#11: Part 2: Burnout Doesn't Always Feel Like Burnout
After surviving COVID, being featured in the New York Times, landing corporate clients like Microsoft and Google, and finally signing my first warehouse lease, I thought I had made it. Instead, I found myself crying almost every day, applying for jobs, trying to sell my business, and wondering how the hell I got here. The crazy part? I thought I had a money problem. Looking back, it had almost nothing to do with money. In Part 2 of the pivot series on Pop-Up to Powerhouse, I'm pulling back the curtain on the season of business that looked successful from the outside and was quietly breaking me on the inside, the debt, the tears, the really hard conversation with my new full-time employee, and the moment I realized I was trying to escape a life I had built myself.
Inside this episode, you'll hear:
* What the "success" season really looked like behind the scenes
* The moment I hired a full-time employee and had to have the hardest conversation of my career a month later
* How I ended up $100,000 in debt
* Why I was applying for jobs, trying to sell my business, and asking friends to buy me out
* How I got out of my five-year warehouse lease
* The uncomfortable realization that my identity was tangled up with my business
* Why "spend money to make money" almost took me under
* The shift from trying to grow a business to trying to escape one
* How I finally figured out that this wasn't a money problem, it was burnout in disguise
If you've ever looked successful on paper but felt like you were falling apart underneath, if you've ever wanted to sell your business, walk away, or start over — this episode is for you. Burnout doesn't always look the way we think it does. Sometimes it looks like a warehouse, a full inbox, and a growing revenue line.
But before I could rebuild myself, there was one more uncomfortable truth I had to face and that's exactly what we're getting into in next week's episode.
Hit subscribe so you don't miss Part 3.
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