Persuasion by the Pint

440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget

56 min · 18. Juli 2026
Episode 440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget Cover

Beschreibung

On this episode, Pierce Kafka [https://www.linkedin.com/in/piercekafka/] joins us to discuss movie making and marketing with micro-budget. He is the CEO and Creative Director of Kafka Media Group [https://kafka.com] (KMG), an integrated marketing agency where he leverages his years of experience in commercial production and advertising to transform brands into household names through storytelling. Pierce has worked on award winning campaigns from Fortune 500 companies, seeing projects from development, production and distribution, recently releasing his debut feature film, Contradiction [https://contradictionmovie.com/], at film festivals across the US. Pierce delivered a TED Talk on filmmaking tactics, and is also a regular Forbes Council Contributor in marketing, publishing pieces such as “How To Market Your Film Like A Startup: A Go-To-Market Playbook”. You can learn more by visiting him at https://kafka.com [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnFCODVKQ0d0NDJtbTdsWDZHcUt2MTVhXzhEZ3xBQ3Jtc0trMkV4T1l6LUFjZ1lSaUE2dUpxQlNMcUk3R2ZJUDVhdzJ0c0d0SURiRnEwNUJkN1o4MllYTU5YNk1OQS1iTVRPcWtzejFhRmdXamwxNmFIZzRtLUp5RWNhREJlZjNCVnJJdkE1a3RMV0xZWXYxYTFhMA&q=https%3A%2F%2Fkafka.com%2F&v=5rXEjpPCby0]. The post 440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget [http://persuasionbythepint.com/440-how-obsession-rewrote-the-rules-of-movie-marketing-with-a-micro-budget/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

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Alle Folgen

389 Folgen

Episode 441: He Built an AI Marketing Team for 7,000 Apartments—Then Turned It Into a Business Cover

441: He Built an AI Marketing Team for 7,000 Apartments—Then Turned It Into a Business

On this episode, Jared Braverman [https://www.linkedin.com/in/jaredbraverman/] joins the podcast. He is the marketing director for Vida Management, where he runs marketing for 18 apartment communities — about 7,000 units across 8 states. He’s also the founder of AgencyFix, an AI-native marketing studio. Rather than buy AI tools, he built his own: an AI front desk that answers calls and works leads around the clock, and an SEO system that helps local businesses get found. He also publishes original research on how search competition actually works — data that’s free for journalists and writers to cite at www.agencyfix.com/data [http://www.agencyfix.com/data]. The post 441: He Built an AI Marketing Team for 7,000 Apartments—Then Turned It Into a Business [http://persuasionbythepint.com/441-he-built-an-ai-marketing-team-for-7000-apartments-then-turned-it-into-a-business/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

25. Juli 20261 h 0 min
Episode 440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget Cover

440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget

On this episode, Pierce Kafka [https://www.linkedin.com/in/piercekafka/] joins us to discuss movie making and marketing with micro-budget. He is the CEO and Creative Director of Kafka Media Group [https://kafka.com] (KMG), an integrated marketing agency where he leverages his years of experience in commercial production and advertising to transform brands into household names through storytelling. Pierce has worked on award winning campaigns from Fortune 500 companies, seeing projects from development, production and distribution, recently releasing his debut feature film, Contradiction [https://contradictionmovie.com/], at film festivals across the US. Pierce delivered a TED Talk on filmmaking tactics, and is also a regular Forbes Council Contributor in marketing, publishing pieces such as “How To Market Your Film Like A Startup: A Go-To-Market Playbook”. You can learn more by visiting him at https://kafka.com [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnFCODVKQ0d0NDJtbTdsWDZHcUt2MTVhXzhEZ3xBQ3Jtc0trMkV4T1l6LUFjZ1lSaUE2dUpxQlNMcUk3R2ZJUDVhdzJ0c0d0SURiRnEwNUJkN1o4MllYTU5YNk1OQS1iTVRPcWtzejFhRmdXamwxNmFIZzRtLUp5RWNhREJlZjNCVnJJdkE1a3RMV0xZWXYxYTFhMA&q=https%3A%2F%2Fkafka.com%2F&v=5rXEjpPCby0]. The post 440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget [http://persuasionbythepint.com/440-how-obsession-rewrote-the-rules-of-movie-marketing-with-a-micro-budget/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

18. Juli 202656 min
Episode 439: How to Optimize Your Content for AI Search Cover

439: How to Optimize Your Content for AI Search

On this episode, Jackson Wightman joins the podcast. He’s the founder and CEO of Proper Propaganda, a tech PR agency, and the author of Tech PR Playbook [https://amzn.to/4fvmg1F]. You can check out their work at https://properpropaganda.net [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbFZBWDVxMVR6UDRVUVJUWnVsOGtTR2s1SzRqZ3xBQ3Jtc0tuZkc5THZTYzNCV0NzVW5sc2tHWG1SZDFsVFFnVV85em5Hai1qZm1LT1J5QndXWElSZnR0STlYX29XekM0TFVxdnNPbTEzOHVjelc4QXV4a0tLSWJwZVpvNk5qWDFmWHdETXlHVWdpSk1aYlhSaFRQUQ&q=https%3A%2F%2Fproperpropaganda.net%2F&v=VxL7yEUpnTc]. The post 439: How to Optimize Your Content for AI Search [http://persuasionbythepint.com/439-how-to-optimize-your-content-for-ai-search/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

11. Juli 20261 h 9 min
Episode 438: Trolling Flat-Earthers, Interactive Billboards & the Battle for Your Attention Cover

438: Trolling Flat-Earthers, Interactive Billboards & the Battle for Your Attention

On this episode, David Dutton joins us as we cover a random flight of topics. We’ll be discussing a new report on The Rise of the Apex Consumer [https://iterable.com/blog/2026-customer-engagement-the-rise-of-the-apex-consumer/] – showing today’s consumers don’t just engage with marketing; they dissect it, exploit it, and discard whatever doesn’t serve them. We’ll also cover some other topics like Columbia Sportswear’s “Expedition Impossible” [https://www.adsoftheworld.com/campaigns/expedition-impossible-3b269c5e-9e9f-4249-8c74-8d1353d40f97]– a viral marketing campaign that offers to give away the company to anyone who could prove the Earth is flat. You might be surprised at the results.  The post 438: Trolling Flat-Earthers, Interactive Billboards & the Battle for Your Attention [http://persuasionbythepint.com/438-trolling-flat-earthers-interactive-billboards-the-battle-for-your-attention/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

3. Juli 20261 h 17 min
Episode 437: UFOs, Psyops, and Persuasion – Interview with Barna Donovan, Ph.D. Cover

437: UFOs, Psyops, and Persuasion – Interview with Barna Donovan, Ph.D.

https://www.youtube.com/@persuasionbythepint https://www.youtube.com/@persuasionbythepintOn this episode, Barna Donovan, Ph.D. [https://www.saintpeters.edu/academics/faculty/members/barna-donovan/] joins us to discuss “UFOs, Psyops, and Persuasion”. UFOs, Barna is a professor of communication and media studies at Saint Peter’s University in Jersey City, New Jersey. He teaches a course on the history of the intersection between conspiracy theories and popular culture, especially the long connection between Hollywood and UFO beliefs. He is also the author of Conspiracy Films: A Tour of Dark Places in the American Conscious [https://amzn.to/44rl0WV], in which he emphasizes the long, intertwined history of filmmakers, UFOs, believers, skeptics, and government intelligence agencies. https://www.youtube.com/@persuasionbythepint The post 437: UFOs, Psyops, and Persuasion – Interview with Barna Donovan, Ph.D. [http://persuasionbythepint.com/437-disclosure-day-ufos-psyops-and-persuasion-interview-with-barna-donovan-ph-d/] first appeared on Persuasion by the Pint [http://persuasionbythepint.com].

20. Juni 20261 h 2 min