E131: Our YouTube Game Plan: Strategies That Actually Work

E131: Our YouTube Game Plan: Strategies That Actually Work

In this episode of the Other 99% four direct sellers sit down for an honest conversation about building a YouTube channel in real life — not the highlight reel version. Lisa Duck, Susan Larimer, Jen from Craft What Matters, and Evelyn from Purple Essence by Evelyn talk about what's actually working on YouTube right now, including repurposing content, creating shorts, using AI for thumbnails, and researching the right keywords so the right people can actually find you. They also get into the bigger picture — how to use YouTube strategically to grow your email list, drive traffic to your offers, and build genuine connections with people who want to hear from you. If you've been thinking about starting or growing a YouTube channel, this one's worth a listen. 📌 Sponsored by CinchShare — free 30-day trial at lisaduck.com/cinchshare [https://lisaduck.com/cinchshare/] | Code: 99POD Find Lisa: lisaduck.com [https://lisaduck.com/its-me-lisa/] Find Susan: susanlarimer.com [https://susanlarimer.com/its-me-susan/] 🎵 Music: French Morning Music by CreatorMix.com 📌 Disclaimer: Some links may be affiliate links. I only recommend tools I use and trust.

E130: Your Intentional Life Part 5/5: Thriving by Doing Less

On this weeks episode of the Other 99% we are at part 5 of our mini series on Susan's brand-new workbook. Join Lisa and Susan as they dig into what it really means to live intentionally — saying yes to what fits your mission, vision, and values, and no to everything else. They talk about busting the "having it all" myth, the power of margins, what success actually looks like in direct sales, and walk through exactly what's inside Susan's new workbook. Get Susan's Workbook: The Intentional Workbook [https://susanlarimer.com/intentional-life-workbook/] 📌 This episode is sponsored by CinchShare — the social media scheduler built for direct sellers. Free 30-day trial at lisaduck.com/cinchshare [https://lisaduck.com/cinchshare/] | Code: 99POD Connect with Lisa: lisaduck.com [https://lisaduck.com/its-me-lisa/] Connect with Susan: susanlarimer.com [https://susanlarimer.com/its-me-susan/] 🎵 Music: French Morning Music by CreatorMix.com 📌 Disclaimer: Some links may be affiliate links. I only recommend tools I use and trust.

E129: Your Intentional Life Part 4/5: Why Saying No Feels So Hard

This week on the Other 99% Podcast Lisa and Susan talk about why Saying "no" isn't a skills problem — it's a mindset problem. Dive in as they unpack why direct sellers struggle so much with boundaries, how the industry's culture of recognition keeps us chasing "yes," and why Lisa's own business only really took off once she was forced to start saying no. In this episode: the "let me think about it" trick for buying yourself time, the problem with chasing incentive trips, Lisa's honest story about staying in direct sales for the wrong reasons, and why a good "no" actually creates more freedom, not less. 📌 This episode is sponsored by CinchShare — the social media scheduler built for direct sellers. Free 30-day trial at lisaduck.com/cinchshare [https://lisaduck.com/cinchshare/] | Code: 99POD Connect with Lisa: lisaduck.com [https://lisaduck.com/its-me-lisa/] Connect with Susan: susanlarimer.com [https://susanlarimer.com/its-me-susan/] 🎵 Music: French Morning Music by CreatorMix.com 📌 Disclaimer: Some links may be affiliate links. I only recommend tools I use and trust.

E128: Your Intentional Life Part 3/5: Before You Say Yes, Ask Yourself This

Have you ever agreed to something and immediately regretted it?In Part 3 of the Your Intentional Life series, Lisa and Susan discuss why we often say yes out of guilt, obligation, or fear of missing out, and how an alignment filter can help us make better decisions. 📌 This episode is sponsored by CinchShare — the social media scheduler built for direct sellers. Free 30-day trial at lisaduck.com/cinchshare [https://lisaduck.com/cinchshare/] | Code: 99POD Connect with Lisa: lisaduck.com [https://lisaduck.com/its-me-lisa/] Connect with Susan: susanlarimer.com [https://susanlarimer.com/its-me-susan/] 🎵 Music: French Morning Music by CreatorMix.com 📌 Disclaimer: Some links may be affiliate links. I only recommend tools I use and trust.

E127: Your Intentional Life Part 2/5: What Are You Actually Building?

In this episode of The Other 99%, Lisa and Susan dive into part two of their five-part series on Susan's new workbook. This week's focus is on the big three: your why, your mission, your vision, and your values. Most of us in direct sales are so focused on chasing the next sale, the next recruit, or the next like that we never stop to ask why we're doing any of it. This episode gives you the space to actually think about that. We cover why we skip the why work, how reactive mode is draining your energy, and the three-to-five-year vision exercise from Susan's workbook that'll help you figure out exactly where you want to be — and whether the things on your plate are going to get you there. 📌 This episode is sponsored by CinchShare — the social media scheduler built for direct sellers. Free 30-day trial at lisaduck.com/cinchshare [https://lisaduck.com/cinchshare/] | Code: 99POD Connect with Lisa: lisaduck.com [https://lisaduck.com/its-me-lisa/] Connect with Susan: susanlarimer.com [https://susanlarimer.com/its-me-susan/] 🎵 Music: French Morning Music by CreatorMix.com 📌 Disclaimer: Some links may be affiliate links. I only recommend tools I use and trust.