The Manufacturing Marketer

Brendon and Peyton dive back into leveraging gated pricing content as a call-to-action – and if we even should – with Dale "The Pricing Guy" Underwood of SafePrice.io. Revisit part one of Dale's conversation on IMC Live by listening to the previous episode here in your podcast player or watching the screen-share version on YouTube: https://youtu.be/TpwIDizrVkE

You may have caught our IMC Live episode with James Boeckmann, Content Director here at Gorilla and a dear friend. He talked about longform content for short attention spans, and it turned into a conversation that kind of led into some of the ways our thinking on content has evolved over time. Time to dig deeper.

We’re joined by Gorilla 76 Content Director James Boeckmann to talk us through longform content's role in marketing.

Industrial Marketing Summit organizer and Gorilla 76 Marketing Director, Peyton Warren, sits down with Aren to discuss favorite moments and takeaways from the Industrial Marketing Summit in Austin this past February.

Today we’ve got Grace Halverson, Senior Writer here at Gorilla 76 and a clean up expert – which is great because we’re talking about the trendy topic of Spring Cleaning marketing edition: refreshing content, cleaning up your CRM, and focusing on tactics with impact.