PING Scottsdale Tech Putters: How Physics, Alignment and Custom Fitting Are Changing Putting – Episode #434

PING Scottsdale Tech Putters: How Physics, Alignment and Custom Fitting Are Changing Putting – Episode #434

PING has never been a company that chases trends. Instead, they've spent decades building golf clubs around one simple principle: let physics do the work. On Episode #434 of the Worldwide Golf Insider Podcast, Worldwide Golf's Tom Brassell sat down with PING Senior Manager of Design Engineering Travis Milleman to discuss the all-new PING Scottsdale Tec putter lineup—a family of premium mallets that combines engineering, neuroscience, and decades of PING design philosophy into one of the company's most innovative putter releases yet. Fresh off Windham Clark's victory with the Scottsdale Tech Alley Blue Onset, Milleman explained why these putters aren't just another face-balanced mallet—they represent a completely new approach to helping golfers putt with more confidence. A Different Way to Think About Putter Design The Scottsdale Tech lineup introduces several technologies that separate it from traditional mallet putters. Rather than focusing solely on minimizing torque, PING continues to embrace one of founder Karsten Solheim's longest-standing engineering principles: Pull the center of gravity—don't push it. Milleman compared the concept to towing a boat. When you're pulling a trailer, it naturally follows behind the vehicle. When you're pushing it backward down a boat ramp, precision becomes much more difficult. The same principle applies to putting. By positioning the center of gravity behind the shaft axis, PING believes golfers gain improved stability and greater consistency throughout the stroke. This philosophy is especially evident in the new Onset models, including the Alley Blue Onset, where the shaft enters closer to the center of the head while still maintaining PING's preferred CG location. Windham Clark's Winning Putter The Scottsdale Tech lineup received perhaps its biggest validation when Windham Clark captured the U.S. Open using the Alley Blue Onset. While many golfers noticed the unique head shape, Milleman explained that the design wasn't built simply to look different. Instead, the onset construction allows golfers to clearly see the leading edge while maintaining the proper center of gravity location behind the shaft—delivering the stability PING has prioritized for decades. The result is a putter designed to inspire confidence without forcing players to manipulate the face during the stroke. IQ Alignment: Helping Golfers Quiet Their Mind Perhaps the most noticeable technology on Scottsdale Tech putters is the new IQ Alignment System. At first glance, it appears deceptively simple—a single dot paired with a clean alignment line. Behind that simplicity, however, lies extensive research. PING developed IQ Alignment using principles from Quiet Eye, a neurological field that studies how elite performers—from military sharpshooters to professional athletes—focus their vision before executing a task. Eye-tracking studies conducted by PING showed that golfers naturally concentrated closer to the leading edge of the putter when using IQ Alignment. For Windham Clark, the benefit was simple. It helped quiet his mind. Rather than becoming distracted by multiple alignment references, golfers can focus on one clear visual cue before making a confident stroke. Why the White Finish Matters One of the first things golfers notice about Scottsdale Tech is its clean white finish. While it may seem like a dramatic departure from recent PING putters, white actually has deep roots within the company's history. PING experimented with white putters decades ago, and the color serves more than just cosmetic purposes. The bright finish increases visibility on the rack, frames the golf ball cleanly at address, and creates a calming visual appearance during setup. Combined with the white grip and IQ Alignment System, the Scottsdale Tech lineup delivers one of the cleanest looks PING has ever produced. Three Mallet Shapes Built for Different Golfers The Scottsdale Tech family focuses exclusively on modern mallet designs. Golfers can choose from three primary head shapes: Alley Blue Ketsch Hayden (new for Scottsdale Tech) Each model is offered in multiple stroke configurations to better match individual putting styles. Rather than assuming every golfer should use the same amount of toe hang or face balancing, PING continues to fit golfers based on three stroke categories: Straight Stroke Slight Arc Strong Arc According to Milleman, golfers rarely change their natural stroke. Instead, matching the correct putter to that stroke produces greater consistency over time. Why Custom Fitting Matters More Than Ever Throughout the conversation, one message remained constant: Get fit. Many golfers spend hours researching putters online, yet overlook one of the biggest performance factors—proper fitting. PING continues to offer: Stroke-type fitting Loft adjustments Lie-angle fitting Length fitting Weight optimization Even tour professionals require individualized specifications. Milleman pointed out that while Windham Clark uses significant lead tape to create an extremely heavy putter, that setup is highly specific to his preferences—not something everyday golfers should automatically copy. Instead, golfers should be fit into a putter that complements their own stroke, tempo, and setup. The Engineering Philosophy Behind Every PING Club One of the more fascinating parts of the discussion wasn't about technology at all. It was about company philosophy. More than sixty years after Karsten Solheim built his first putter in a garage, PING continues to operate with many of the same guiding principles. The same engineering mindset that created the iconic Anser still influences every new product today. Rather than following trends, PING focuses on solving problems through engineering, testing, and physics. That philosophy is on full display in the Scottsdale Tech lineup. Shop PING Scottsdale Tech Putters at Worldwide Golf If you're looking for a putter that combines proven engineering with modern alignment technology, the PING Scottsdale Tech family deserves a closer look. Visit your local Worldwide Golf store to test the Scottsdale Tech lineup and experience the differences between the various head shapes, stroke types, and fitting options. Shop PING Scottsdale Tech PING Scottsdale Tech Putters PING Golf Putters PING Golf Equipment Or schedule a professional putter fitting to find the model that best matches your stroke and helps you make more putts. Listen to the Full Podcast For the complete conversation with PING Senior Manager of Design Engineering Travis Milleman—including the story behind Windham Clark's winning putter, IQ Alignment technology, and the engineering philosophy that continues to shape PING products—watch the full episode of the Worldwide Golf Insider Podcast on YouTube.

Podcast #433 – Charley Hudak | Sun Day Red

In this episode of the Worldwide Golf Insider Podcast, host Tom Brassell sat down with Charley Hudak, Senior Creative Director of Sun Day Red footwear. The conversation focused on the brand’s exciting new release: the Presidio, Sun Day Red’s first spikeless offering in its sport contemporary silo. Hudak, joining the show while on the East Coast ahead of the U.S. Open, shared insights into the development process, Tiger Woods’ direct involvement, and what makes this shoe stand out in a crowded market. A New Direction for Sun Day Red Sun Day Red has built its reputation on performance golf footwear with strong input from Tiger Woods. While the brand initially leaned toward classic, heritage silhouettes, the team recognized the need for diversity. The Presidio represents their bold entry into the spikeless category. “We went down both paths,” Hudak explained. “Tiger gravitated toward the more classic, but we knew we still had to have some diversity in our line.” The result is a modern, athletic-looking shoe designed for serious golfers and newcomers alike. Standout Features and Technology The Presidio was engineered with performance at its core. Key highlights include: Full-length rubber outsole with strategically placed lugs for superior traction. Torsional Traction Plate — A patent-pending innovation (with Tiger, Hudak, and designers Tyler and Cody listed) that provides stability while delivering recessed traction lugs for grip on grass, sand, pine straw, and more. Lateral Stability Brace made of TPU to keep the foot locked in during aggressive swings. External TPU heel counter for rearfoot support. Full-length EVA midsole for cushioning and ground force reactivity. Reinforced instep with gillies and backers for lockdown fit. A three-quarter booty construction (a Tiger preference) that prevents tongue sliding while offering easy on/off. Hudak emphasized the team’s focus on real-world testing: “We worked with a consultancy up in Santa Barbara to make sure everything passed the sniff test for Tiger.” Wear testers were impressed — one even said the traction was too good. Comfort Right Out of the Box One of the biggest selling points is immediate wearability. When asked what someone would notice first upon trying the Presidio, Hudak replied: “You’re going to feel the comfort… It’s extremely lightweight, extremely comfortable. And then if you put it in play, you would be really surprised by the performance.” The shoe features varied foam densities in the heel and collar, a slightly wider forefoot, and a design built for long days on the range or playing 36 holes. PGA Tour feedback has been equally positive, with players putting them straight into competition with zero break-in issues. Colorways and Limited Editions The Presidio launched strong with multiple options, including: A special white/red/black limited edition. Black/red (nodding to Tiger’s Sunday look). All-white with gray accents. Black upper with white midsole. Additional releases like white/light blue and gray/navy. A patriotic red, white, and blue limited edition was created specifically for the U.S. Open, celebrating the event and the country. Demand has been “off the charts,” with certain sizes moving quickly. Apparel Tie-Ins and Brand Momentum Hudak also highlighted Sun Day Red’s apparel efforts, including a popular shirt inspired by the one Tiger wore when he won the U.S. Amateur. The apparel and footwear teams work closely to honor Tiger’s legendary career while appealing to today’s golfers. Looking Ahead Sun Day Red continues expanding its lineup, with spiked versions already in development and tested by PGA Tour players. “We have a lot that we’re working on,” Hudak teased. “A lot coming down the pipeline.” The Presidio sits comfortably between the brand’s heritage performance and active lifestyle offerings (like the popular Osprey), ensuring options for every type of golfer. Ready to Step Into the Presidio? If you’re looking for a spikeless golf shoe that combines serious performance, innovative stability technology, and out-of-the-box comfort, the Sun Day Red Presidio is worth trying. As demand continues to surge, visit a Worldwide Golf location or shop online at worldwidegolf.com to secure a pair. As Charley Hudak put it: “Give the Presidio a try. I think you’ll love it.” Special thanks to Tom Brassell and the Worldwide Golf Insider Podcast for the conversation. Stay tuned for more from Sun Day Red — the brand is just getting started.

Podcast Episode #432 – Chad DeHart | Cobra Golf

This episode of the Worldwide Golf Insider Podcast features an in-depth conversation between Worldwide Golf’s Tom Brassell and Cobra Golf Senior Product Line Manager Chad DeHart, and one thing becomes crystal clear: Cobra Golf is not interested in following trends — they want to create them. From the groundbreaking new OPTM driver family to the rapidly growing buzz surrounding Cobra’s 3D printed irons, DeHart offered a fascinating behind-the-scenes look at how Cobra is shaping the future of golf equipment. A Career Built Around Innovation Before diving into Cobra’s newest products, DeHart shared a little about his own journey with the company. Now in his 16th year at Cobra Golf, he has spent time in both sales and research & development, helping bring new technologies from concept to the golf course. According to DeHart, Cobra’s innovation cycle often stretches four to six years into the future, with teams constantly testing and refining technologies before they ever reach consumers. That long-term vision helped pave the way for Cobra’s newest driver lineup: OPTM. Cobra OPTM Drivers: Accuracy Meets Speed Brassell praised Cobra’s entertaining new commercials featuring Tour stars Rickie Fowler, Max Homa, and Gary Woodland — commercials that lean into Cobra’s playful side with warning labels like “Highly Addictive” and “May Cause Insanely Tight Dispersion.” But behind the humor is serious technology. Introducing POI: A New Way to Think About Stability One of the key innovations behind the OPTM drivers is Cobra’s new concept called POI — Products of Inertia. Golfers are familiar with MOI (Moment of Inertia), which measures club stability primarily on heel-to-toe mishits. Cobra’s POI system expands on that by analyzing stability across three separate planes, including how the club twists and droops during off-center impacts. The result? According to DeHart, Cobra saw golfers improve dispersion by as much as 20 percent compared to previous-generation models. That tighter dispersion is exactly what players at every level are chasing. Four Driver Models for Different Golfers The OPTM family includes four distinct driver models: LS – Low-spin performance for faster swingers and better players X – A blend of speed and forgiveness inspired by Cobra’s popular F9 shape Max K – High-stability performance with exceptional forgiveness Max D – Draw-biased design to help golfers fight a slice One of the more surprising revelations during the podcast involved Woodland’s gamer. Instead of the low-spin LS model many golfers would expect a Tour player to use, Woodland put the Max K in the bag because of its added stability and forgiveness — proof that fitting matters more than assumptions. Even at 41 years old, Woodland is reportedly still producing ball speeds north of 190 mph with the new driver setup. Why Club Fitting Matters More Than Ever DeHart emphasized repeatedly that modern driver technology is simply too advanced for golfers to guess what works best. That’s especially true with Cobra’s new FutureFit33 hosel system, which offers 33 different loft and lie combinations. Unlike traditional adjustable hosels that change loft and lie together, Cobra’s system allows golfers to independently adjust each setting for far more precise fitting. At first glance, 33 settings may sound overwhelming, but Cobra created interactive fitting tools and QR-code-enabled driver heads that help golfers quickly identify ideal settings based on their ball flight tendencies. As Brassell noted during the interview, even he was surprised when Cobra’s fitting tool recommended the Max K model for his game. That’s exactly why proper fitting can uncover performance golfers never expected. Cobra’s 3D Printed Irons May Be the Future of Iron Design While the OPTM drivers stole plenty of attention, the conversation took an even more fascinating turn when DeHart discussed Cobra’s rapidly expanding 3D printed iron lineup. According to DeHart, this may be the most important innovation Cobra has ever developed. Cobra first experimented with 3D printing through limited-edition putters in 2020. From there, engineers realized the technology could completely transform iron construction. Massive Weight Savings Create New Possibilities Traditional forged or cast iron designs often save only a few grams of discretionary weight. Cobra’s 3D printed irons save nearly 100 grams in some models. That allows engineers to reposition weight internally in ways never before possible, dramatically increasing forgiveness while maintaining compact, Tour-inspired shapes. The result is what DeHart called a “unicorn” design: Compact blade-like shaping Game-improvement-style forgiveness Increased stability and MOI Enhanced consistency on mishits For golfers who love the look of a players iron but struggle with forgiveness, Cobra believes 3D printing bridges that gap. Demand Has Been Explosive The market response has exceeded Cobra’s expectations. DeHart admitted Cobra is struggling to keep up with demand as the company continues running printers around the clock. The lineup now includes: 3D Printed MB 3D Printed Tour 3D Printed PX Each model targets a slightly different player profile while leveraging the same advanced manufacturing process. DeHart encouraged golfers to experience them firsthand because the feel and performance are difficult to fully appreciate until you hit them. Cobra Continues to Challenge the Industry One theme consistently emerged throughout the conversation: Cobra embraces being a challenger brand. Whether it’s developing POI technology, launching one of the most adjustable hosel systems in golf, or pioneering 3D printed iron construction, Cobra continues pushing boundaries instead of simply refining existing ideas. As DeHart told Brassell: “We’re launching product that has true innovation and it’s going to bring true performance to golfers alike.” For golfers looking to explore the latest in performance technology, Cobra’s newest lineup appears determined to deliver exactly that. And based on the response so far, golfers are paying attention.

Podcast Episode #431 – Bob Thurman | Wilson Golf

In this episode of the Worldwide Golf Insider Podcast, host Tom Brassell welcomed back a familiar voice in the industry—Bob Thurman, Global VP of R&D and General Manager of Golf at Wilson Sporting Goods. What followed was a compelling conversation that blended nostalgia, innovation, and a clear vision for the future of one of golf’s most storied brands. A Legacy Brand with a Modern Vision Wilson Golf is a name that resonates with generations of golfers. From classic Dynapower irons to the legendary Staff blades, the brand has long been associated with championship pedigree. In fact, Wilson still holds the distinction of having more major championship wins with its irons than any other manufacturer. But as Thurman candidly acknowledged, the company faced challenges in the past. Today, however, Wilson is in the midst of a powerful resurgence. Over the last decade, Wilson Sporting Goods has undergone a significant transformation—expanding its footprint, strengthening its brand portfolio, and reinvesting heavily in innovation. Thurman himself has played a key role in that evolution, bringing an engineering mindset and performance-first philosophy to the golf division. “We’re about making products that help players hit it farther, straighter, and ultimately make more birdies,” Thurman emphasized. Rebuilding Through Innovation and Investment Since stepping into leadership of Wilson Golf, Thurman has focused on two key areas: Product Innovation: Expanding R&D capabilities and bringing in top-tier talent, particularly in metalwoods, wedges, and putters Marketing Revamp: Reintroducing Wilson to a new generation of golfers while reconnecting with longtime loyalists The strategy is working. With strong performance in recent business cycles and a renewed commitment from leadership, Wilson Golf is gaining traction in a competitive market. Dynapower: Distance Meets Forgiveness At the center of Wilson’s product lineup is the revitalized Dynapower franchise—built for one purpose: distance and forgiveness. The modern Dynapower family includes: Dynapower Max: Maximum forgiveness and easy launch Dynapower Irons: Ideal for mid-handicap players seeking distance and consistency Dynapower Forged: A compact, players-distance iron with forged feel On the woods side, Wilson has expanded to four driver models, including the Dynapower LS, Carbon, Max, and the new Max Plus (10K-style)—each tailored to different swing profiles and performance needs. The goal? Give golfers options that are not only powerful but precisely tuned to their game. Staff Model: Precision for Better Players While Dynapower focuses on distance, Wilson’s Staff Model line is built for precision and shot-making. From traditional blades to cavity backs and the newer XB (player performance iron), the Staff lineup blends classic shaping with modern forgiveness. These clubs continue to carry the legacy that helped define Wilson’s dominance in major championships. Smarter Fitting with AI Technology One of the most forward-thinking developments discussed was Wilson’s investment in fitting technology. The new Wilson Fit AI Optimizer integrates directly with launch monitors to analyze: Launch windows Descent angles Spin rates Ball flight consistency This data-driven approach helps golfers get properly fit for clubs—something Thurman stressed is essential. “Golf is hard enough. If your equipment isn’t fit properly, you’re making it even harder,” he noted. Affordable Innovation: Zero Torque Putters Wilson is also making waves in the putter category with its new Infinite ZT (Zero Torque) models. Zero torque technology—popularized by premium brands—helps stabilize the putter face throughout the stroke. Wilson’s version brings this innovation to market at a remarkably accessible price point (around $199), making it one of the best value plays in the category. The Underrated Golf Ball Lineup Perhaps the most overlooked part of Wilson’s lineup? Its golf balls. Thurman highlighted three standouts: Duo: A soft, low-spin distance ball known for exceptional feel Triad: A three-piece urethane ball designed for control and balance Staff Model / Model X: Tour-level performance for higher swing speeds In blind testing, the Duo has even been compared favorably in feel to premium balls—often surprising golfers with its softness and performance. Connecting with the Next Generation A major theme throughout the conversation was Wilson’s focus on younger golfers. The fastest-growing segment in golf today is the 18–34 age group, and Wilson is actively working to connect with these players through modern product design, fresh branding, and a “Play Original” mindset. At the same time, the company remains committed to its loyal base—those “Wilson lifers” who have trusted the brand for decades.

Podcast Episode #430 – John Novosel | Bushnell Golf

When it comes to finding the perfect Father’s Day gift for the golfer who “already has everything,” the answer might be simpler than you think—upgrade what’s already in the bag. On a recent episode of the Worldwide Golf Insider Podcast, host Tom Brassell sat down with John Novosel of Bushnell Golf to break down the latest innovations in distance-measuring technology and why they make ideal gifts this season. From cutting-edge laser rangefinders to GPS speakers and launch monitors, here’s a closer look at what’s new and noteworthy. Laser Rangefinders: A Massive Leap Forward Golfers who remember the early days of rangefinders—bulky devices with questionable accuracy—will be amazed at how far the technology has come. The standout product this year is the Tour V7 Shift, which Novosel describes as a “home run” thanks to its combination of performance, simplicity, and price point. Key Features: Slope Technology with Visual Clarity - Bushnell’s patented slope feature now includes a green-highlighted slope number inside a vivid red display, making it easier than ever to interpret distances. JOLT + Visual JOLT - When you lock onto the flag, the device vibrates and displays visual confirmation with bright rings—eliminating any doubt about your target. BITE Magnetic Mount - No more fumbling in cup holders or pockets—the rangefinder securely attaches to the cart bar. Improved Weather Resistance (IPX6) - Built to handle the elements better than ever. Perhaps most appealing: premium display technology that once cost $500+ is now available in the $300 range, making it a compelling upgrade for golfers using older devices. GPS Evolution: The Wingman HP Bushnell continues to redefine the GPS category with the Wingman HP, a product that blends entertainment with performance. Originally known for inventing the “GPS speaker” category, Bushnell has taken things to the next level. What’s New: Color Touchscreen Display for easy yardage viewing Enhanced Audio with upgraded speakers and bass Magnetic Cart Mount (BITE Technology) Seamless App Integration with automatic course loading At around $229, it’s not just a golf tool—it doubles as a high-quality Bluetooth speaker for everyday use. Novosel noted that many golfers are upgrading from earlier Wingman models, thanks to the improved sound and added functionality. Launch Monitors: Tour-Level Data at Home Perhaps the most exciting category discussed was launch monitors—technology that was once reserved for tour pros and elite club fitters. Today, Bushnell offers accessible, high-performance options like the Launch Pro and LPi, both powered by Foresight Sports technology. Why It Stands Out: Tour-Level Accuracy & Consistency - Unlike some competitors, Bushnell emphasizes not just accuracy—but repeatable accuracy on every shot. Indoor + Outdoor Versatility (Launch Pro) - Set it up in your home simulator, then take it to the range with ease. Essential Data Only - Focus on what matters most: carry distance, spin rates, and ball data—without overwhelming users. Flexible Price Points - Options starting around $1,500 make this category more accessible than ever. As Brassell pointed out, just a decade ago, this level of technology would have cost tens of thousands of dollars. The Perfect Gift (Even for Yourself) One theme echoed throughout the conversation: these products aren’t just great gifts—they’re smart upgrades. Novosel summed it up best: Upgrade your current device Pass the old one down to a family member Everyone wins Whether it’s the precision of a laser rangefinder, the convenience of a GPS speaker, or the game-changing insights from a launch monitor, Bushnell’s lineup offers something for every golfer—and every budget. Final Thoughts Father’s Day is the perfect excuse to invest in better golf—and better tech. As this conversation highlighted, modern equipment isn’t just more advanced—it’s more user-friendly and more affordable than ever. So if you’re shopping for a golfer this year (or dropping hints yourself), Bushnell’s latest innovations might just be the easiest win on your list.