Building a Stronger Podcast Through Authenticity

Why Podcasting Is Becoming a Powerful Career Tool

Building a powerful career tool starts with podcasting. In this conversation, Annika Jackson explains why podcasts are becoming more than just content platforms—they're helping professionals showcase expertise, build personal brands, develop valuable skills, and stand out in today's competitive job market. Discover how creating a podcast can open new career opportunities, strengthen your professional credibility, and become an asset that grows long after each episode is published. Episode Highlights: [04:39] Annika's Updates and New Shows [06:47] Why Your Podcast Is the New Resume [10:17] Building a Podcast Curriculum at USC [15:38] Why the Media Industry Is Embracing Podcasts [19:13] Threads and Organic Promotion [23:22] Student Mindset and Analytics [32:00] Annika's Revenue Cascade Strategy [33:21] Monetizing Beyond Ads [36:36] Building Intentional Growth Systems [42:57] Podcasting Bot Scam and Fake Promotion Links & Resources: Connect with Anika Jackson: https://yourbrandamplified.com/ [https://yourbrandamplified.com/] Feature Your Podcast on the Podcasting Morning Show: https://PodcastingMorningShow.com/spotlight [https://podcastingmorningshow.com/spotlight] The Podcasting Morning Show: ⁠⁠www.podcastingmorningshow.com⁠⁠ [https://www.podcastingmorningshow.com] Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/ [https://www.podcastingmorningshow.com/joinus/] Meet the PMS Cast and Crew: ⁠⁠https://podcastingmorningshow.com/people⁠⁠ [https://podcastingmorningshow.com/people] Join The Empowered Podcasting Facebook Group: ⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠ [https://www.facebook.com/groups/empoweredpodcasting] Book A Free Call With Marc: https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC [https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC] Application To Submit Your Show For Evaluation: ⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠ [https://podcastingmorningshow.com/eval] Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠ [http://ironickmedia.com/]⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠ [http://contentcreatorsaccountant.com] Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠ [https://www.podcastingmorningshow.com/contact] Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here: https://podmatch.com/hostdetailpreview/1729879899384520035bad21b [https://podmatch.com/hostdetailpreview/1729879899384520035bad21b]

556. How to Improve Your Podcast Intro, Interviews & Pacing

A great conversation can lose listeners before it ever gets started, which is why it's worth learning how to Improve Your Podcast Intro while also sharpening your interview skills and pacing. The morning show cast and crew break down what makes an intro grab attention, how to ask stronger questions that lead to better conversations, and why slowing down at the right moments keeps listeners engaged. By the end, you'll have simple ideas you can apply to create a stronger first impression and a more engaging podcast from start to finish. Episode Highlights: [06:46] Nikki Joins the Hot Seat [08:06] First Impressions and Audience Clarity [11:50] Branding Fixes: Tagline and Cover Art [18:50] Intro Clip and Opening Feedback [23:55] Pacing, Confidence, and Delivery Tips [29:37] The One-Question Hook [31:30] Talk to One Person, Not Everyone [41:34] Transitioning into Key Takeaways [46:22] Interview Style Review [48:40] Avoiding Stacked Questions Links & Resources: Listen to The Gentle Year, Episode 35: https://thegentleyear.buzzsprout.com/2535237/episodes/19322198-the-little-girl-who-felt-like-too-much-caasi-o-day-part-1 [https://thegentleyear.buzzsprout.com/2535237/episodes/19322198-the-little-girl-who-felt-like-too-much-caasi-o-day-part-1] Feature Your Podcast on the Podcasting Morning Show: https://PodcastingMorningShow.com/spotlight [https://podcastingmorningshow.com/spotlight] The Podcasting Morning Show: ⁠⁠www.podcastingmorningshow.com⁠⁠ [https://www.podcastingmorningshow.com] Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/ [https://www.podcastingmorningshow.com/joinus/] Meet the PMS Cast and Crew: ⁠⁠https://podcastingmorningshow.com/people⁠⁠ [https://podcastingmorningshow.com/people] Join The Empowered Podcasting Facebook Group: ⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠ [https://www.facebook.com/groups/empoweredpodcasting] Book A Free Call With Marc: https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC [https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC] Application To Submit Your Show For Evaluation: ⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠ [https://podcastingmorningshow.com/eval] Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠ [http://ironickmedia.com/]⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠ [http://contentcreatorsaccountant.com] Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠ [https://www.podcastingmorningshow.com/contact] Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here: https://podmatch.com/hostdetailpreview/1729879899384520035bad21b [https://podmatch.com/hostdetailpreview/1729879899384520035bad21b]

Building a Stronger Podcast Through Authenticity

Building a successful podcast through authenticity starts with showing up as your true self. In this episode of Empowered Podcasting LIVE [https://podcastingmorningshow.com/epclive], Jessica Schiller shares why energy, mindset, and genuine connection create a stronger impact than following trends or chasing algorithms. Discover how embracing your authentic voice can help you build deeper audience relationships, create more meaningful content, and grow a podcast that truly resonates. You'll also learn why authentic storytelling creates lasting connections that keep listeners coming back episode after episode. Episode Highlights: [03:44] Meet Jessica Schiller [04:06] The Origin of Mozen Wellness [08:27] Why Energy Is the Magic Ingredient [10:45] Can You Feel Energy Through Audio? [14:39] When Strategy Falls Flat [16:50] AI and the New Golden Age [20:15] From Finance to Healing [25:56] Where Mindset Meets Strategy [27:39] Healing Frequencies and Energy Practices [31:53] Comparison, Phone Habits, and Protecting Your Energy Links & Resources: Connect with Jessica Schiller: https://www.mozenwellness.com/ [https://www.mozenwellness.com/] Feature Your Podcast on the Podcasting Morning Show: https://PodcastingMorningShow.com/spotlight [https://podcastingmorningshow.com/spotlight] The Podcasting Morning Show: ⁠⁠www.podcastingmorningshow.com⁠⁠ [https://www.podcastingmorningshow.com] Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/ [https://www.podcastingmorningshow.com/joinus/] Meet the PMS Cast and Crew: ⁠⁠https://podcastingmorningshow.com/people⁠⁠ [https://podcastingmorningshow.com/people] Join The Empowered Podcasting Facebook Group: ⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠ [https://www.facebook.com/groups/empoweredpodcasting] Book A Free Call With Marc: https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC [https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC] Application To Submit Your Show For Evaluation: ⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠ [https://podcastingmorningshow.com/eval] Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠ [http://ironickmedia.com/]⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠ [http://contentcreatorsaccountant.com] Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠ [https://www.podcastingmorningshow.com/contact] Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here: https://podmatch.com/hostdetailpreview/1729879899384520035bad21b [https://podmatch.com/hostdetailpreview/1729879899384520035bad21b]

555. Smarter Podcast Marketing with AI and Social Media

Great podcast marketing goes beyond publishing new episodes. The morning show cast and crew explore smarter podcast marketing, sharing practical strategies for using AI, creating content between episodes, and improving podcast discovery without sounding robotic. From social media workflows to sustainable growth tactics, the conversation is packed with actionable ideas to help you market your podcast more effectively. Learn how better prompts, smarter workflows, and authentic content can help you grow your audience while saving time. Episode Highlights: [02:37] Meet Eddie Garrison [05:54] AI Prompting and Content Repurposing [08:33] The Keyhole Content Strategy [11:29] AI Tags and How Algorithms Work [13:41] The Social Media Slop Problem [19:54] Pick the Right Platforms and Build Owned Media [24:34] Maintaining Your Brand Voice with AI [30:02] Focus on Hooks, Not Virality [33:23] Prompting AI from Podcast Transcripts [40:02] Using AI as a Coworker, Not a Replacement Links & Resources: Connect with Eddie Garrison: https://www.eddiegarrison.com/ [https://www.eddiegarrison.com/] Feature Your Podcast on the Podcasting Morning Show: https://PodcastingMorningShow.com/spotlight [https://podcastingmorningshow.com/spotlight] The Podcasting Morning Show: ⁠⁠www.podcastingmorningshow.com⁠⁠ [https://www.podcastingmorningshow.com] Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/ [https://www.podcastingmorningshow.com/joinus/] Meet the PMS Cast and Crew: ⁠⁠https://podcastingmorningshow.com/people⁠⁠ [https://podcastingmorningshow.com/people] Join The Empowered Podcasting Facebook Group: ⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠ [https://www.facebook.com/groups/empoweredpodcasting] Book A Free Call With Marc: ⁠https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC⁠ [https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC] Application To Submit Your Show For Evaluation: ⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠ [https://podcastingmorningshow.com/eval] Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠ [http://ironickmedia.com/]⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠ [http://contentcreatorsaccountant.com] Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠ [https://www.podcastingmorningshow.com/contact] Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here: https://podmatch.com/hostdetailpreview/1729879899384520035bad21b [https://podmatch.com/hostdetailpreview/1729879899384520035bad21b]

554. Podcast News: AI Ad Blockers, Video Strategy & Discovery

The podcasting world never stands still, and neither do the challenges creators face. The morning show cast and crew discuss AI ad blockers, video strategy & discovery, and the real cost of video production as platforms continue to evolve. From monetization and sponsorships to smarter growth strategies, the conversation looks at what today's headlines mean for podcasters trying to build a sustainable show. Whether you're launching a new show or growing an existing one, these stories reveal where podcasting is headed next. Episode Highlights: [03:28] Active Podcast Stats [07:57] Watch vs. Listen Trends [12:23] Podcast Ad Blockers Explained [13:57] The Ad Blocking Debate [22:00] How Creators and Sponsors Are Responding [27:35] Finding Better-Fit Sponsors [33:14] Riverside Editor Changes [36:28] Netflix and Video Podcasts [40:03] The Press Releases Debate [49:44] The Real Cost of Video Podcasting Links & Resources: Community Meet-up for Women, Trans, and NonBinary Podcast Experts: https://www.eventbrite.com/e/community-meet-up-for-women-trans-and-non-binary-podcast-experts-tickets-1993847710174 [https://www.eventbrite.com/e/community-meet-up-for-women-trans-and-non-binary-podcast-experts-tickets-1993847710174]Empowered Podcasting 3 Tickets (Use coupon code EPCMARC20): https://empoweredpodcasting.com [https://w] Riverside's New Editor Walkthru (Free): https://riverside.com/webinars/the-new-riverside-editor-live-walkthrough [https://riverside.com/webinars/the-new-riverside-editor-live-walkthrough] Podcast Ad Blocker: https://www.adblockpodcast.com/ [https://www.adblockpodcast.com/] Nielsen’s Podcast Listen & Watch Report: https://www.nielsen.com/insights/2026/nielsens-podcast-listen-watch-report/ [https://www.nielsen.com/insights/2026/nielsens-podcast-listen-watch-report/] Feature Your Podcast on the Podcasting Morning Show: https://PodcastingMorningShow.com/spotlight [https://podcastingmorningshow.com/spotlight] The Podcasting Morning Show: ⁠⁠www.podcastingmorningshow.com⁠⁠ [https://www.podcastingmorningshow.com] Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/ [https://www.podcastingmorningshow.com/joinus/] Meet the PMS Cast and Crew: ⁠⁠https://podcastingmorningshow.com/people⁠⁠ [https://podcastingmorningshow.com/people] Join The Empowered Podcasting Facebook Group: ⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠ [https://www.facebook.com/groups/empoweredpodcasting] Book A Free Call With Marc: ⁠https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC⁠ [https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC] Application To Submit Your Show For Evaluation: ⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠ [https://podcastingmorningshow.com/eval] Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠ [http://ironickmedia.com/]⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠ [http://contentcreatorsaccountant.com] Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠ [https://www.podcastingmorningshow.com/contact] Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here: https://podmatch.com/hostdetailpreview/1729879899384520035bad21b [https://podmatch.com/hostdetailpreview/1729879899384520035bad21b]