Bernie Lee

In today's episode I speak with NBA Agent Bernie Lee. We discuss his experiences managing Jimmy Butler, navigating the media, and more.