The Day the World Stops Shopping: How ending consumerism gives us a better life and a greener world by J. B. Mackinnon

Social Media Marketing Bundle, 3 in 1 Bundle: Twitter, Pinterest, Tribes by Thorben Porche Godin, Seth C. Clow, George J. Legend, Mark N. Taylor

Please visit https://thebookvoice.com/podcasts/1/audiobook/465987 [https://thebookvoice.com/podcasts/1/audiobook/465987] to listen full audiobooks. Title: Social Media Marketing Bundle, 3 in 1 Bundle: Twitter, Pinterest, Tribes Author: Thorben Porche Godin, Seth C. Clow, George J. Legend, Mark N. Taylor Narrator: Jesse Gross, Nick Dolle Format: Unabridged Audiobook Length: 1 hour 7 minutes Release date: April 20, 2022 Genres: Marketing & Advertising Publisher's Summary: A quick start guide to marketing your business successfully using Social Media like Twitter, Pinterest, Tribes. Learn practical and effective techniques. For example,Twitter is one of the fastest growing social media platforms out there and many businesses are taking advantage of this massive marketing opportunity. Learn how to set up and use Twitter effectively for your business! We show you how to tweet and re-tweet, create a branded twitter feed, build your followers and engage with your industry to build your business. This three-in-one bundle series includes the following audiobooks: 1. Twitter: The Ultimate Twitter Guide for Internet Marketers to Save Time and Get Followers 2. Pinterest: The Ultimate Guide to Pinterest for Business with A Proven System to Automate for Profit 3. Tribes: The Ultimate Guide To Create a Following For Your Business Using Social Media Get your copy of Social Media Marketing Bundle: 3 in 1 Bundle today!

The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth by John Jantsch

Please visit https://thebookvoice.com/podcasts/1/audiobook/487381 [https://thebookvoice.com/podcasts/1/audiobook/487381] to listen full audiobooks. Title: The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth Author: John Jantsch Narrator: John Jantsch Format: Unabridged Audiobook Length: 5 hours 30 minutes Release date: September 21, 2021 Ratings: Ratings of Book: 4.5 of Total 2 Genres: Marketing & Advertising Publisher's Summary: Read by the author. A step-by-step system for creating customers and clients for life. In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning. The Ultimate Marketing Engine teaches you how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses. In this book, you will learn: - Why strategy must come before tactics. - How to narrow your focus and choose only ideal customers. - Why no one wants what you sell – and what they actually want. - How to use story and narrative as the voice of strategy. - How to construct the perfect customer journey. - How to grow your business with your customers.   This book introduces the Customer Success Track, an innovative new approach to marketing strategy that will transform how you view your business, your marketing and how you view every customer. The Ultimate Marketing Engine will help you take control of your marketing while creating ridiculously consistent business growth. Accompanying figures are available in the audiobook companion PDF download.

Anthro-Vision: How Anthropology Can Explain Business and Life by Gillian Tett

Please visit https://thebookvoice.com/podcasts/1/audiobook/492614 [https://thebookvoice.com/podcasts/1/audiobook/492614] to listen full audiobooks. Title: Anthro-Vision: How Anthropology Can Explain Business and Life Author: Gillian Tett Narrator: Imogen Church Format: Unabridged Audiobook Length: 10 hours 41 minutes Release date: June 8, 2021 Ratings: Ratings of Book: 4 of Total 1 Ratings of Narrator: 4 of Total 1 Genres: Marketing & Advertising Publisher's Summary: Brought to you by Penguin. From the bestselling author of Fool's Gold To understand business, you need to think like an anthropologist. Is your workplace riven by tribal conflict? Are your meetings governed by dozens of unspoken rituals? Is there something faintly religious about the way your colleagues worship the CEO? If so, then you might need a lesson in business anthropology. For a century, anthropologists have had an unusual method: immersing themselves deep inside 'alien' tribes and uncovering, from the inside, how they tick. Today, a new generation of anthropologists are using this approach to explain modern businesses - revealing the hidden rituals that define what we buy, who we sell to, and how we work. Now, bestselling author Gillian Tett reveals how this new wave of anthropology can help make sense of your business. She shows how thinking like an anthropologist can help you navigate a globalised economy, allowing you to get inside the heads of consumers on the other side of the world. And she argues that anthropology can explain your own workplace, too: by revealing why, say, your IT team seem to have such different priorities to you - or how to alter the behavioural patterns of your most perplexing colleagues. Along the way, Tett draws on extraordinary stories from Tajik villages and Amazon warehouses, Japanese classrooms and Wall Street trading floors - all to reveal how you too can think like an anthropologist. The result is a revelatory new way to view global business. In a short-sighted world, we can all learn to see clearly - using the power of Anthro-Vision. © Gillian Tett 2021 (P) Penguin Audio 2021

R.E.D. Marketing: The Three Ingredients of Leading Brands by Ken Muench, Greg Creed

Please visit https://thebookvoice.com/podcasts/1/audiobook/487375 [https://thebookvoice.com/podcasts/1/audiobook/487375] to listen full audiobooks. Title: R.E.D. Marketing: The Three Ingredients of Leading Brands Author: Ken Muench, Greg Creed Narrator: Ken Muench, Greg Creed Format: Unabridged Audiobook Length: 7 hours 30 minutes Release date: June 8, 2021 Genres: Marketing & Advertising Publisher's Summary: Create breakthrough marketing campaigns by harnessing the power of R.E.D. Marketing: a transparent and flexible methodology straight from marketing powerhouse Yum! Brands. Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and embrace the proven, systematic approach of R.E.D. Marketing, which the recent CEO and current CMO of Yum! Brands applied to lead Taco Bell and KFC to double digit growth. This book, filled with simple frameworks and engaging stories, will help everyone in your company understand what really works for driving sustainable brand growth and business success. In 2011, Greg Creed had just been elevated from President to CEO of Taco Bell, a brand in deep distress at the time. It was on his shoulders to turn things around quickly along with co-author and CMO, Ken Muench. Together, they developed the R.E.D (Relevance, Ease, Distinctiveness) method. It’s simple methodology does not require complicated terms and a PhD to understand, it’s actually quite simple—marketing works in three very different ways: - Relevance—Is it relevant to the marketplace? - Ease—Is it easy to access and use? - Distinction—Does it stand out from competition? By combining actual examples from Yum! and other recognizable brands of every size around the world with the latest findings in marketing, neuroscience, and behavioral economics, and the author’s own experience marketing three different brands across 120 countries, your brand can set and achieve a truly breakthrough marketing campaign utilizing R.E.D Marketing.

The Day the World Stops Shopping: How ending consumerism gives us a better life and a greener world by J. B. Mackinnon

Please visit https://thebookvoice.com/podcasts/1/audiobook/466887 [https://thebookvoice.com/podcasts/1/audiobook/466887] to listen full audiobooks. Title: The Day the World Stops Shopping: How ending consumerism gives us a better life and a greener world Author: J. B. Mackinnon Narrator: Kaleo Griffith Format: Unabridged Audiobook Length: 11 hours 53 minutes Release date: June 3, 2021 Genres: Marketing & Advertising Publisher's Summary: Brought to you by Penguin. We are using up the planet at almost double the rate it can regenerate. To support our economies, we're told we must shop now like we've never shopped before. And whilst we can do it more responsibly, the scale of our consumption remains the biggest factor in the ruination of the planet. Yet our reliance on stuff continues to grow. But what would our world look like if we stopped? Would civilisation collapse? Would the planet's ecology be reborn? What would happen to the way we think, make products, use time, express our individuality? Would life be better - or worse? Visiting places where economies have experienced temporary shut-downs, artisan producers, zero-consumption societies and bringing together a host of expert views, this is both a deeply reported thought-experiment, a history of our relationship with consumption, and a story about the future. Our private choices are putting the world in peril. The Day the World Stops Shopping is an essential exploration of who we are and what we use, and a vision of a more sustainable world. © J. B. MacKinnon 2021 (P) Penguin Audio 2021