The Social RoundTable

How do you run a GOOD social media channel for government? | Social Roundtable Episode 1

Welcome to the debut episode of The Social Round Table (SRT)! Hosts Carlos Burger and Roman Garcia dive into the complex world of running effective social media channels for federal and military entities, sharing their insider knowledge and candid opinions.In this episode, we discuss: 0:00 - The Social Media Hot Take2:51 - The Million-Dollar Question: Who is Your Audience? 5:39 - Key Takeaways for Government Communicators9:50 - Being Skeptical of Mandated Content12:44 - Focus on Entertaining Content22:46 - How to be "Cool" as a government platform26:37 - Avoiding Jargon44:37 - Carlito's Rules to run a successful government social media channelJoin Carlos and Roman as they analyze the success of recent Army events and brainstorm ideas for the FBI and Congress's social strategy, all while trying to avoid the infamous "Nothing Burger" 🍔!