Rooted & Unfiltered

Ep. 2 - Interview with Ashley Ureno - "Scaling Success Behind the Chair"

45 min · 25. Feb. 2026
Episode Ep. 2 - Interview with Ashley Ureno - "Scaling Success Behind the Chair" Cover

Beschreibung

In this episode, we sit down with Ashley Ureno —a successful salon owner and founder of  @beautycraftco [https://www.instagram.com/beautycraftco/?hl=en]. We discuss 20 years of industry tenure, what it takes to become an Elite IBE extensions expert and buidling a thriving career behind the chair. This mom of two continues to grow, lead, and innovate in the beauty industry and shares all! From longevity in the industry, and building a loyal clientele, to mastering extensions, navigating entrepreneurship, and balancing motherhood with ambition. Whether you’re a stylist, salon owner, or simply someone chasing big goals, this conversation is packed with practical advice and honest perspective.

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