The EdTech Sales Playbook

#2 Navigating Budget Freeze, Knowing your Prospect and Changing your Lens

15 min · 10. Nov. 2025
Episode #2 Navigating Budget Freeze, Knowing your Prospect and Changing your Lens Cover

Beschreibung

Summary: In this conversation, Lori Wamble discusses her journey in education, emphasizing the importance of empathy and understanding in her interactions with students, parents, and fellow educators. She reflects on her experiences as a teacher, administrator, and consultant, highlighting how her approach has always been guided by the principle of treating others as she would want her own child to be treated. Takeaways: * Empathy is crucial in education. * Treating students as you would want your child treated. * Building relationships with parents enhances collaboration. * Support for educators is essential for their success. * Understanding your audience is key in education. * Consultants should provide the support they wished they had. * Respect and support are vital in educational settings. * Effective communication fosters better relationships. * Empathy leads to a more positive school environment. * Collaboration among educators improves outcomes.

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Episode #2 Navigating Budget Freeze, Knowing your Prospect and Changing your Lens Cover

#2 Navigating Budget Freeze, Knowing your Prospect and Changing your Lens

Summary: In this conversation, Lori Wamble discusses her journey in education, emphasizing the importance of empathy and understanding in her interactions with students, parents, and fellow educators. She reflects on her experiences as a teacher, administrator, and consultant, highlighting how her approach has always been guided by the principle of treating others as she would want her own child to be treated. Takeaways: * Empathy is crucial in education. * Treating students as you would want your child treated. * Building relationships with parents enhances collaboration. * Support for educators is essential for their success. * Understanding your audience is key in education. * Consultants should provide the support they wished they had. * Respect and support are vital in educational settings. * Effective communication fosters better relationships. * Empathy leads to a more positive school environment. * Collaboration among educators improves outcomes.

10. Nov. 202515 min
Episode #1 Having a Bad Year in EdTech Sales, Working for a Start-up, and Classroom to Sales. Cover

#1 Having a Bad Year in EdTech Sales, Working for a Start-up, and Classroom to Sales.

Kristina Mitchell discusses her transition from the education sector to sales, highlighting the stark differences in how knowledge is valued in both fields. She reflects on the challenges of leaving a familiar environment and the realization that in sales, outcomes take precedence over academic credentials. takeaways * A significant transition can bruise one's ego. * In education, knowledge is paramount; in sales, it's outcomes. * The shift from education to sales requires a mindset change. * Personal growth often comes from uncomfortable transitions. * Sales success is measured by results, not degrees. * Leaving education can lead to a realization of value differences. * Ego can be challenged when moving to a new field. * Understanding the importance of outcomes is crucial in sales. * The education system focuses on knowledge transfer. * Sales requires a different skill set than teaching.

6. Nov. 202523 min