emPOWER: Voices of the Regional Energy Shift
Our instinct is often to explain more, provide more information or try harder to persuade. But when emotions are running high, facts alone rarely change minds. People don't respond to technical risk alone. They respond to how that risk feels. Understanding that difference is at the heart of outrage management. In this episode of emPOWER, Wendy Agar sits down with Kelly Parkinson, who has spent decades helping organisations navigate community outrage during major infrastructure and development projects around the world. Working alongside internationally recognised risk communication expert Peter Sandman, Kelly has helped organisations prevent, reduce and work through community outrage, while training practitioners and leaders to build trust when projects become stuck. Kelly first joined the emPOWER podcast in Episode 3 to introduce the foundations of Outrage Management. In this conversation, we build on those ideas and continue the discussion from our previous episode, ‘Who Looks After the People Leading Change?’ with Andrew Brier, moving from how we look after ourselves to how we work effectively with others when conversations become difficult. Together, Wendy and Kelly unpack: * Why facts and evidence rarely reduce outrage on their own • What outrage really is and why understanding it changes everything • Why many of the biggest barriers to good engagement sit inside organisations, not communities • The practical strategies that help build trust when emotions are high • How to recognise the psychological drivers behind people's concerns • Why listening, empathy and validation are often more powerful than persuasion • What great community engagement looks like when conversations become difficult Whether you work in community engagement, land access, renewable energy, infrastructure, mining or government, this conversation offers practical, evidence-based strategies for navigating difficult conversations with greater confidence, empathy and effectiveness. This episode is part of our Working in the Middle: Engagement on the Ground During the Energy Transition series, proudly supported by Powerlink Queensland. Produced at The Podcast Boss [http://thepodcastboss.com/]podcast studio in Brisbane
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