The Business of Better

Demystifying Swelling, with Amy and Will Rivera

Join us on this episode of The Business of Better podcast as Dr. John Chuback sits down with Amy Rivera and her husband and business partner, Will Rivera, to discuss how they are changing lymphedema education and awareness around the world for the better.  After over three decades of uncertainty and struggle with her lymphedema, Amy transformed her experience to become a globally recognized authority on the subject of lymphedema education and awareness and sharing information, experiences, and solutions with a greater focus on the the perspective of the patient––the person actually living with the condition everyday––as opposed to that of the clinician.  And Will has played a crucial role in building Amy's multifaceted platform that has reached and helped countless people searching for answers and community regarding this often misunderstood disease. Amy and Will share with Dr. Chuback the journey to where they are today, starting with how Amy decided to become a thought and education leader in the lymphedema space; to writing books, creating comprehensive online courses, and designing personalized consulting programs all with a focus on an innovative, patient-centric approach to lymphedema education; and to becoming ambassadors for high-quality compression products that help people provide themselves self-care for their lymphedema from the comfort of their homes.  Amy discusses why this mission is so meaningful to her, and Will explains how his years of helping build Amy's online platform gave him the skills and expertise to now offer digital marketing and business services to entrepreneurs of all kinds looking to streamline, automate, and scale their businesses. If you're a healthcare provider thinking of creating your own thought leadership presence online, someone with lymphedema wanting to learn more about platforms that provide helpful information about the condition, or someone interested in health & wellness entrepreneurship generally, this episode is for you. Connect with Amy and Will: Amy's LinkedIn: https://www.linkedin.com/in/thrive-with-amy/ Amy's Instagram: @thrive_with_amy Will's LinkedIn: https://www.linkedin.com/in/will-rivera/ Lymphedema Blueprint Course: https://riveramethod.com/lymphedema-blueprint-course Rivera Method Consulting: https://riveramethod.com/ The Rivera Foundation: https://winourfight.org/ Book - Drop the Skirt: How My Disability Became My Superpower: https://www.amazon.com/Drop-Skirt-Disability-Became-Superpower/dp/1737000806 Book - Lymphoedema United:  You are NOT alone!: Lymphoedema stories from around the world - Volume 1: https://www.amazon.com/Lymphoedema-United-alone-stories-around/dp/1783242876 Fast'n Go Compression Bandages: https://riveramethod.com/fast-n-go Xpandasox: https://riveramethod.com/xpandasox Subscribe now for more expert insights and inspiring stories to help you navigate the world of health & wellness and entrepreneurship 🔔 #entrepreneur #entrepreneurship #health #medicalentrepreneur #healthcareentrepreneur #healthcarebusiness #business #thoughtleadership #innovation #lymphedema #healthandwellness #podcast #businessofbetter #businessofbetterpodcast #drjohnchuback #drchuback #businessleader #amyrivera #lymphedemaeducation #primarylymphedema #lymphedemaawareness #lymphedemawellness #lymphedemamedicine #lymphedemaconsulting #healthcareconsulting

Creating Innovative Business Opportunities in Physical Therapy, with Dr. Alex Hill, PT, DPT

Join us on this episode of The Business of Better podcast as Dr. John Chuback sits down with Dr. Alex Hill, PT, DPT, an entrepreneur in the world of physical therapy and founder of OncoPelvic PT, an online platform committed to empowering people with resources for pelvic health, lymphedema, and cancer-related conditions.  Dr. Hill shares her journey from traditional clinical practice and starting OncoPelvic PT during the COVID-19 pandemic to becoming a prominent educator, consultant, and coach in the physical therapy space and building a private practice that blends in-person, mobile, and telehealth appointments, all with an aim to provide better information and care so that people can best understand and take charge of their symptoms to live confidently. Dr. Chuback and Dr. Hill explore the realities of launching an innovative practice model, the opportunities that emerge from growing a social media presence as a healthcare professional, and the balance between clinical excellence and entrepreneurial vision. Dr. Hill also discusses how she leveraged digital platforms and a clear mission to expand her reach beyond the walls of the clinic. If you’re a physician considering starting a business, a healthcare entrepreneur carving out a niche, or a clinician eager to transform expertise into impact, this is an episode you won’t want to miss. Connect with Dr. Hill: LinkedIn: https://www.linkedin.com/in/alexhillpt/ OncoPelvic PT: https://www.oncopelvicpt.com/ Subscribe now for more expert insights and inspiring stories to help you navigate the world of health & wellness and entrepreneurship 🔔 #entrepreneur #entrepreneurship #health #medicalentrepreneur #healthcareentrepreneur #healthcarebusiness #business #thoughtleadership #innovation #physicaltherapy  #lymphedema #pelvichealth #cancer #lipedema #healthandwellness #physicaltherapist #podcast #businessofbetter #businessofbetterpodcast #drjohnchuback #drchuback #businessleader

Turning Clinical Need into Marketable Products: Vikram Ravikumar on Medical Device Innovation

In this episode of The Business of Better podcast, host Dr. John Chuback speaks with Vikram Ravikumar, Chief Operating Officer of Sun Scientific, a company focused on developing medical devices that provide effective, practical solutions for people with venous disease, lymphatic disease, and chronic wounds. With a broad background spanning product development, regulatory compliance, intellectual property protection, sales, marketing, and more, Vikram shares how his career path led him from heading a "skunkworks" in the basement of his physician father's vein clinic to becoming a leader in the world of health product innovation, where he now helps guide a company with a vision of changing the lives of countless people for the better. Dr. Chuback and Vikram discuss what it takes to bring new medical devices to market, the challenges of translating clinical application into business success, and the importance of balancing clinical credibility with consumer accessibility. Vikram also offers insights into scaling a health-focused company, the role of obsession and vision in driving a company's enterprise, and why clinicians are often key people at companies building products for the healthcare industry. If you’re a physician exploring industry opportunities, a healthcare entrepreneur, or someone interested in getting involved in the business of health and wellness, this episode is for you. Connect with Vikram: LinkedIn: https://www.linkedin.com/in/vikram-ravikumar/ [https://www.linkedin.com/in/vikram-ravikumar/] Sun Scientific: https://aero-wrap.com/ [https://aero-wrap.com/] #entrepreneur #entrepreneurship #medicaldevice #health #medicalentrepreneur #healthcareentrepreneur #healthcarebusiness #business #thoughtleadership #innovation #veinhealth #lymphatichealth #woundcare #healthandwellness #doctor #physician #podcast #businessofbetter #businessofbetterpodcast #drjohnchuback #drchuback #businessleader

Carmen Fong, MD, FACS | The Business of Better Podcast w/ Dr. John Chuback

In this episode of The Business of Better podcast, host Dr. John Chuback sits down with Dr. Carmen Fong, a colorectal surgeon, author, and entrepreneur whose work spans clinical medicine, medical education, and product development. Dr. Fong shares how she has built a multifaceted career that blends patient care with business innovation, from rapidly expanding Hemorrhoid Centers of America as Co-Director and writing Constipation Nation, a book about the history and science behind constipation, to helping launch over-the-counter products, medical devices, and telehealth platforms for anorectal health and developing creative digital content aimed at improving public understanding of colorectal and anal medicine. She also discusses how her presence on social media platforms such as LinkedIn has led to numerous business and collaboration opportunities. Dr. Chuback and Dr. Fong explore what it takes to identify opportunities beyond the operating room, the challenges of balancing surgical practice with entrepreneurship, and how creativity fuels effective business ideas. If you’re a physician considering starting a business, a budding healthcare entrepreneur, or a professional in the health and wellness space looking to turn expertise into impactful ventures, this episode is for you. Connect with Dr. Fong: LinkedIn: https://www.linkedin.com/in/carmen-fong-m-d-facs-62702721/ [https://www.linkedin.com/in/carmen-fong-m-d-facs-62702721/] Website: https://carmenfong.com/ [https://carmenfong.com/] Constipation Nation: https://www.amazon.com/Constipation-Nation-What-Know-When/dp/1538186195 [https://www.amazon.com/Constipation-Nation-What-Know-When/dp/1538186195] Subscribe now for more expert insights and inspiring stories to help you navigate the world of health & wellness and entrepreneurship 🔔

Neal Lonky, MD, MPH | The Business of Better Podcast w/ Dr. John Chuback

On this episode of the Business of Better podcast, our host, Dr. John Chuback, sits down with Dr. Neal Lonky, a physician, inventor, and entrepreneur who turned clinical insight into market-ready innovation. A practicing OB/GYN, clinical professor at the University of California, and former director at Kaiser Permanente, Dr. Lonky is the founder and CEO of Histologics, a medical device company whose primary objective is to advance the field of tissue sampling into the 21st century.  Histologics developed Kylon, a medical fabric now widely used in cervical biopsies and advanced wound care. In this episode, Dr. Lonky shares his journey of building a successful medical device company through patient-focused design and mission-driven growth. Dr. Chuback and Dr. Lonky talk about the realities of medical entrepreneurship—navigating patent law for inventions, working with investors, and designing products that serve both patients and providers. With a strong focus on affordability, access, and quality, Dr. Lonky explains his philosophy of value-driven innovation and offers practical advice to anyone in healthcare looking to bring a new idea to life. Connect with Dr. Lonky:  Email: nlonky@histologics.com LinkedIn: https://www.linkedin.com/in/neal-lonky-md-mph-583ba614/ Histologics: https://histologics.com/ Follow now for more expert insights and inspiring stories to help you navigate the world of health & wellness and entrepreneurship 🔔