Shear Line: Negotiation Mastery with Eirik Gislason

Episode 211 | Relationships, Disruption, and the AI Shift in Real Estate

48 min · 18. Juni 2026
Episode Episode 211 | Relationships, Disruption, and the AI Shift in Real Estate Cover

Beschreibung

In this episode of Shear Line: Negotiation Mastery, Eirik Gislason sits down with Marc Lawrence, Co-Founder of the New York office of World Wide Land Transfer, longtime real estate attorney, broker, investor, title professional, and industry connector. Marc and World Wide Land Transfer are also proud sponsors of the podcast, making this conversation especially meaningful as we explore the mechanics behind successful transactions and the relationships, trust, judgment, and execution that make them possible. With more than three decades of experience across real estate, development, title, capital, and investment, Marc brings a rare perspective on where the industry has been and where it is heading. Known for his Marc My Words presence on LinkedIn, where he has built a following of 20,000 people, Marc has made a name for himself by connecting capital, deals, and people. In this episode, we dig into the relationship side of real estate, the rise of AI as a true business disruption, and how technology will change operations, staffing, training, margins, client expectations, and the way professionals prepare for negotiation. The big takeaway: the future does not belong to relationships or AI. It belongs to the professionals who know how to use both. Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Host: Eirik Gislason https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Marc Lawrence Sponsor: Marc Lawrence of World Wide Land Transfer https://www.worldwidelandtransfer.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

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27 Folgen

Episode Episode 211 | Relationships, Disruption, and the AI Shift in Real Estate Cover

Episode 211 | Relationships, Disruption, and the AI Shift in Real Estate

In this episode of Shear Line: Negotiation Mastery, Eirik Gislason sits down with Marc Lawrence, Co-Founder of the New York office of World Wide Land Transfer, longtime real estate attorney, broker, investor, title professional, and industry connector. Marc and World Wide Land Transfer are also proud sponsors of the podcast, making this conversation especially meaningful as we explore the mechanics behind successful transactions and the relationships, trust, judgment, and execution that make them possible. With more than three decades of experience across real estate, development, title, capital, and investment, Marc brings a rare perspective on where the industry has been and where it is heading. Known for his Marc My Words presence on LinkedIn, where he has built a following of 20,000 people, Marc has made a name for himself by connecting capital, deals, and people. In this episode, we dig into the relationship side of real estate, the rise of AI as a true business disruption, and how technology will change operations, staffing, training, margins, client expectations, and the way professionals prepare for negotiation. The big takeaway: the future does not belong to relationships or AI. It belongs to the professionals who know how to use both. Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Host: Eirik Gislason https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Marc Lawrence Sponsor: Marc Lawrence of World Wide Land Transfer https://www.worldwidelandtransfer.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

18. Juni 202648 min
Episode Episode 210 | The Mail Bag: Private Listings and Renovation Costs Cover

Episode 210 | The Mail Bag: Private Listings and Renovation Costs

In this special Mail Bag episode, Eirik Gislason is joined once again by fan-favorite part-time co-host Jay Billiet as they celebrate a podcast milestone and tackle some of the most thought-provoking questions submitted by their audience, including the ongoing battle over Clear Cooperation, Compass, Zillow, and private listings; negotiating with sellers who stand to lose money on the sale of their property; and evaluating unrenovated properties in a market shaped by inflation and rising renovation costs. Through the lens of collaborative negotiation, Eirik and Jay explore the interests beneath the surface and the strategies that help create clarity and better outcomes in today's increasingly complex market. If you have questions for Eirik and Jay for an upcoming Mail Bag episode, please email your questions to Eirik at egislason@bhsusa.com [egislason@bhsusa.com]. Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Host: Eirik Gislason https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Jay Billiet Sponsor: Stage and Fold | https://stageandfold.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

4. Juni 202645 min
Episode Episode 209 | Live From The Real Deal NYC Forum Cover

Episode 209 | Live From The Real Deal NYC Forum

What happens when two skilled negotiators sit down live at the The Real Deal NYC Forum with no script, no agenda, and a hot mic? You get strategy, best practices, deal insights… and apparently an impromptu Arnold Schwarzenegger impersonation. In this special live episode of Shear Line: Negotiation Mastery recorded at the Metropolitan Pavilion, Eirik welcomes back one of the podcast's favorite returning guests, Ben Willig, D.A.D. at Brown Harris Stevens, for a free-flowing conversation on real-world negotiation strategy and the conversations agents are having right now behind closed doors. It's candid, unscripted, insightful, occasionally chaotic – enjoy! Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Connect with Eirik Gislason: https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Ben Willig https://www.bhsusa.com/bhs-leadership/ben-willig Sponsor: Stage and Fold | https://stageandfold.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

21. Mai 202634 min
Episode Episode 208 | Silence: The Source of Great Strength Cover

Episode 208 | Silence: The Source of Great Strength

What if the most powerful move you could make in a negotiation is saying nothing at all? In this episode of Shear Line: Negotiation Mastery, we welcome Andres Perea-Garzon, luxury real estate expert and Brown Harris Stevens colleague, for a conversation that challenges one of the most common instincts in any high-stakes interaction: the need to fill the silence. That instinct doesn't just weaken your position, it often reveals more than intended and gives away control in the process. Used strategically and intentionally, silence becomes your advantage, creates clarity, slows emotional reactions, and compels the other side to share more than they planned. It establishes control and signals confidence without saying a word. This episode is a powerful reminder that the space between words is often where the real conversation begins, and where the strongest negotiators separate themselves. Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Connect with Eirik Gislason: https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Andres Perea-Garzon Sponsor: Stage and Fold | https://stageandfold.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

7. Mai 202635 min
Episode Episode 207 | Rivalry in Negotiation: Fuel or Fire? Cover

Episode 207 | Rivalry in Negotiation: Fuel or Fire?

In this episode of Shear Line: Negotiation Mastery, Eirik Gislason sits down with NYU Stern Professor Gavin Kilduff to explore the powerful role of rivalry in negotiation, competition, and decision-making. While most professionals think of competition as a function of market conditions, pricing, and deal structure, Kilduff's research reveals something deeper. Competition is relational. When you introduce prior interaction, history, and familiarity, competition evolves into rivalry, fundamentally changing how people think, feel, and behave. This episode breaks down how rivalry can elevate performance by increasing focus, effort, and motivation, while also exposing the hidden risks such as ego-driven decisions, emotional escalation, misinterpretation of intent, and a breakdown in trust and collaboration. If you want to improve your negotiation skills, better understand competitive behavior, and learn how to balance collaboration and competition in real-world deals, this episode is a must-listen. Filmed at Brown Harris Stevens' Studio 1873, Part of the Mastery of Real Estate (MORE) Network. Subscribe to Shear Line: Negotiation Mastery https://podcasts.apple.com/us/podcast/shear-line-negotiation-mastery-with-eirik-gislason/id1809006572 Connect with Eirik Gislason: https://www.bhsusa.com/real-estate-agent/the-excelsior-team https://www.linkedin.com/in/eirikgislason/ https://www.instagram.com/eiriktheexpert https://archwaypartnersinc.com/ Guest: Gavin Kilduff Sponsor: Stage and Fold | https://stageandfold.com/ Brown Harris Stevens is one of the largest privately owned real estate brokerages in the country, with more than 40 offices across four states: New York, New Jersey, Connecticut, and Florida. https://bhsusa.com/

23. Apr. 202639 min