Photo Chat with Matt
Whether you realise it or not, the way you talk about yourself and your business has a huge impact on how other people see you. In this episode of Photo Chat with Matt, I'm talking about confidence, personal branding, and why photographers need to stop making themselves smaller than they really are. From calling it your "little business" to apologising for your prices, I think far too many photographers unintentionally undermine themselves before clients even have the chance to make up their minds. I also dive into something that's been winding me up lately: "pick me" photographers. You know the ones. The photographers who spend more time telling everyone why they're better than everybody else than simply showing great work. Whether it's bragging about never using AI, criticising other photographers' workflows, or turning every post into a subtle dig at the competition, I explain why I think this kind of marketing does more harm than good. Along the way, we chat about building genuine confidence through experience, why clients want someone who feels calm and trustworthy, the difference between gratitude and insecurity, and why your pricing should never come with an apology attached. I also share one of my favourite psychology concepts, the Dunning Kruger effect, and how it applies to photographers at every stage of their careers. If you've ever struggled with imposter syndrome, worried about charging what you're worth, or found yourself comparing your business to everyone else's on social media, I hope this episode gives you a fresh perspective. In this episode: • Why calling it your "little business" might be doing more damage than you realise • The difference between confidence and arrogance • Why photographers should stop apologising for their prices • What I mean by a "pick me photographer" and why this style of marketing never sits right with me • Why putting other photographers down isn't a business strategy • How clients actually choose photographers and what really builds trust • The difference between gratitude and insecurity • How experience creates real confidence over time • The Dunning Kruger effect and why it's one of my favourite psychology concepts • Why you should be proud of everything you've built as a photographer If you enjoyed this episode, I'd really appreciate it if you could leave a rating or share it with another photographer. It genuinely helps the podcast grow and allows me to keep making new episodes. You can also find me on Instagram @mattdoddphoto, where I share wedding photography, behind the scenes content, and plenty more photography chat.
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