Ecommerce Podcast w/ Will de Bruin
The Quiet Ecommerce Asset That Makes It Easier To Scale Most ecommerce brands focus on getting more subscribers. Very few focus on the quality of the database they already have. The truth is, a clean, engaged database can dramatically improve your email performance, increase deliverability, and generate more revenue — without spending another dollar on advertising. In this video, I break down: ✅ Why database hygiene is one of the most overlooked growth strategies ✅ How inactive subscribers quietly hurt your email performance ✅ Simple ways to improve deliverability, open rates and engagement ✅ Why a smaller, healthier database often outperforms a much larger one Your email list isn't just a list of contacts. It's one of the most valuable assets your ecommerce business owns — if you look after it properly. Listen now and learn how to build a healthier database that drives better results.
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