On AI: Ep.9, AI in Media Studies

On AI: Let's Make Music with Suno.AI

In this episode we sprinkle a little bit of audio magic into your day! I've created a few song demos, with the help of Suno.ai, —the wizardry tool that's turning mere mortals into musical maestros.  Imagine Suno.ai as your trusty soundboard buddy—always ready to serve a chord, beat, or melody.  If you can describe it, Suno can create you earworms faster than you can say "Auto-Tune." Check out Beth as Swan-Z on Suno.ai. Hosted by Beth Lahr York www.bethonai.com www.bethlahryork.com

ON AI: The Art of Innovation: Blending Creativity with Strategy in the AI Age

Episode Summary: In this thought-provoking episode, Beth interviews Baroosh, a creative director with a rich background in media planning and conceptual storytelling. We explore the need to evaluate current structures and processes to adapt the the impact of artificial intelligence from both the talent and tool based systems.  * The dual perspectives in organizations on AI: enhancing efficiency vs. nurturing human capital. * Strategies for fostering a workforce that's adaptable and innovative in the face of technological advances. The conversation examines the complexities and ethical considerations of integrating Artificial Intelligence into creative industries. Drawing from her experiences transitioning from ad agencies to production houses, Baroosh explores the transformative impact of AI on traditional roles, emphasizing the shift towards hybrid, multi-disciplinary positions requiring a larger perspective  Key Takeaways: 1. The Evolution of Creative Roles: * The transition from specialization to larger domain knowledge that underscores a broader industry trend where creative roles are increasingly overlapping with technical and strategic business functions. 2. AI in the Workplace: * The integration of AI in creative workflows is both a technological and cultural shift within organizations. Baroosh breaks down the dual perspectives that emerge: one focusing on operational efficiency and profit, and another concerned with employee adaptation and the ethical use of technology. 3. Navigating Business and Creative Needs: * A significant challenge in today’s creative landscape is balancing the need to produce engaging content with business operations. Baruch stresses the importance of maintaining a focus on both creative output and the business mechanics that support it, particularly in a freelance Whether you're a freelancer, agency veteran, or a creative enthusiast intrigued by the intersection of technology and art, this episode offers valuable insights into maintaining your creative integrity while navigating the ever-evolving business demands. About Baroosh: Creative Director Baroosh, leverages her creative expertise and agency experience to  advise organizations on how to set up structures that support both the needs of the business and creator. Baroosh recommended reading:  * Viral Justice by Ruha Benjamin  * Slow Cancellation of the Future by Mark Fisher Hosted by Beth Lahr York www.bethonai.com www.bethlahryork.com

ON AI: Creative Sparks: Lev Golev

This week on "On AI," Beth welcomes back AI aficionado and philosopher, Lev Gorelov, for an insightful conversation.  With a particular focus on the recent advancements with Claude III, Lev contrasts Claude III's approach to generations—geared towards creating engaging, personality-driven content—with the more traditional model (#openai 's #chatgpt) that prioritize business-oriented, "buttoned-up" outputs.  He also explains the fundamentals of why, using the same training data (the entirety of the internet), the outputs vary. Throughout the episode, Lev shares insights into how these tools are not just about generating content or improving human productivity, but are enhancing the creative process.  Specifically: * Giving us practical methods on how to leverage LLM's as collaborative partners that help bridge ideas and refine storytelling.  * Emphasizing the importance of using AI tools creatively and responsibly,  * Highlighting their role in brainstorming and editing rather than replacing human creativity.  Join Beth and Lev as they explore the future of AI in creative professions and education, pondering the broader implications of these technologies on our understanding of originality and creativity (you might want a pen handy to take some notes).  Lev can be contacted at  Lev@handshake.at Hosted by Beth Lahr York www.bethonai.com www.bethlahryork.com

On AI: "AI & The Mirage of the Moment"

Kicking off Season 2 with Kai Bergin. We explore the relationship between human intelligence and artificial intelligence, and reflect how our current "productivity-culture" is reshaping our daily tasks. The conversation prompts us to consider how AI is not only transforming our professional landscape but also challenging us to redefine the boundaries of human intellect and creativity. As amazing as the tools are, they are not a magic button that replaces human creativity. How we perceive and how do we utilize the incredible capabilities of AI in balance with the irreplaceable value of human creativity?  How will AI continue to transform our professional and personal lives? What will we outsource, and what will be keep?  Plus, apple pie.  About Kai: Kai leads the Artificial Intelligence team at MVR Digital Workforce, based in the Netherlands. Over the past four years, he has been instrumental in building and leading a skilled team of AI engineers. The team specialises in customized AI solutions for a diverse range of industries, including media, government, and software development support. Kai's team is known for their ability to uniquely combine creative vision with technical expertise. When he's not guiding his team through the complexities of AI, Kai is on a personal journey, writing a book that explores the intriguing relationship between AI and creativity. Outside of the digital world, Kai's passions include playing bass in various bands and spending quality time with his family and friends in Amsterdam. Hosted by Beth Lahr York www.bethonai.com www.bethlahryork.com

On AI: Ep.9, AI in Media Studies

Alec Dubious is a senior at UNH. For his senior thesis he is tackling the big questions in his AI in Media Documentary. I was excited to speak with Alec to get a perspective from a college student.  Alec can be found at  alecduboismedia.com If you're looking for a capable production assistant, please support Alec! Hosted by Beth Lahr York www.bethonai.com www.bethlahryork.com