The Loyalty (r)Evolution

The Loyalty (r)Evolution

Airline loyalty has changed dramatically since the first frequent flyer program launched 40 years ago. Today, successful loyalty strategies are boosting airline profitability, increasing customer value, and driving engagement with retail partners. In this new Amadeus on Air podcast, The Loyalty (r)Evolution, our experts discuss the evolution of airline loyalty marketing and how gaining customer knowledge is vital for retailing success. They also explore how strategic loyalty marketing can help airlines: ·        Engage customers even when they are not flying ·        Increase the quality of customer insight ·        Deliver a personalized experience, anytime ·        Create better subscription programs and “super apps” ·       Turn frequent flyers into loyal customers Speakers: Nicola Arnese - Customer Loyalty Solutions Director, Amadeus Robert Moerland - Business Development, Global Sales, Amadeus

Managing disruption in times of volatility

This podcast explores how proactive disruption management strategies can help airlines: * Safeguard the customer experience * Reinforce brand image and build loyalty * Protect profitability * Accelerate operational recovery Speakers: * Al Tredinnick, Head of Commercial, 15below * Vincent Lacroix, Head of Airline Disruption Solutions, Amadeus * Guy Kavanagh, Strategic Partners Manager, Amadeus

Network planning: a new normal or business as usual?

In this podcast, our experts will discuss different strategies for airlines to manage their networks back to recovery including: * Identifying new data sources to supplement network planning, when historical data is no longer reliable, and * Maximizing airline profitability and operational reliability with integrated network planning and revenue management technology Moderator: * Jim Barlow, Vice President Strategic Consulting, Amadeus Airlines Speakers: * Renzo Vaccari, Senior Vice President, Amadeus Sky suite * Jeremy Million, Director, Amadeus Sky suite

The big reset: why a mindset shift is needed in airline revenue management

During this podcast, we explore how COVID-19 is different from the previous crises we have overcome and what that means for airlines; our recommendations to airlines today to help navigate these difficult times; and the innovation that lies ahead for revenue management science. Speakers: * Benjamin Cany, Director of Offer Optimization, Amadeus Airlines * Thomas Fiig, Director and Chief Scientist, Amadeus Airlines R&D * Suraj Mohamed, Director of Business Consulting, Amadeus Asia-Pacific

What do new health requirements mean for air travel?

Airlines and airports want to restart operations safely and soon; travelers will need to be reassured of their safety and governments and regulators will be looking for a fine balance between restarting the economy and controlling the pandemic. This translates into many new health measures at every step of the traveler journey. In this podcast, experts from IATA, Accenture and Amadeus share their insights on industry changes driven by COVID-19 health concerns, such as: * Regaining traveler confidence * Answering governments' expectations for increased medical checks and greater traveler health data collection * Using technology to introduce off-airport processes, social distancing and a touchless, "no stop" experience Speakers: * Pierre Charbonneau, Director, Passenger & Facilitation, International Air Transport Association - IATA * Jonathan Keane, Managing Director of Accenture’s Global Aviation practice * Lionel Avezou, Senior Manager, Airline Innovation, Amadeus