Gym World Worldwide

Gym World Worldwide

Podkast av John Franklin

Gym World is a weekly show about making money in the fitness industry. Join the co-founders of Kilo, John Franklin and Mateo Lopez, as they interview some of the industry's most successful entrepreneurs.

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132 Episoder
episode This strength and wellness studio made over $600K in its first year artwork
This strength and wellness studio made over $600K in its first year

🌎 John Franklin (https://www.instagram.com/johnisbuilding/ [https://www.instagram.com/johnisbuilding/]) and Mateo Lopez chat with Tony Gentilcore and Dr. Lisa Lewis from Core Collective Brookline about how they combined fitness and wellness services to build a business that brings in well over $50K per month. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbl8zdEdvLUQ5TDgtTUt3MXhySUNnX3AwSzQ2QXxBQ3Jtc0traGpueG11UHVvMXVzeTgxanV0cUdHOUJsM0NvTkFrLS1jZndRUVlFRkZhaGRlN0xkbU9YUXhNdnIyUXZLTEtubGJfTFB2Y1RhTzZQMmpzSjZGNTJob0x6bml3QWpZb2JWRUplTGQ1Rl8tbmpQUXo1QQ&q=https%3A%2F%2Fusekilo.com%2Fgym-world%2F&v=03sPSiFlJRQ]) so you don't miss out. 📱 Socials: Core Collective Brookline - https://www.instagram.com/corecollectivebrookline [https://www.instagram.com/corecollectivebrookline] Core Collective Brookline (website) - https://www.corecollectivebrookline.com/ [https://www.corecollectivebrookline.com/] Tony - https://www.instagram.com/tonygentilcore/?hl=en [https://www.instagram.com/tonygentilcore/?hl=en] Dr. Lisa - https://www.instagram.com/drlewisconsulting/ [https://www.instagram.com/drlewisconsulting/] 🔥 Show Notes: (00:00) Introducing Tony & Dr. Lisa (1:59) What is Core Collective? (5:49) Building the Core Collective (14:30) The business model (18:52) Run a successful gym with Kilo (visit https://usekilo.com/ [https://usekilo.com/]) (19:24) Challenges  (30:20) Branding and marketing (34:43) The role of mental health in fitness (38:00) Services, team members, and expenses (56:12) Can this model work for anyone? (59:52) Where to go to find Tony and Dr. Lisa

11. juli 2025 - 1 h 2 min
episode His first gym went bankrupt. His second makes $28K/month. artwork
His first gym went bankrupt. His second makes $28K/month.

🌎 Mateo Lopez sits down with Scott Drapeau (https://www.facebook.com/Scottydrapeau [https://www.facebook.com/Scottydrapeau]) from Alliance Athletics to talk about how he built a $28,000/month gym in just 3 years. Scott shares how he grew from 50 to 300 members, what branding and social media strategies helped him stand out, and the lessons he's learned along the way. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbl8zdEdvLUQ5TDgtTUt3MXhySUNnX3AwSzQ2QXxBQ3Jtc0traGpueG11UHVvMXVzeTgxanV0cUdHOUJsM0NvTkFrLS1jZndRUVlFRkZhaGRlN0xkbU9YUXhNdnIyUXZLTEtubGJfTFB2Y1RhTzZQMmpzSjZGNTJob0x6bml3QWpZb2JWRUplTGQ1Rl8tbmpQUXo1QQ&q=https%3A%2F%2Fusekilo.com%2Fgym-world%2F&v=03sPSiFlJRQ]) so you don't miss out. 📱 Socials: Alliance Athletics - https://www.instagram.com/allianceathleticsoly/ [https://www.instagram.com/allianceathleticsoly/] Alliance Athletics (website) - https://allianceathleticsoly.com/ [https://allianceathleticsoly.com/] 🔥 Show Notes: (00:00) Introducing Scott (2:40) Overview of Alliance Athletics (5:29) Gym space and expansion (10:38) Lessons learned (13:24) Run a successful gym with Kilo (visit https://usekilo.com/ [https://usekilo.com/]) (13:56) Branding mistakes (15:43) Membership and training programs (23:24) Growing the business (25:38) Social media and community engagement (30:18) Branding development (37:31) Staff (39:00) What's next and where to go to find Scott

04. juli 2025 - 41 min
episode A smarter way to market your gym, with Jon Goodman artwork
A smarter way to market your gym, with Jon Goodman

In this episode, John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez chat with Jon Goodman (https://www.instagram.com/itscoachgoodman/?hl=en) about his journey from a broke personal trainer to earning over $3M a year, and the playbook that made it possible. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. 🔥 Show Notes: (00:00) Introducing Jon (6:31) Building and scaling a coaching business (16:26) Finding the right niche (23:11) Leveraging podcasts for networking and referrals (32:11) Content marketing for gym owners (40:36) Generating word of mouth marketing (45:06) Growing a gym with a podcast (52:52) Getting more gym clients (58:03) Using social media to grow a business (1:04:29) The importance of talking to prospects (1:11:04) Where to go if you want to find Jon

27. juni 2025 - 1 h 14 min
episode This gym owner got 200+ members from social media artwork
This gym owner got 200+ members from social media

🌎 Joe Strada (https://www.instagram.com/jmtsguy/) from Unleash’d Strength joins John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez to break down his gym model and how social media—especially TikTok—is helping him grow the business. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. 📱 Socials: Unleash'd Strength - https://www.instagram.com/unleashdstrength Unleash'd Strength (website) - https://unleashdstrength.com/ 🔥 Show Notes: (00:00) Introducing Joe (3:43) What is Unleash'd Strength? (9:30) Social media strategy and content creation (17:12) Run a successful gym with Kilo (visit https://usekilo.com/) (17:44) Positioning (20:44) Sales process and clientele (26:20) Community building and events (35:01) Economics, staffing, and balancing responsibilities (45:40) Future plans and expansion (48:18) Where to go to find Joe

20. juni 2025 - 50 min
episode This gym makes $60K/month by renting training pods artwork
This gym makes $60K/month by renting training pods

🌎 John Franklin (https://www.instagram.com/johnisbuilding/ [https://www.instagram.com/johnisbuilding/]) and Mateo Lopez sit down with Joe Cicero (https://www.instagram.com/jmcicero/ [https://www.instagram.com/jmcicero/]) to explore his unique gym model at The Yard, where members and trainers rent training pods by the hour. One location earns $60,000/month—and they walk through how he did it. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbl8zdEdvLUQ5TDgtTUt3MXhySUNnX3AwSzQ2QXxBQ3Jtc0traGpueG11UHVvMXVzeTgxanV0cUdHOUJsM0NvTkFrLS1jZndRUVlFRkZhaGRlN0xkbU9YUXhNdnIyUXZLTEtubGJfTFB2Y1RhTzZQMmpzSjZGNTJob0x6bml3QWpZb2JWRUplTGQ1Rl8tbmpQUXo1QQ&q=https%3A%2F%2Fusekilo.com%2Fgym-world%2F&v=03sPSiFlJRQ]) so you don't miss out. 📱 Socials: The Yard - https://www.instagram.com/goyard.fit/ [https://www.instagram.com/goyard.fit/] The Yard (website) - https://goyard.fit/ [https://goyard.fit/] 2024 Year in Review - https://www.linkedin.com/pulse/yard-2024-year-review-joseph-cicero-feimc/ [https://www.linkedin.com/pulse/yard-2024-year-review-joseph-cicero-feimc/] 🔥 Show Notes: (00:00) Introducing Joe (1:45) What is The Yard? (10:14) Class offerings and community building (16:54) Run a successful gym with Kilo (visit https://usekilo.com/ [https://usekilo.com/]) (17:26) Sharing data with the public (21:12) Google reviews (23:04) Marketing and client acquisition (28:33) Trainer support (29:50) Operational efficiency and staffing (36:38) Future plans (39:01) Where to go to find Joe

13. juni 2025 - 40 min
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