GYSGYB

GYSGYB - For the love of cold prospecting

17 min · 20. juni 2024
episode GYSGYB - For the love of cold prospecting cover

Beskrivelse

In this show we provide some food for thought on why cold prospecting is not the most efficient and effective means to generate sales. We discuss how businesses seem to have forgotten the basics of buyer behaviour and consequently sales in their obsessive approach to cold calling and cold emailing. For more on The Sales Organisation please visit: www.thesalesorganisation.com

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