The Full Desk Experience
Why has earning a conversation become the hardest part of staffing sales? In this featured session from the FDE+ Q1 Virtual Conference, Kortney Harmon sits down with Brad Bialy to unpack why today’s buyers are more skeptical, distracted, and informed—and what that means for relationship-driven revenue. Brad challenges outdated sales playbooks and introduces a system-first approach to winning attention. He breaks down the reality of the 72-touchpoint journey, along with the role of trust, consistency, and buyer psychology. The result is a clear path for how top firms are aligning sales and marketing to earn—not chase—conversations and build meaningful engagement in today’s skeptical market. Key Takeaways • Build systems, not just sales goals • Use marketing to support and scale outreach • Reduce risk to overcome buyer skepticism • Create clarity to stand out in a crowded market ________________ Follow Brad Bialy on LinkedIn: LinkedIn | Brad [https://www.linkedin.com/in/bradbialy/] Subscribe to the secrets of success here [https://youtube.com/@haleymarketinggroup?si=nHAdOYZysUhAM8lm] Follow Crelate on LinkedIn: Crelate [https://www.linkedin.com/company/crelate/] Want to learn more about Crelate? Book a demo here [https://join.crelate.com/best-recruiting-and-staffing-software-demo] Subscribe to our newsletter: The Full Desk Experience [https://www.crelate.com/blog/full-desk-experience]
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