Omslagafbeelding van de show Talking Travel Marketing

Talking Travel Marketing

Podcast door Talking Travel Marketing

Engels

Business

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Over Talking Travel Marketing

This is the Talking Travel Marketing Podcast with Ellie Boulstridge, founder of Chiron Hotel Consulting and Valerie Merut, founder of Cerita. This podcast is for you if you are the marketing manager or the owner of a travel company or hotel. In each episode, we dive into one of the most frequently asked marketing questions, sharing our thoughts and insights to help you get the most out of your marketing.

Alle afleveringen

11 afleveringen

aflevering How is AI impacting travel marketing? artwork

How is AI impacting travel marketing?

This week on “Travel Marketing Insights,” we talk about how AI is transforming travel marketing for hotels, travel agencies, and tour operators. We share our experiences with AI, reveal our favourite tools, and discuss both the benefits and limitations of AI. Join us for a transparent, practical discussion on how AI affects our work as marketers and what to keep in mind when integrating it into your marketing strategy. Links + Resources:  ChatGPT www.chatbotapp.ai [http://www.chatbotapp.ai/] Gemini  www.gemini.google.com [http://www.gemini.google.com/] DALL-E www.openai.com/dall-e [http://www.openai.com/dall-e] Have any questions? Contact us, we’d love to hear from you: www.chironhotelconsulting.com [http://www.chironhotelconsulting.com/] | Ellie@chironhotelconsulting.com www.wearecerita.com [http://www.wearecerita.com/] | Valerie@wearecerita.com

10 okt 2024 - 9 min
aflevering What’s the best way to stand out on social media in the travel industry? artwork

What’s the best way to stand out on social media in the travel industry?

With social media becoming increasingly saturated each year, how can hotels, tour operators, and travel agencies truly stand out and attract their target audience? Join us on “Talking Travel Marketing” as we chat through strategies for differentiation and discuss the unique advantages small businesses have over larger travel brands and hotel chains. Links + Resources:  Deliciously Ella www.deliciouslyella.com [http://www.deliciouslyella.com/] | @deliciouslyella One&Only Resorts  www.oneandonlyresorts.com [http://www.oneandonlyresorts.com/] | @ooresorts  Marbella Club www.marbellaclub.com [http://www.marbellaclub.com/] | @marbellaclubh El Fenn www.el-fenn.com [http://www.el-fenn.com/] | @elfennmarrakech Have any questions? Contact us, we’d love to hear from you: www.chironhotelconsulting.com [http://www.chironhotelconsulting.com/] | Ellie@chironhotelconsulting.com www.wearecerita.com [http://www.wearecerita.com/] | Valerie@wearecerita.com

3 okt 2024 - 14 min
aflevering If your company is just getting started, where is the best place to start from a Marketing perspective? artwork

If your company is just getting started, where is the best place to start from a Marketing perspective?

Struggling with marketing for your new hotel or travel company? In this week’s episode of “Talking Travel Marketing”, we share practical advice on getting started. We talk about key strategies such as investing in high-quality imagery, crafting a solid content plan, and tapping into storytelling on social media. Whether you’re setting up a brand from scratch or updating an existing one, these tips will help you create a strong marketing foundation and connect with your audience.  Links + Resources:  Blakes Hotel  www.blakeshotels.com [http://www.blakeshotels.com/] | @blakeshotel  Cap Karoso www.capkoroso.com [http://www.capkoroso.com/] | @cap_karoso Have any questions? Contact us, we’d love to hear from you: www.chironhotelconsulting.com [http://www.chironhotelconsulting.com/] | Ellie@chironhotelconsulting.com www.wearecerita.com [http://www.wearecerita.com/] | Valerie@wearecerita.com

12 sep 2024 - 13 min
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