S01E02 - The Marketer's Brain vs Byron Sharp

S01E04 - To Market To Market, a conversation with Phill Agnew

Roger and Dr Tim are joined by Phill Agnew, host of the UK's #1 marketing podcast Nudge, for a lively and fun conversation about the application of behavioural science to marketing. Packed with great examples, and even a killer tip for next time you update your CV, this is one episode you don't want to miss!

Episode 4 Trailer: "To Market, To Market" A conversation with Phil Agnew

Roger and Dr Tim are joined by Phil Agnew, host of the #1 Marketing podcast in the UK "Nudge" to discuss the application of behavioural science in marketing, with of course a little self reflection on the marketers that apply it! Its a cracking conversation - and it drops Tuesday 2nd June 2026.

S01E03 - AI - The Enemy Within?

I know it's hard to believe that it took till Episode 3 for Roger and Dr Tim to get on to the subject of AI and Marketing, but here we are! This episode presents a different take on AI in Marketing than you're probably used to. We're not talking about losing jobs to AI, but about the way those pesky cognitive biases we keep mentioning might interfere with your objective evaluation of the help that AI is actually giving you. And keep listening right to the end for a sneak reveal about our guest coming up in Episode 4!

Episode 3 Trailer: AI - The Enemy Within?

In the next episode, Roger and Dr Tim discuss the ups and downs of AI use in Marketing, including the cognitive biases that are triggered by the increasingly human sounding chatbots. Episode 3 drops Tuesday May 5th, 2026. Subscribe now to make sure you don't miss out.

S01E02 - The Marketer's Brain vs Byron Sharp

Roger and Dr Tim revisit the classic marketing book "How Brands Grow" by Byron Sharp, and discuss some of the core ideas in the context of how the human brain works, and how the marketer's brain might still resist some of those ideas.