The PIO Podcast

From Baseball to Government: Rox Cruz's Journey in Public Service

46 min · 1. Juli 2026
Episode From Baseball to Government: Rox Cruz's Journey in Public Service Cover

Beschreibung

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: Rox Cruz, the public information officer for Mooresville, North Carolina, shares her diverse background, innovative communication strategies, and insights on community engagement, language access, and crisis communication. Discover how her unique experiences shape her approach to building trust and connecting with a rapidly evolving community. Rox's BIO: Rox Cruz is a public information officer and marketing strategist who believes government communication should sound human, useful, and maybe even a little interesting... imagine that. In her position with the Town of Morrisville, she leads video storytelling, media relations, crisis communications, digital engagement, website user experience, and community outreach. Her career has spanned local government, nonprofit leadership, the music industry, and sports, giving her a broad perspective on how people connect with organizations. As a domestic violence survivor and CPTSD advocate, Rox is passionate about creating a culture of belonging within the workplace and community, thought leadership, and breaking stigmas through transparency around mental health and single motherhood. She lives in North Carolina with her two wild boys and loves to golf and create art. Instagram: PlotTwistOffScript LinkedIn Rox Cruz Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

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248 Folgen

Episode From Baseball to Government: Rox Cruz's Journey in Public Service Cover

From Baseball to Government: Rox Cruz's Journey in Public Service

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: Rox Cruz, the public information officer for Mooresville, North Carolina, shares her diverse background, innovative communication strategies, and insights on community engagement, language access, and crisis communication. Discover how her unique experiences shape her approach to building trust and connecting with a rapidly evolving community. Rox's BIO: Rox Cruz is a public information officer and marketing strategist who believes government communication should sound human, useful, and maybe even a little interesting... imagine that. In her position with the Town of Morrisville, she leads video storytelling, media relations, crisis communications, digital engagement, website user experience, and community outreach. Her career has spanned local government, nonprofit leadership, the music industry, and sports, giving her a broad perspective on how people connect with organizations. As a domestic violence survivor and CPTSD advocate, Rox is passionate about creating a culture of belonging within the workplace and community, thought leadership, and breaking stigmas through transparency around mental health and single motherhood. She lives in North Carolina with her two wild boys and loves to golf and create art. Instagram: PlotTwistOffScript LinkedIn Rox Cruz Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

1. Juli 202646 min
Episode Rebuilding Trust in Media: Insights from a Former Reporter with Ted Czech Cover

Rebuilding Trust in Media: Insights from a Former Reporter with Ted Czech

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: In this insightful interview, Ted Czech, a former reporter turned public information officer, reflects on the state of American media, its challenges, and how trust can be rebuilt. He shares his journey, the systemic issues plaguing journalism, and practical advice for both journalists and PIOs. Ted's BIO:  Ted Czech spent 25 years as a crime and emergency journalist for newspapers in Rhode Island, Massachusetts and Pennsylvania. Currently, he serves as the Public Information Officer for the York County Office of Emergency Management and York County 911. In 2024, Ted published his first book, Saving the Beast: A recovering reporter reflects on America's broken media and how to fix it, and is now toiling over his second, a retrospective of his chaotic career as a reporter. Ted's LinkedIn [https://www.linkedin.com/in/ted-czech-815b8822/] Link to Ted's Book Saving the Beast  [https://www.amazon.com/Saving-Beast-recovering-reporter-reflects/dp/1646494083] Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

24. Juni 202650 min
Episode Supporting Families of Fallen First Responders: Lessons from the 100 Club Cover

Supporting Families of Fallen First Responders: Lessons from the 100 Club

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: This episode explores the critical support systems for families of fallen first responders, highlighting the work of the 100 Club in Illinois. Caitlyn Brennan and Meg Krase share insights into immediate response, long-term support, and the importance of mental health and community engagement in the context of public safety tragedies. Caitlyn's BIO: Caitlyn Brennan serves as the Chief Executive Officer of the 100 Club of Illinois, where she has dedicated her career to championing public servants and fostering resilient communities. With more than two decades of experience in Critical Incident Management and Community Development, Caitlyn has spent the past 13 years deeply focused on the unique challenges facing Illinois’ first responder community through her leadership at the 100 Club. In her role as CEO, Caitlyn acts as a primary liaison and triage point during critical incidents affecting first responders across the State of Illinois. She works in close collaboration with statewide agencies, unions, policymakers, and mental health professionals to ensure that timely and culturally competent support services are available to those on the front lines. A passionate advocate for first responder wellness, Caitlyn is especially committed to expanding access to high-quality, trauma-informed resources that support long-term mental health and organizational resiliency. Meg's BIO: Meg Krase is the Chief Program Officer for the 100 Club of Illinois and serves as the Clinical Director of the organization’s Critical Incident Stress Management (CISM) Team. As a Licensed Clinical Social Worker, Meg has dedicated her career to supporting the first responder community through trauma-informed care, crisis intervention, and wellness programming. Her professional background includes clinical roles with the McHenry County State’s Attorney’s Office, the McHenry County Child Advocacy Center, and the Carpentersville Police Department. Meg holds certifications as a Certified Clinical Trauma Professional (CCTP), an EMDR-trained clinician, and a Comprehensive Critical Incident Stress Management (CCISM) practitioner. She is a passionate advocate for the mental health and well-being of those who serve and protect, as well as their families. 100 Club of Illinois [http://100clubil.org/] Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

17. Juni 202638 min
Episode Mastering Clear and Impactful Communication with Kate Eller Murray Cover

Mastering Clear and Impactful Communication with Kate Eller Murray

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: In this episode, Kate Ella Murray, founder of Roam Communications, shares deep insights on how organizations can cut through noise, communicate with purpose, and foster trust, especially in the public sector and crisis situations. If you want to elevate your messaging and build credibility, this conversation is packed with practical strategies. Kat's BIO;  Kat is a public relations professional with more than 20 years of experience in corporate and technology communications, including 12+ years working specifically with startups. Since founding ROAM Communications in 2013, she has supported nearly 90 companies with their communications programs, ranging from product launches and funding announcements to fractional leadership roles and ongoing strategic counsel. ROAM was recognized as a 2025 Inc. Power Partner Award winner for the second consecutive year, making it the only Oklahoma company on the list. The firm operates as a boutique consultancy with a distinctive model: Kat serves as the sole full-time principal, working alongside a curated network of senior-level independent communications experts rather than traditional staff. This approach has fostered exceptional client relationships, with nine clients returning to work with ROAM at new ventures and nearly two dozen extending or expanding their original projects. ROAM is a WBENC-certified Women's Business Enterprise. Prior to ROAM, Kat served as manager of global communications and public affairs at Google, where she managed product launches and communications strategy for Google Apps and Google+. She also worked as a senior account executive at Fleishman-Hillard International Communications in San Francisco. Kat graduated summa cum laude from Emory University, where she became a member of Kappa Kappa Gamma and rowed on the varsity crew team. She is a native Oklahoman who returned to Tulsa five years ago, where she lives with her husband, Bryce, and their family, including four dogs. Kat is active in community leadership, serving on the i2E Board of Directors, the Human Rights Commission for the City of Tulsa (Mayoral Appointee), and the Board of Trustees for Riverfield Country Day School (Recording Secretary). She is co-founder and board member of The Lemon-Aid Project, a youth entrepreneurship charity that has raised hundreds of thousands of dollars since the 1990s.   https://www.roamcomms.com/ [https://www.roamcomms.com/] https://www.linkedin.com/in/kat-eller-murray/ [https://www.linkedin.com/in/kat-eller-murray/] Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

10. Juni 202642 min
Episode Protect Your Identity with Cybersecurity Expert Robert Siciliano Cover

Protect Your Identity with Cybersecurity Expert Robert Siciliano

Send us Fan Mail [https://www.buzzsprout.com/1275008/fan_mail/new] Episode Summary: In this episode, cybersecurity expert Robert Siciliano discusses the evolving threats of AI-driven scams, deep fakes, and human behavior. Learn how organizations and individuals can protect themselves in a rapidly changing digital landscape. Robert's BIO: Robert Siciliano is a security analyst, best-selling author, and the Architect of The Strategic Human Firewall™. As one of the world’s most recognizable educators in personal and corporate protection, he is the 'Straight Talk' voice for a digital age. You’ve seen his expertise on CNN, Fox News, CNBC, and Anderson Cooper 360, and read his insights in The Wall Street Journal, The New York Times, and Forbes. Robert has served on the board of the Identity Theft Resource Center and is a core contributor to the Realtor® Safety Initiative. He is a man who literally goes to the extremes to prove a point—once even buying a working ATM on Craigslist just to demonstrate how easily our 'secure' systems can be cracked. To contact Robert, ProtectNowLLC.com [https://www.protectnowllc.com] Support the show [https://www.buzzsprout.com/1275008/support] Our premiere sponsor, Social News Desk, has an exclusive offer for PIO Podcast listeners. Head over to socialnewsdesk.com/pio [https://socialnewsdesk.com/pio] to get three months free when a qualifying agency signs up.

3. Juni 202637 min