Episode 164 – The Storyboard Secret – What Disney Taught AirBnB

Episode 164 – The Storyboard Secret – What Disney Taught AirBnB

Send us Fan Mail [https://www.buzzsprout.com/2112599/fan_mail/new] Back in the late 1990s, as a brand manager at Hindustan Unilever, I was in a briefing for a Jai soap ad shoot. The creative person from the agency was describing a beach volleyball scene — “and there’s a man in a hat, umpiring the game.” I sat there quietly thinking, who wears a hat to umpire beach volleyball?  It was only when he pulled out the storyboard that I saw what he actually meant — a baseball cap. I remember laughing about it later, but it stayed with me for a different reason: it showed me exactly why a storyboard matters.  The writer, the client and the cinematographer need to be picturing the exact same scene — not two versions of “a hat.” Today’s story is about storyboards, but a very different use case. Listen in. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story.  https://storyworks.in/storybanks/ Follow me on LinkedIn -->linkedin.com/in/i-am-ic [https://www.linkedin.com/in/i-am-ic?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Btj2mywheTjukg1f7u5XShg%3D%3D]

Episode 163 – The Long Walk Back – Never Let Anyone Carry Failure Alone

Send us Fan Mail [https://www.buzzsprout.com/2112599/fan_mail/new] For more than thirty years, I’ve held a belief that most football fans probably disagree with. I think penalty shootouts are fundamentally unfair. Football is the ultimate team sport. Every goal is built by eleven players. Yet when a World Cup final can’t be decided after 120 minutes, we suddenly ask one person to carry the burden of winning or losing for an entire nation. That belief began with one image from 1994. If you’re old enough to remember it, you probably know exactly which image I mean. Decades later, one manager who’d lived through his own version of that exact moment did something about it. Not to change the rules, but to change what happens to the player standing at that spot. Listen on. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story.  https://storyworks.in/storybanks/ Follow me on LinkedIn -->linkedin.com/in/i-am-ic [https://www.linkedin.com/in/i-am-ic?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Btj2mywheTjukg1f7u5XShg%3D%3D]

Episode 162 – Curiosity Not Contempt – Zip Your Lips

Send us Fan Mail [https://www.buzzsprout.com/2112599/fan_mail/new] All of us have met that person. The new leader. The consultant. The expert. The person who has barely arrived but already knows what’s wrong with everyone else’s work. Sometimes we’ve been that person ourselves. The strange thing is that the problem isn’t overconfidence. Fresh eyes are valuable. Organisations hire people precisely because they bring new ideas. The problem begins when curiosity quietly gives way to superiority. Years ago, on my very first day in my last corporate role, my CEO gave me a piece of advice that has stayed with me ever since. At the time, it felt like a lesson about leadership. Looking back, I realise it was actually a lesson about something far deeper. This week’s Stories at Work connects that advice with one of the most fascinating psychological studies I’ve ever come across—research that began with marriages but has profound implications for leaders, teams and workplace culture. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story.  https://storyworks.in/storybanks/ Follow me on LinkedIn -->linkedin.com/in/i-am-ic [https://www.linkedin.com/in/i-am-ic?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Btj2mywheTjukg1f7u5XShg%3D%3D]

Episode 161 – Intuition or Analysis – Six Lives At Stake

Send us Fan Mail [https://www.buzzsprout.com/2112599/fan_mail/new] In the world of business, full of buzzwords like brainstorming, analysis, rationality, is there still a role for instinct and intuition? Today’s story will convince you there is. It’s about a split-second decision, made with zero data and zero time to think it through. No spreadsheet. No team discussion. No “let’s weigh the options.” Just a feeling. A feeling so strong that it overrode everything the textbooks say a good leader should do in a crisis. And that feeling saved six lives. The strange part? The person who made that call couldn’t explain why he made it. Not at the time. Not for years afterward, until someone finally helped him figure it out. What he discovered changes how I think about every “gut call” I’ve ever made and probably every one you’ve made too. Listen on. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story.  https://storyworks.in/storybanks/ Follow me on LinkedIn -->linkedin.com/in/i-am-ic [https://www.linkedin.com/in/i-am-ic?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Btj2mywheTjukg1f7u5XShg%3D%3D]

Episode 160 - Facts Inform. Stories Move - A Lesson from 9/11

Send us Fan Mail [https://www.buzzsprout.com/2112599/fan_mail/new] You’ve presented the data. Made the case. Shown the numbers. And still nothing moved. Sound familiar? The reason that happens is that logic and data alone is often not enough.  Canadian neurologist Donald Calne spent his career studying how humans make decisions. In his book, Within Reason, he concluded: “The essential difference between emotion and reason is that emotion leads to action while reason leads to conclusions.” Logic gets you nodding heads. Not changed behaviour. Whether you’re leading a team, closing a sale, or trying to shift a culture, agreement isn’t enough. We need action. And the only reliable path to action runs through emotion, not data. The most powerful tool for that? A well-told story. In today’s episode, I’ll demonstrate it with a story from one of the darkest days in modern history. For more #storiesatwork do have a look the  playlists of stories on our website - https://bit.ly/SW_Stories  Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story.  https://storyworks.in/storybanks/ Follow me on LinkedIn -->linkedin.com/in/i-am-ic [https://www.linkedin.com/in/i-am-ic?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Btj2mywheTjukg1f7u5XShg%3D%3D]