SoundCommerce Podcast

Podcast by SoundCommerce

English

Technology & science

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20 hours of audiobooks / month
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About SoundCommerce Podcast

SoundCommerce is a real time and predictive data platform for retailers and consumer brands. Our thesis at Sound Commerce is simple. We believe that consumer brands have the power to make the world a better place and direct to consumer is the model to make it happen. This podcast is about the people behind the brands we love and the moves they made to turn those great brands into great customer centric businesses.Find out more at https://soundcommerce.com/

All episodes

6 episodes

Ep. 6 David Cost Vp of Digital & Ecommerce, Rainbow

In this episode you will learn from David Cost: * What it takes to re-platform an enterprise brand * The importance of 3PL’s in the retail space * How the SoundCommerce data platform supported their initiative providing data continuity, order history and engagement data, and sale comps * The growth Rainbow has seen since switching to Shopify from DemandWare * How Rainbow’s current stack enables them to meet the customer where they are and realize continued growth throughout the pandemic * Why Rainbow Shops moved away from headless commerce

22 Sep 2021 - 28 min

Ep. 5 Ryan Mason Director of DTC Growth & Strategy, Constellation Brands

Ryan Mason discusses navigating and transforming the direct-to-consumer wine & spirits industry.

23 May 2021 - 36 min

Ep. 4 Mandy Lozano Chief Marketing & Strategy Officer, MiiR

From rural to digital - see how Mandy's personal and professional history made her the perfect candidate to lead growth and strategy at Seattle-based MiiR!

23 Sep 2020 - 29 min

Ep. 3 Majed Masad Cofounder, Mejuri

Maj Masad discusses building a modern day direct-to-consumer jewelry company with Noura Sakkijha.

9 Aug 2020 - 26 min

Ep. 2: Nonie Creme Cofounder, BeautyGarde

Nonie Creme discusses the launch of her latest consumer brand and first digitally native DTC ecommerce company, BeautyGarde. TL;DR lashes and brows! In this episode you will learn from Nonie: * How this beauty industry pioneer disrupted the masstige and luxury cosmetics industries * How to catch the attention of Karl Lagerfeld * Key considerations for search and social media * Focusing on customer lifetime value to build a successful DTC brand * Differentiating personalized customer experiences from first click to doorstep unboxing * Understanding the new online luxury shopper experience

28 Jun 2020 - 20 min

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