Episode 4 – From The Marketing Jungle – Fractional CMOs and the Importance of Pressure

Episode 4 – From The Marketing Jungle – Fractional CMOs and the Importance of Pressure

Joined by Loucile Jansen Van Vuuren, this episode of “From The Marketing Jungle” explores the concept of Fractional CMOs (chief marketing officers) – a temporary marketing consultant that is brough into projects on a temporary basis in order to help ease the pressure of tight budgets and fast-paced need of results. Loucile is the founder […]

Episode 3 – From The Marketing Jungle – The ABCs of Systems

Tudor and David tackle a variety of topics surrounding systems and scalability. How to differentiate between good and bad consultancy in a time where competition is high and everyone is trying to push forward their own services; sometimes cutting shortcuts in quality and offering things that are “too good to be true”. Episode 3 is […]

Episode 2 – From The Marketing Jungle – Debunking The Meta Ads Algorithm

Paid traffic is still one of the most used channels in digital marketing. Meta ads especially can be extremely powerful with correct placements, strategies and creatives. However, things are not the same nowadays as they used to be. Tadas and David discuss how the fight for people’s attention, attribution, creative needs and the business ads […]

Episode 1 – From The Marketing Jungle – The Pond and the Ocean

Episode 1 of the podcast From The Marketing Jungle explores the steps business owners can follow to narrow down their niche in their marketing. From narrow targeting of services (the pond) to full blown broad targeting (the ocean) follow the chimps on their discussion of tips, systems and fishing! David and Dan go through personal […]