007 BLT Communications VP Social & Creative Strategy, Jennifer Gerard - Demystifying Social Strategy

007 BLT Communications VP Social & Creative Strategy, Jennifer Gerard - Demystifying Social Strategy

My guest for this episode is Jennifer Gerard. She’s Vice President of Social and Creative Strategy at BLT Communications. Social media movie marketing has been a moving target since we were doing filmmaker blogs and myspace pages over fifteen years ago… and yep, it still is today. Knowing that she’s in the trenches on the agency side every day, I thought that Jennifer would be the perfect person to help demystify the current state of social in 2019 and beyond.

006 Pardon Our Reach Partner, Jeff Kelly - Deadpool, Logan & a Progressive Approach to Marketing

Veteran ECD from 20th Century Fox, Jeff Kelly, unpacks his progressive approach to marketing and the agency-studio relationship dynamics.

005 Cashmere Agency EVP & CCO, Ryan Ford - Multicultural Campaigns & Diversity in Hollywood

Multicultural Influencer Campaigns for BLACK PANTHER and GET OUT. Also, behind-the-scenes diversity in Hollywood.

004 Universal Pictures SVP, Patrick Starr - Key Art, TV Spots, Posters & The Human Condition

Movie Key Art, TV Spots, Posters & The Human Condition

003 Hollywood In Pixels Founder & President, Bettina Sherick - Global Marketing, Digital Histories, and Honoring Women

Global Marketing, Digital Histories, and Honoring Women