Built Local

5 Numbers to EXPLODE Profit For Your Service Businesses

24 min · I går
episode 5 Numbers to EXPLODE Profit For Your Service Businesses cover

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⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Bruce from Ascend Wise joins the local podcast to break down how service based businesses can become more profitable and scalable through better systems, not just more leads. Drawing from his experience in high growth service companies and his own pet waste removal business, Doozy, he shares how they reached six figures within about six months while building a strong team and operational foundation. In his consulting work, he’s helped home service companies achieve major shifts in net profit, including 20 to 22 percent improvements, by fixing hidden operational issues that most owners overlook. Instead of chasing more leads Bruce focuses on a scoreboard built from five revenue drivers leads conversion rate retention purchase frequency and average ticket paired with gross profit analysis from the PNL His team uses data to diagnose inefficiencies like pricing gaps poor routing and weak leadership then applies tools like reverse brainstorming to uncover profit leaks Conversation highlights systems like Review Harvest help improve Google reviews and Google Maps ranking driving stronger online reputation and inbound leads for local businesses looking to grow sustainably. What This Episode Covers • How service businesses increase profitability using data-driven systems • The five revenue drivers every business owner should track • Why most businesses do not actually have a lead problem • How gross profit issues quietly limit growth • Building leadership and team accountability in service companies • How Doozy scaled to six figures in six months • Using reviews to improve trust and inbound leads Timestamps 00:00:03 to 00:00:17 Introduction and Bruce background 00:00:17 to 00:02:37 Ascend Wise and starting Doozy 00:02:37 to 00:05:01 Common blind spots in service businesses 00:05:01 to 00:06:23 How Review Harvest fits into review systems 00:06:23 to 00:08:20 Data-centered decision-making framework 00:08:20 to 00:11:26 The five revenue drivers explained 00:11:26 to 00:12:10 Using drivers to build a roadmap 00:12:10 to 00:15:31 Gross profit and pricing strategy 00:15:31 to 00:17:02 Gross profit definition and breakdown 00:17:02 to 00:20:42 Case study and operational improvements 00:20:42 to 00:22:41 Building Doozy and team culture 00:22:41 to 00:24:14 Review Harvest results and closing Hashtags #LocalBusinessMarketing #GoogleReviews #GoogleMapsRanking #ServiceBusinessGrowth #BusinessSystems #Profitability #Entrepreneurship #HomeServices #CustomerReviews #InboundLeads

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episode 5 Numbers to EXPLODE Profit For Your Service Businesses cover

5 Numbers to EXPLODE Profit For Your Service Businesses

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Bruce from Ascend Wise joins the local podcast to break down how service based businesses can become more profitable and scalable through better systems, not just more leads. Drawing from his experience in high growth service companies and his own pet waste removal business, Doozy, he shares how they reached six figures within about six months while building a strong team and operational foundation. In his consulting work, he’s helped home service companies achieve major shifts in net profit, including 20 to 22 percent improvements, by fixing hidden operational issues that most owners overlook. Instead of chasing more leads Bruce focuses on a scoreboard built from five revenue drivers leads conversion rate retention purchase frequency and average ticket paired with gross profit analysis from the PNL His team uses data to diagnose inefficiencies like pricing gaps poor routing and weak leadership then applies tools like reverse brainstorming to uncover profit leaks Conversation highlights systems like Review Harvest help improve Google reviews and Google Maps ranking driving stronger online reputation and inbound leads for local businesses looking to grow sustainably. What This Episode Covers • How service businesses increase profitability using data-driven systems • The five revenue drivers every business owner should track • Why most businesses do not actually have a lead problem • How gross profit issues quietly limit growth • Building leadership and team accountability in service companies • How Doozy scaled to six figures in six months • Using reviews to improve trust and inbound leads Timestamps 00:00:03 to 00:00:17 Introduction and Bruce background 00:00:17 to 00:02:37 Ascend Wise and starting Doozy 00:02:37 to 00:05:01 Common blind spots in service businesses 00:05:01 to 00:06:23 How Review Harvest fits into review systems 00:06:23 to 00:08:20 Data-centered decision-making framework 00:08:20 to 00:11:26 The five revenue drivers explained 00:11:26 to 00:12:10 Using drivers to build a roadmap 00:12:10 to 00:15:31 Gross profit and pricing strategy 00:15:31 to 00:17:02 Gross profit definition and breakdown 00:17:02 to 00:20:42 Case study and operational improvements 00:20:42 to 00:22:41 Building Doozy and team culture 00:22:41 to 00:24:14 Review Harvest results and closing Hashtags #LocalBusinessMarketing #GoogleReviews #GoogleMapsRanking #ServiceBusinessGrowth #BusinessSystems #Profitability #Entrepreneurship #HomeServices #CustomerReviews #InboundLeads

I går24 min
episode From 0 - 100+ Clients in 15 Months Scooping Dog Poop?!? cover

From 0 - 100+ Clients in 15 Months Scooping Dog Poop?!?

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Local Podcast, we sit down with Candido, founder of a South Jersey pet waste removal business. He shares how he went from launching in 2024 with no customers to scaling to hundreds of clients in just over a year using consistency, Facebook ads, Google reviews, and disciplined execution. We break down how he built his brand, acquired customers, and why service quality and reliability have been the backbone of his rapid growth. Candido is a United States Marine veteran and the founder of a dog waste removal business based in South Jersey. He started the company in 2024 with a focus on low overhead, consistency, and strong local visibility through social media and community engagement. Within a short period, he scaled to over 100 recurring customers and several hundred total clients. What This Episode Covers • How Candido transitioned from the military to starting a service business • Why he chose pet waste removal as a low overhead opportunity • How he landed his first 10 to 20 customers • The exact Facebook group strategy he used for local leads • Why consistency in posting beats complexity in marketing • How Facebook ads became his primary paid acquisition channel • Why Google reviews are driving most of his customer trust and conversions • The importance of speed, reliability, and showing up consistently • How he manages customer retention in a seasonal business • Lessons learned from running operations solo in the beginning • His plans for trademarking and future franchising Timestamps: 00:00 Introduction and guest background 00:00:20 How Candido started the business 00:01:35 First year growth and early mindset 00:02:20 Getting first customers through Facebook groups 00:03:59 Expanding marketing with paid ads 00:04:20 Google reviews and customer trust impact 00:05:55 Facebook ad strategy and simple creatives 00:07:49 Scaling to 100+ recurring customers 00:08:16 Seasonal challenges and retention strategies 00:09:30 Customer service and reliability philosophy 00:10:52 Unexpected job story in the field 00:11:37 Military background and business discipline 00:12:21 Future plans and franchising goals 00:13:29 Experience with Review Harvest 00:15:12 Advice for new service business owners 00:16:49 How to contact the business

26. mai 202617 min
episode From Law Enforcement to 150 Recurring Clients (Scooping Dog Poop Side Hustle?) cover

From Law Enforcement to 150 Recurring Clients (Scooping Dog Poop Side Hustle?)

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of The Local Podcast, Clay sits down with Ryan from Coastal Pooper Scooper to talk about building one of the fastest-growing pet waste removal businesses in coastal South Carolina. Ryan shares how he went from working in law enforcement and security jobs to building a recurring revenue home service business with over 150 recurring clients and three trucks on the road daily. We dive into the growth of the pet waste removal industry, the marketing strategies that actually worked, hiring challenges, Facebook Ads, Google Reviews, and what it takes to build a successful service business in a growing market. If you’ve ever thought about starting a home service business or want to learn how niche businesses scale, this episode is packed with practical advice. About Coastal Pooper Scooper Coastal Pooper Scooper provides professional pet waste removal services throughout the Myrtle Beach, South Carolina area. Website: https://www.coastalpooperscooper.com/ https://www.facebook.com/CoastalPScooper https://www.instagram.com/coastalpooperscooper/ https://www.youtube.com/@coastalpooperscooper What This Episode Covers • Starting a pet waste removal business with almost no money • Growing from a side hustle into a full-time business • Building recurring revenue in home services • Facebook Ads vs Google Ads for local services • Hiring and retaining employees in difficult climates • Scaling routes across large service areas • Growing to 150+ recurring clients • Using Google Reviews to dominate locally • Future expansion plans and adding new locations • The reality of entrepreneurship and long work days Timestamps 00:00 Intro 00:34 How Coastal Pooper Scooper Started 02:43 Ryan’s Background Before Business Ownership 04:35 Starting the Business With $100 06:38 Growing to 150 Recurring Clients 07:49 How Ryan Got His First Customers 08:56 Marketing Strategies That Worked 10:13 Facebook Ads and Rapid Growth 11:17 Keeping Customers Happy While Scaling 12:18 The Hardest Part of Growth 13:54 Hiring Employees in the Heat 15:30 Crazy Stories From the Job 17:44 Future Growth Plans 19:27 Marketing Plans to Double the Business 20:35 Experience Using Review Harvest 21:39 Where to Find Coastal Pooper Scooper #PooperScooper #PetWasteRemoval #HomeServiceBusiness #GoogleReviews #ReviewHarvest #SmallBusiness #Entrepreneurship #RecurringRevenue #FacebookAds #LocalBusiness

21. mai 202622 min
episode How Level 10 Coatings Scaled From 0-7 CREWS! cover

How Level 10 Coatings Scaled From 0-7 CREWS!

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 Want to know how a concrete coating company scaled from 1 truck to 7 crews while maintaining incredible customer satisfaction and nearly 1,000 Google reviews? In this episode of The Local Podcast, Clay sits down with Finn from Level Ten Coatings to break down how they built one of the fastest growing epoxy floor coating companies in the Midwest. They cover everything from scaling operations, building systems, hiring sales teams, running Facebook ads, improving customer communication, handling seasonality, and using reviews to dominate local markets. If you run a home service business and want to grow faster while keeping customers happy, this episode is packed with practical advice you can apply immediately. About Level Ten Coatings: Level Ten Coatings specializes in premium concrete and epoxy floor coatings for garages, basements, patios, commercial spaces, and more. Serving Northwest Indiana and Indianapolis, their mission is simple: Transform lives by transforming spaces. Website: https://level10coatings.com/?utm_source=google&utm_medium=organic&utm_campaign=gbp https://www.facebook.com/Level10Coatings https://www.instagram.com/level10floorcoatings?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== What This Episode Covers • How Level Ten Coatings scaled from 1 truck to 7 crews • The importance of systems and processes in home service businesses • How speed-to-lead impacts sales conversions • Why customer communication is critical for scaling • How they use Meta and Google ads to generate leads • Scaling a sales team without losing quality • The role reviews play in building trust and authority • How Review Harvest helped them approach 1,000 Google reviews • Handling seasonality in the coating industry • Why investing in marketing is necessary for growth • Building a strong company culture and leadership team • Creating a customer journey that homeowners can clearly understand • How referrals increase when your process is consistent • Why quality control matters more as you scale • The difference between selling and actually delivering value Timestamps 00:00 Introduction 00:24 What Level Ten Coatings Does 00:58 How Finn Got Started 01:27 Early Growth of the Company 02:42 Managing Seasonality 03:03 Keeping Customers Happy While Scaling 05:26 Their Marketing & Sales Funnel 06:51 Customer Communication Systems 07:56 Scaling the Sales Team 09:21 Transforming Customer Spaces 11:35 Typical Coating Projects 13:19 Standing Behind Their Warranty 15:25 Marketing Through Facebook & Google 17:14 Experience Using Review Harvest 19:37 Advice for Growing Home Service Businesses 20:04 Where to Find Level Ten Coatings #HomeServiceBusiness #EpoxyFlooring #ConcreteCoatings #GarageFloorCoating #BusinessGrowth #LocalBusiness #GoogleReviews #ReviewHarvest #Entrepreneurship #MarketingForContractors

19. mai 202620 min
episode From 0 to 130+ Customers in a Year (Poop Scooping Business?!) cover

From 0 to 130+ Customers in a Year (Poop Scooping Business?!)

⭐️ Get More Google Reviews On Autopilot — Start Free Today: https://link.reviewharvest.com/yt  🧲 Join our free community for 1-on-1 help getting more customers on Google: https://www.skool.com/10-minute-marketer-6759 In this episode of the Built Local Podcast, Clay Lawrence sits down with Derek from Landmine Patrol, a rapidly growing pet waste removal company in Northeast Ohio. Derek shares how he and his cousin started their poop scooping business while both working full time jobs, how they pushed through a slow start, and how they exploded to 130+ recurring customers in less than a year. They break down Facebook ads, lead follow up, automation systems, customer communication, pricing lessons, and the mindset shifts required to build a real home service business. If you're starting a poop scooping business, local service business, or side hustle, this episode is packed with practical advice and real world lessons. About Landmine Patrol 🌐 Landmine Patrol https://www.landminepatrol.com/ 📘 Facebook https://www.facebook.com/profile.php?id=61577096678002 What This Video Covers • How Derek discovered the poop scooping industry • Starting a business while working full time • Why they launched fast instead of overthinking • Getting the first customers with Facebook ads • Lessons learned from lead follow up • Adjusting pricing for local markets • Using GoHighLevel automations • How they added 100 customers in 60 days • Customer communication systems that build trust • Balancing a W2 job and a growing business • Why reviews matter for local businesses • Advice for new poop scooping business owners Timestamps: 00:00 Intro 00:22 Meet Derek From Landmine Patrol 01:05 How He Found The Poop Scooping Industry 02:01 Getting The First Customers 03:28 Using Facebook Ads Early 04:39 Growing To 130 Customers 06:23 Lead Follow Up Lessons 10:16 Using Automations & GoHighLevel 13:32 Balancing A Full Time Job 16:59 Keeping Customers Happy 19:02 Craziest Customer Story 20:43 Marketing Beyond Facebook Ads 22:34 Experience With Review Harvest 24:06 Advice For New Business Owners 25:38 Where To Find Landmine Patrol #poopscoopingbusiness #petwasteremoval #smallbusiness #localbusiness #entrepreneur #homebusiness #servicebusiness #facebookads #googlereviews #reviewharvest

14. mai 202626 min