Sound BITES (Business, Innovation, Technology, Entrepreneurship, Strategy)

Sound BITES: E49 - CJ Casselli | Truss Vet

45 min · 29. Okt. 2025
Episode Sound BITES: E49 - CJ Casselli | Truss Vet Cover

Beschreibung

Today on Sound BITES - The podcast where we talk about business, innovation, technology, entrepreneurship, and strategy; we have CJ Casselli. CJ is the co founder and CEO of Truss Vet - a veterinary urgent care that reimagines animal hospitals by bridging the gap between standard office visits and veterinary emergency visits. CJ takes us through his team’s growth, the challenges of creating a new segment, creating awareness for a service that you need to ‘know of now, but use later’, building trust, and convincing the first team members to join you on the ride. * CJ Casselli: https://www.linkedin.com/in/cjcasselli/ [https://www.linkedin.com/in/cjcasselli/] * Truss Vet: https://www.trussvet.com/ [https://www.trussvet.com/] Business Innovation Technology Entrepreneurship Strategy * Spotify/Apple: https://www.nanochomp.com/podcast [https://www.nanochomp.com/podcast] * nanochomp’s Strategic Mind GPT: https://nanochomp.com/strategygpt [https://nanochomp.com/strategygpt] * https://www.nanochomp.com [https://www.nanochomp.com] Hosts: * Lauren Taber: https://www.linkedin.com/in/laurentaber/ [https://www.linkedin.com/in/laurentaber/] * Derek Loyer: https://www.linkedin.com/in/derekloyer/ [https://www.linkedin.com/in/derekloyer/]

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Episode Sound BITES: E49 - CJ Casselli | Truss Vet Cover

Sound BITES: E49 - CJ Casselli | Truss Vet

Today on Sound BITES - The podcast where we talk about business, innovation, technology, entrepreneurship, and strategy; we have CJ Casselli. CJ is the co founder and CEO of Truss Vet - a veterinary urgent care that reimagines animal hospitals by bridging the gap between standard office visits and veterinary emergency visits. CJ takes us through his team’s growth, the challenges of creating a new segment, creating awareness for a service that you need to ‘know of now, but use later’, building trust, and convincing the first team members to join you on the ride. * CJ Casselli: https://www.linkedin.com/in/cjcasselli/ [https://www.linkedin.com/in/cjcasselli/] * Truss Vet: https://www.trussvet.com/ [https://www.trussvet.com/] Business Innovation Technology Entrepreneurship Strategy * Spotify/Apple: https://www.nanochomp.com/podcast [https://www.nanochomp.com/podcast] * nanochomp’s Strategic Mind GPT: https://nanochomp.com/strategygpt [https://nanochomp.com/strategygpt] * https://www.nanochomp.com [https://www.nanochomp.com] Hosts: * Lauren Taber: https://www.linkedin.com/in/laurentaber/ [https://www.linkedin.com/in/laurentaber/] * Derek Loyer: https://www.linkedin.com/in/derekloyer/ [https://www.linkedin.com/in/derekloyer/]

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