Desk Ready Leads
In this episode, we break down why CarMax’s struggles with high costs, pricing pressure, operational shortcomings, and a disconnected online-to-store experience prove that even the used car giants are fighting the same problems as traditional dealers. We explain why the next era of used car retail will be won by operators who control recon speed, inventory pricing, digital handoffs, BDC process, CRM discipline, trade acquisition, and the total cost to sell.
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