The Art Of Selling Travel Podcast

Your Stories Are Your Best Content (And You're Not Using Them) | EP 165

24 min · 19. Juni 2026
Episode Your Stories Are Your Best Content (And You're Not Using Them) | EP 165 Cover

Beschreibung

If you've ever stared at a blinking cursor with zero idea what to write, this one's for you. Here's the truth: your problem isn't that you don't have enough content. You have too much. And when you try to put it all in one email or one post, you lose people before they even finish the first paragraph. In this episode, we're talking about how to fix that, and how your own stories are the most powerful content you're not using. In this episode: * Why "too much content" is actually your real problem * The Story Vault concept and how to build yours * A real example of how to write an email about travel insurance that gets people to actually reach out * Specific content ideas you can use right now (one topic at a time) * Why human stories will always beat AI-generated ones Save your spot at:  http://artofsellingtravel.com/groups [http://artofsellingtravel.com/groups]  Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook [https://www.travelsalesauthority.com//facebook]  How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold [https://artofsellingtravel.com/cold]  Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass [https://artofsellingtravel.com/tass]  Join our Facebook community: https://www.facebook.com/groups/travelagentobjections [https://www.facebook.com/groups/travelagentobjections]  Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ [https://www.instagram.com/artofsellingtravel/]  Or FB at https://www.facebook.com/artofsellingtravel [https://www.facebook.com/artofsellingtravel]

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172 Folgen

Episode What Happens When You Show Up | Ep 169 Cover

What Happens When You Show Up | Ep 169

This week's episode is a little different. Glenda recorded it in the middle of launch week, almost no voice left, fresh off two days in bed with what a friend called "the breakthrough flu." Because of course the universe waits until you're mid-launch to knock you flat. Here's what happened: Glenda hit a sales ceiling in her business that she's never broken before. And then, days later, sick as a dog, sales exploded even further, more than double what she'd ever hit before. The kicker? Friday-me was smart enough to pre-write and schedule emails for the days she'd be too sick to think straight, so the business kept moving while she was down for the count. She gets real about the trade-off too. Yes, sending five or six emails in four days cost her some unsubscribes. But the sales she brought in absolutely buried that number. It's a solid reminder that showing up, even when it feels like too much, is what lets people actually find you and buy from you. There's also a sweet moment where she opens a letter she wrote to herself months earlier at a conference, and it lands exactly when it's supposed to. Plus the question her workshop kicked off with this week: what's your level of believability? Because you cannot out-strategize your beliefs. If you believe it's not possible, you'll find every reason to prove yourself right. Her challenge for you this week: show up one more time than you were already planning. One more email. One more offer. One more story. Consider this your permission slip. Links to help your business: * Download the Essential Lessons PDF: Essential Lessons PDF [https://www.travelsalesauthority.com/lessons] * Join the waitlist for upcoming workshops: Workshop Waitlist [https://www.travelsalesauthority.com/Sales_workshop_waitlist] * Join the Facebook Group: Facebook Group [https://www.facebook.com/groups/travelagentobjections] * Connect with Glenda on Facebook [https://www.facebook.com/artofsellingtravel] or Instagram [http://instagram.com/artofsellingtravel]

15. Juli 20267 min
Episode Six Months Left and What To Do With Them | Ep 168 Cover

Six Months Left and What To Do With Them | Ep 168

SIX MONTHS LEFT. HERE'S WHAT TO DO WITH THEM. We're halfway through the year. You've got two choices: throw in the towel and start planning 2027, or actually use the six months you've got left. Glenda's picking door number two, and she's dragging you through it with her. WHAT'S IN THIS EPISODE July and January are the two biggest months of Glenda's year, and not because there's anything magic about them. They're the months she stops and takes stock: what did the last six months actually produce, and what needs to happen in the next six to hit the goals she set 12 to 18 months out. Throwing in the towel now and starting to plan for 2027 might feel tempting, but there's still six months of money-making time left on the table. That starts with the expense audit nobody wants to do. Glenda walks through her own process for looking at every subscription, membership, and "I'll get to it eventually" payment, and asking whether it's still earning its keep. She just cut a piece of software from her own suite, not because it's bad, but because she isn't using it right now, so it isn't doing its job. One of her favourite tools for staying on top of this is embarrassingly simple: a recurring calendar reminder on the 28th of every month that lists every payment about to come out of her account. It's not there to force her to cancel things. It's there so nothing sneaks past her, and so she can make an intentional choice about what stays and what goes. That leads into one of the bigger points of the episode: more money coming in does not automatically mean more profit. If your expenses are climbing right along with your revenue, you'll never actually feel the growth. Profit comes from knowing where the money goes, not just how much of it shows up. Glenda also talks about setting a real vision for where you want your business (and yourself) to go, and using that vision as a filter before you buy another course or sign up for another training. If it doesn't serve where you're actually headed, skip it, no matter how good the dopamine hit feels in the moment. Which brings her to a quick, honest plug for her Idea to Sold Out Groups workshop: if groups have zero place in your next 12 to 24 months, don't buy it. If they do, this is the roadmap she wishes had existed when she was building that side of her business by trial and error. Tickets are available through July 14th, and replays are included for anyone who can't attend live. The bottom line... you've got six months of opportunity left. Spend July getting clear: what's working, what's not, what's draining your account for no reason, and where you're actually headed. No vision means you're just running in circles. Links mentioned: * Idea to Sold Out Groups Workshop: Groups Workshop [artofsellingtravels.com/groups] Additional Links:  * Download the Essential Lessons PDF: Essential Lessons PDF [https://www.travelsalesauthority.com/lessons] * Join the waitlist for upcoming workshops: Workshop Waitlist [https://www.travelsalesauthority.com/Sales_workshop_waitlist] * Join the Facebook Group: Facebook Group [https://www.facebook.com/groups/travelagentobjections] * Connect with Glenda on Facebook [https://www.facebook.com/artofsellingtravel] or Instagram [http://instagram.com/artofsellingtravel]

9. Juli 202614 min
Episode Is AI Crossing the Line With Your Clients? |Ep 167 Cover

Is AI Crossing the Line With Your Clients? |Ep 167

Everyone's using AI, but are you using it in a way that's building your business, or burning it down? In this episode, Glenda of Art of Selling Travel gets real about AI: what she uses it for, what she won't touch, and the very clear line between using AI as a tool and using it as a replacement for you. With real examples from a local restaurant, a travel advisor who shared a fake ship, and the growing backlash from Gen Z, this conversation is one every travel advisor needs to hear. Here's the biggest takeaway: your clients aren't just paying for an itinerary, they're paying for your perspective, your experience, and the trust you've built. AI can't sell that ... only you can. Links mentioned: * Idea to Sold Out Groups Workshop: Groups Workshop [artofsellingtravels.com/groups] * Travel Advisor Success Studio: TASS Link [https://www.travelsalesauthority.com/tass] Additional Links:  * Download the Essential Lessons PDF: Essential Lessons PDF [https://www.travelsalesauthority.com/lessons] * Join the waitlist for upcoming workshops: Workshop Waitlist [https://www.travelsalesauthority.com/Sales_workshop_waitlist] * Join the Facebook Group: Facebook Group [https://www.facebook.com/groups/travelagentobjections] * Connect with Glenda on Facebook [https://www.facebook.com/artofsellingtravel] or Instagram [http://instagram.com/artofsellingtravel]

29. Juni 202631 min
Episode Essential Sales Lessons Every Travel Advisor Needs to Hear |Ep 166 Cover

Essential Sales Lessons Every Travel Advisor Needs to Hear |Ep 166

I've had this PDF sitting in my resource library since 2021, and when I went back to read it for this episode, it made me smile, because every single thing in it still holds up. Fundamentals are fundamentals for a reason.  In this episode, I'm walking you through the core sales principles from my Essential Lessons PDF, and breaking down why most travel advisors are still getting these wrong today. We're covering: * Inquiry vs. comment: why you keep getting "ghosted" (hint: it wasn't a real lead) * Why forms are quietly killing your conversions * Why consultations are your single biggest sales superpower * How to handle objections without freezing up * Money mindset and why your client's budget is none of your business These aren't trends. They're fundamentals. And they work. Links mentioned: * Download the Essential Lessons PDF: Essential Lessons PDF [https://www.travelsalesauthority.com/lessons] * Join the waitlist for upcoming workshops: Workshop Waitlist [https://www.travelsalesauthority.com/Sales_workshop_waitlist] * Idea to Sold Out Groups Workshop: Groups Workshop [artofsellingtravels.com/groups] * Travel Advisor Success Studio: TASS Link [https://www.travelsalesauthority.com/tass]

25. Juni 202627 min
Episode Your Stories Are Your Best Content (And You're Not Using Them) | EP 165 Cover

Your Stories Are Your Best Content (And You're Not Using Them) | EP 165

If you've ever stared at a blinking cursor with zero idea what to write, this one's for you. Here's the truth: your problem isn't that you don't have enough content. You have too much. And when you try to put it all in one email or one post, you lose people before they even finish the first paragraph. In this episode, we're talking about how to fix that, and how your own stories are the most powerful content you're not using. In this episode: * Why "too much content" is actually your real problem * The Story Vault concept and how to build yours * A real example of how to write an email about travel insurance that gets people to actually reach out * Specific content ideas you can use right now (one topic at a time) * Why human stories will always beat AI-generated ones Save your spot at:  http://artofsellingtravel.com/groups [http://artofsellingtravel.com/groups]  Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook [https://www.travelsalesauthority.com//facebook]  How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold [https://artofsellingtravel.com/cold]  Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass [https://artofsellingtravel.com/tass]  Join our Facebook community: https://www.facebook.com/groups/travelagentobjections [https://www.facebook.com/groups/travelagentobjections]  Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ [https://www.instagram.com/artofsellingtravel/]  Or FB at https://www.facebook.com/artofsellingtravel [https://www.facebook.com/artofsellingtravel]

19. Juni 202624 min