The Supply House Times Podcast

AI integration myth busting with Brooks Hamilton

26 min · 30. März 2026
Episode AI integration myth busting with Brooks Hamilton Cover

Beschreibung

In this episode, Brooks Hamilton breaks down how distributors can start using AI today without perfect data. He explains why speed and decision-making matter more than scale, how AI is lowering the barrier to entry, and why the biggest opportunities lie in sales growth, not cost-cutting. Practical examples show how even small investments can drive meaningful competitive advantage.

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Episode Speed, assortment and the art of saying yes: Behind SupplyHouse.com's merchandising and fulfillment engine Cover

Speed, assortment and the art of saying yes: Behind SupplyHouse.com's merchandising and fulfillment engine

In this episode of And So It Flows, Jennifer Harrison, vice president of merchandising, and Kaytee Gray, vice president of fulfillment operations at SupplyHouse.com, offer a behind-the-scenes look at how digital merchandising and fulfillment strategies are evolving to meet the needs of today’s contractors. Harrison explains how online merchandising removes friction for pros in the field by putting expert-level product information directly at their fingertips. By leveraging customer search behavior, curated product data, and simplified navigation, SupplyHouse.com helps tradespeople quickly identify the right products without becoming overwhelmed — reducing “analysis paralysis” and supporting confident, on-the-job decision-making.

22. Jan. 202620 min