The Nonprofit CEO Podcast
World Hope had run a child sponsorship program for 30 years. Jenn Petersen was one year into her CEO tenure. The program was declining, the administrative lift was high, and it was no longer serving donors, field teams, or communities the way anyone had hoped. It was also the only recurring revenue World Hope had, and it funded a narrow slice of the work. Jenn spent six months listening before she decided. She talked to the field teams, to the sponsors, to the people the program was meant to serve, and to peer organizations that had made the same shift before her. In the Philippines, a pastor who partners with World Hope sat her team down and told them, without any prompting, the exact thing she needed to hear. Then she had to tell the sponsors. Jenn talks about the hardest moment of the transition: a 96-year-old man who came to a church service with oxygen in his nose, handed her a check for his sponsored child, and left her wondering how they could tell him at all. This conversation covers why donors accept the logic of a change like this and grieve it anyway, what it took to move her team from fear to ownership, why she walked people through the change slowly instead of ripping the bandaid off, what she calls the messy middle, and what she has learned about her own identity in the seat. Jenn Petersen is President and CEO of World Hope International, a Christian relief and development organization working in clean water and sanitation, global health, and protection. She came to the role from International Justice Mission, as well as pastoring a church in NYC.
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