Don’t Go Viral and Don’t Open a Dispensary (Here’s Why)

People Might Discover You Because of What You Sell, But they Stay Because of Who You Are.

Send us Fan Mail [https://www.buzzsprout.com/2460687/fan_mail/new] What makes people stick around? It’s probably not what you think. In this solo episode, I’m diving into one of the biggest mistakes I see creators, entrepreneurs, and small business owners make online. So many people spend months building the perfect brand, logo, website, or product before they ever start sharing their story. But here’s the truth: People might discover you because of what you sell. They stay because of who you are. I’m breaking down why the story behind the brand is often more valuable than the brand itself, how connection creates loyalty, and why documenting your journey beats waiting for perfection every single time. If you’re building a business, growing a personal brand, creating content, or sitting on an idea you’ve been afraid to share, this episode is for you. In this episode we cover: 1. Why the best brands create communities, not just customers 2. The difference between attention and loyalty 3. Why people connect with stories more than products 4. How to build trust before you ever launch 5. Why documenting your journey is your biggest marketing advantage 6. The real reason people keep coming back If you enjoyed this episode and want to support the show, the best ways to help are: 💨 Leave a review for The Garden Tok Podcast 🪴 Share this episode with a friend 💨 Grab some merch at GardenTokMerch.com [http://gardentokmerch.com/] 🪴 Follow @TheGardenTok and @Thegardentokpodcast for more content, podcast clips, and behind-the-scenes moments Every share, review, and merch purchase helps me continue bringing you new episodes and conversations that help normalize cannabis culture, build businesses, and create freedom through content. Until next time… It’s time to light up and level up and I’ll see you on the next one.  Support the show [https://www.buzzsprout.com/2460687/support] This Podcast is hosted by an awesome person. Theme Music by someone really talented. Follow on Instagram [https://www.instagram.com/thegardentok/] and TikTok [https://www.tiktok.com/@steph.trenkamp]  Sign up for our Garden Tok Newsletter here  [https://stan.store/Stephtrenkamp/p/high-vibes-only-] Support the show by leaving a rating and review!

The Future of Socializing Might Be One Hi Snap Away

Send us Fan Mail [https://www.buzzsprout.com/2460687/fan_mail/new] What happens when a former whiskey founder and a luxury branding creative enter the cannabis space? 💨 You get Hi-Snaps. I sat down with Allison and Samantha and this episode is SUCH a good conversation. Not just about weed, but culture, business, branding, creativity, drinking culture shifting, entrepreneurship, and how they came up with a product that’s completely changing the social experience for a lot of people 🍃 We also got into:  💨 the first time they ever got high  💨 whether alcohol culture is dying  💨 women building in this industry  💨 Hotbox Takes  💨 the chaos behind building a company  💨 why people are craving different ways to socialize now Grab your gardening supplies and lets get into it! This episode feels like sitting in on a really high-level conversation while also passing the joint around with friends. New episode drops Friday on The Garden Tok podcast. Watch on YouTube or listen wherever you get your podcasts 💨 If you’ve been loving the podcast and want to support independent content creation, here’s a few ways to support The Garden Tok: 💨 leave a review on Spotify or Apple Podcasts 💨 share this episode to your stories 💨 support the merch/shop through my Beacons link 💨 donate to support future episodes (even $3 helps keep this thing growing) Go show Hi-Snaps some love: @hi.snaps  [https://www.instagram.com/hi.snaps?igsh=NTc4MTIwNjQ2YQ==] @AllisonParc [https://www.instagram.com/allisonparc?igsh=NTc4MTIwNjQ2YQ==] @IamSamLim [https://www.instagram.com/iamsamlim?igsh=NTc4MTIwNjQ2YQ==] Links are all below: Support the show [https://www.buzzsprout.com/2460687/support] This Podcast is hosted by an awesome person. Theme Music by someone really talented. Follow on Instagram [https://www.instagram.com/thegardentok/] and TikTok [https://www.tiktok.com/@steph.trenkamp]  Sign up for our Garden Tok Newsletter here  [https://stan.store/Stephtrenkamp/p/high-vibes-only-] Support the show by leaving a rating and review!

Don’t Go Viral and Don’t Open a Dispensary (Here’s Why)

Send us Fan Mail [https://www.buzzsprout.com/2460687/fan_mail/new] Everyone thinks going viral = money. Everyone thinks owning a dispensary = freedom. Yeah not exactly. In this episode, I sat down with Kimberly Ward [https://www.instagram.com/kimberlyywward?igsh=NTc4MTIwNjQ2YQ==] a viral creator, dispensary owner, and cultivator who’s actually lived both sides and isn’t sugarcoating any of it. We’re straight up busting myths in this one. What 100M+ views really paid (and why it’s not what you think) What it actually takes to own a dispensary + grow Why so many people in the cannabis space are just trying to stay afloat And why she said she wouldn’t do it again She also opens up about postpartum, motherhood, and how she talks to her kids about cannabis while literally building a business around it. This is the side people don’t post. The part that doesn’t go viral. We get into:  the truth about “viral money” (it’s not that simple)  what 100M views actually did, and didn’t do  the real behind the scenes of owning and growing cannabis  postpartum, pressure, and building while raising kids  how she navigates those conversations at home  and what actually matters if you’re trying to build something sustainable If you’ve been chasing views or thinking a business automatically equals freedom,  this episode might shift your whole perspective. It’s Time to Light Up and Level Up Welcome Back to Season 2 of The Garden Tok Podcast.  Follow Kimberly Ward On Instagram Here [https://www.instagram.com/kimberlyywward?igsh=NTc4MTIwNjQ2YQ==] Follow The Garden Tok Podcast Here [https://www.instagram.com/thegardentokpodcast?igsh=NTc4MTIwNjQ2YQ==] Support The Show With Garden Tok Merch Here [https://gardentokmerch.com/] Support the show [https://www.buzzsprout.com/2460687/support] This Podcast is hosted by an awesome person. Theme Music by someone really talented. Follow on Instagram [https://www.instagram.com/thegardentok/] and TikTok [https://www.tiktok.com/@steph.trenkamp]  Sign up for our Garden Tok Newsletter here  [https://stan.store/Stephtrenkamp/p/high-vibes-only-] Support the show by leaving a rating and review!

Your Backstage Pass: The Story Behind My High Times Feature

Send us Fan Mail [https://www.buzzsprout.com/2460687/fan_mail/new] Consider this your backstage pass. Not just to a High Times feature, but to the moments, mindset, and magic that led up to it. I couldn’t end the year without telling this story. This surprise episode is me pulling back the curtain on how the High Times feature actually came together. What was happening behind the scenes. The mindset shifts that mattered. The quiet moments no one sees. And why this milestone means more than a headline. This isn’t luck. It’s alignment, consistency, and trusting the long game. If you’ve ever wondered how moments like this happen, or needed a reminder that your work is adding up even when it feels invisible, this episode is for you. 🎧 Press play. You’re officially backstage! Read the full High Times feature here: 👉 https://hightimes.com/women/stephanie-thegardentok-trenkamp-interview/ [https://hightimes.com/women/stephanie-thegardentok-trenkamp-interview/] I couldn’t have ended this year on the Highest High of them all without your support. Thank you so much for being here. 💨🦋 Support the show [https://www.buzzsprout.com/2460687/support] This Podcast is hosted by an awesome person. Theme Music by someone really talented. Follow on Instagram [https://www.instagram.com/thegardentok/] and TikTok [https://www.tiktok.com/@steph.trenkamp]  Sign up for our Garden Tok Newsletter here  [https://stan.store/Stephtrenkamp/p/high-vibes-only-] Support the show by leaving a rating and review!

Ending on a High

Send us Fan Mail [https://www.buzzsprout.com/2460687/fan_mail/new] It’s the final episode of the season, and you know I had to go out with a bang 💨 In this one, I’m spilling which flower gets me going and gives me the most clarity and creativity, plus we’re getting real about what it’s like to work on your dreams while juggling a regular 9-to-5. I’m also answering your questions straight from the Garden Tok community  from how to deal with cannabis mom hate 👀 to what to do when your spouse can’t stand the smell of weed (spoiler: there are ways to keep the peace without hiding who you are).Expect laughs, truth bombs, and high-vibe motivation to keep chasing what’s meant for you even if you’re still clocking in somewhere you hate. Because your dream life doesn’t wait for the perfect time it starts the moment you decide you’re done playing small.  ✨ In this episode: 💨 The strain that gives me focus and flow 💫 How to work toward your dream when you’ve still got a 9-to-5 🌿 Handling judgment and “weed mom” hate 🏡 How to coexist with a spouse who doesn’t vibe with cannabis 🦋 Reflections on the season and what’s coming next 🎧 Tune in, share it, tag @Thegardentok and if this season lit you up, leave a review or DM me what you want to hear in Season 2. It costs nothing to support the Garden Tok movement 💚 Email me your questions at steph@thegardentok.com  Support the show [https://www.buzzsprout.com/2460687/support] This Podcast is hosted by an awesome person. Theme Music by someone really talented. Follow on Instagram [https://www.instagram.com/thegardentok/] and TikTok [https://www.tiktok.com/@steph.trenkamp]  Sign up for our Garden Tok Newsletter here  [https://stan.store/Stephtrenkamp/p/high-vibes-only-] Support the show by leaving a rating and review!