What Have You Got to Lose?

Michael Kass and Tea Silvestre - How to Use Metaphors to Tell Your Story

Adventures In Visibility - How to Use Metaphors to Tell Your Story hosted by Denise Wakeman with special guests Michael Kass and Tea Silvestre Godfrey Learn why and how to share your personal and business story so it stands out. Learn about how to use the power of metaphors in your visual and social media marketing. Téa Silvestre Godfrey is a storytelling coach for small biz owners who want to change their industry and/or the world. She's also the author of “Attract and Feed a Hungry Crowd,” and the co-author and editor of “30 Ways to Bloom Your Relationships Online.” Michael Kass is an award-winning storyteller, facilitator, and coach whose work focuses on helping people and organizations harness the power of their stories to create change. His clients include start-ups, social impact organizations, CEOs, artists, musicians, and other humans interested in reconnecting with a deep sense of purpose and self. Get on the "first to know" list for new Adventures in Visibility Live shows at http://adventuresinvisibility.com AND, you can get Adventures in Visibility as a podcast. It's on iTunes, SoundCloud and Stitcher. If you want to take the show with you, go to http://AdventuresInVisibilityPodcast.com Learn more about Denise Wakeman at http://DeniseWakeman.com/now

What Have You Got to Lose?

A small moment on one of my recent trips to Peru, to illustrate personal growth that can happen when one tiny decision is made, and how it can apply to marketing your business on the Web. Click to Read the post: http://denisewakeman.com/your-service-business/what-have-you-got-to-lose/

MaAnna Stephenson - How to Grow Your Visibility & Business with Live Video

Adventures in Visibility |How to Grow Your Visibility & Business with Live Video with MaAnna Stephenson and your host, Denise Wakeman As live video becomes easier to produce with tools like Periscope, Blab and Facebook live, you have an opportunity to take your business to new heights. Big name social media stars are making waves and making money by adding live video to their marketing strategy. But what about us solo biz owners, can live video make an impact on our businesses? That's what my guest MaAnna Stephenson and I talk about during this interview. You're going to learn exactly how she does it in this interview/case study. Connect with MaAnna Stephenson at http://blogaid.net You can get advance notice of scheduled guests at Adventures in Vsibility.com AND, you can get Adventures in Visibility as a podcast. It's on iTunes, SoundCloud and Stitcher. If you want to take the show with you, go to AdventuresInVisibilityPodcast.com Learn more about Denise Wakeman at http://DeniseWakeman.com/now Be the first to know when new guests are scheduled. Join at http://AdventuresInVisibility.com #visibilitytip #videomarketing #socialmediamarketing

David Kutcher - Can Using UTM Codes Get You Better Social Media Results?

Adventures in Visibility - Can Using UTM Codes Get You Better Social Media Results? with David Kutcher. Hosted by Denise Wakeman If you want more visibility and engagement on your content, you need to know what messages on each platform are working for you. We often spend time and resources on social media but get caught up on the social proof metrics. We miss the intelligence enabling us to see which messages/posts are not just driving traffic, but driving goal completions. And that’s what David Kutcher and I will be discussing during this episode of Adventures in Visibility. David and I chat about: • Why your marketing efforts on social media may be going to waste • The difference between social proof and real proof that your social media marketing is working (or not) • How to get consistent value-based metrics from your inbound traffic campaigns • How to test your efforts on different platforms • How to easily create UTM encoded links to track the return on investment of your social messages Watch the interview on YouTube: https://www.youtube.com/watch?v=1uPjC2ACJQQ David Kutcher is the co-owner and founder of Confluent Forms, a boutique firm that builds smart and beautiful websites and online strategies for their clients. Over the past 14 years, they have worked with amazing small businesses, non-profits, academic institutions and even Fortune 100 companies among the 250+ client projects that they've launched. While they have lots of clients in our hometown area of western Massachusetts, their clients span the country. They're always working to help organizations achieve greater value from their online strategies. Connect with David: http://www.confluentforms.com https://google.com/+davidkutcher https://twitter.com/confluentforms You can get advance notice of scheduled guests at Adventures in Vsibility.com AND, you can get Adventures in Visibility as a podcast. It's on iTunes, SoundCloud and Stitcher. If you want to take the show with you, go to AdventuresInVisibilityPodcast.com Subscribe to Adventures in Visibility: http://goo.gl/t9X5NS

Ana Hoffman - How to Boost Your Visibility with Free Traffic to Your Site

Adventures in Visibility | How to Boost Your Visibility with Free Traffic to Your Site with Ana Hoffman, hosted by Denise Wakeman Traffic and visibility go hand in hand. Without traffic, no one finds or sees you content. Without visibility, it’s tough to get consistent traffic to your site. Whether it’s organic, SEO, or social, creating a consistent flow of traffic to your site ensures you get your message in front of the right people who want what you offer. And, that’s what Ana Hoffman and I explore on this episode of Adventures in Visibility. On the show Ana and I will discuss: • The importance of increasing your website traffic • How to leverage your content for more traffic • Tips to generate more free traffic • Ana’s personal traffic generation plan Ana Hoffman runs a no-nonsense Traffic Generation Cafe, where she freely shares advice on getting more web traffic by all free means possible, like SEO traffic, social media traffic, and blog promotion, as well as converting that traffic into email subscribers and paying customers. Watch previous Adventures in Visibility here: http://denisewakeman.com/hoa Prefer to listen? Subscribe to the Adventures in Visibility Podcast here: http://AdventuresInVisibilityPodcast.com If you'd like to be on the email list to get notified about future shows and when video replays and show notes are posted, go to http://AdventuresInVisibility.com