Just the Fax

Bridging the Showroom Gap (with Rich Mahon)

19 min · 8. Aug. 2023
Episode Bridging the Showroom Gap (with Rich Mahon) Cover

Beschreibung

As we start to see the car buying trends with Generation Z, we see that while an online presence is important, the physical showroom continues to stand strong in their experience. Join Bob Grill and Industry Expert Rich Mahon, as they discuss how the Digital and Physical showrooms have drifted apart, and how you as a dealer can work to bridge the gap between them. Rich Mahon has spent the last 27 years working his way up through various roles within the dealership to become the Vice President and General Manager of Toyota South Atlanta, before selling the dealership earlier this year.

Kommentare

0

Sei die erste Person, die kommentiert

Melde dich jetzt an und werde Teil der Just the Fax-Community!

Loslegen

2 Monate für 1 €

Dann 4,99 € / Monat · Jederzeit kündbar.

  • Podcasts nur bei Podimo
  • 20 Stunden Hörbücher / Monat
  • Alle kostenlosen Podcasts

Alle Folgen

40 Folgen

Episode Spending more Time, not Money (with Marcy Medinger) Cover

Spending more Time, not Money (with Marcy Medinger)

Time is a commodity just as money is; Expensing more time into a dealer's neighborhoods through public events or social media campaigns can go far to boost your dealership's reputation and revenue! Join Bob Grill and Marcy Medinger as they discuss the practices dealerships can engineer to build rapport with their communities, and thus, their customers. Marcy Medinger is the Chief Optimizer and Founder of MMDealer Advocates having spent over 20 years gaining invaluable experience as a student of digital marketing and technology. Marcy now applies the wisdom of lean process management, organic lead generation and efficient digital practices to her business in order to ensure clients are getting the most bang for their buck!

12. Sept. 202314 min