Vacation Rental Success

VRS664 - Building Two Businesses With a Small Team and a Smart AI Habit

53 min · 20. Mai 2026
Episode VRS664 - Building Two Businesses With a Small Team and a Smart AI Habit Cover

Beschreibung

This Episode is Sponsored by Lodgify If you have been thinking about building your own direct booking channel and reducing your reliance on the OTAs, Lodgify is worth a serious look. It brings your booking website, channel management, guest messaging, and unified inbox into one place. VRS listeners can get 60% off yearly and bi-yearly plans with code VRS-60, valid through June 30th. Visit Lodify and use code VRS-60 to get started. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] ________________________________________________________________________________________ It has been over two years since Kerri Gibson was last on the show, and a great deal has changed. The Chalets Hygge brand has expanded into Experience Hygge, an umbrella that now also covers a roadside motel four hours away from the original property. It is a seventeen-room hospitality business with daily turnover, walk-in guests, and an operational rhythm that has almost nothing in common with the chalets that built the brand. Kerri and her partner Philippe Pichette took on the motel in 2024 and have spent the past seventeen months renovating it while keeping it operational. In this conversation, Kerri talks honestly about what running two very different businesses with a small team actually looks like, how she has stepped back to let her chalet team grow into their roles, and where AI has earned a permanent place in her week. She also speaks plainly about her seven-year history with Lodgify, her direct booking strategy across both businesses, and the move she has been quietly making from ChatGPT to Claude. There is something here for anyone running a lean hospitality business who is curious about AI but does not want hype. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS664 [https://www.vacationrentalformula.com/podcast/vrs664-building-two-businesses-with-a-small-team-and-a-smart-ai-habit]

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Episode VRS667 - Two Ways to Make More Money This Year: Private Chef Upsells and Smarter AI Use Cover

VRS667 - Two Ways to Make More Money This Year: Private Chef Upsells and Smarter AI Use

This Episode is Sponsored by Lodgify If you have been thinking about building your own direct booking channel and reducing your reliance on the OTAs, Lodgify is worth a serious look. It brings your booking website, channel management, guest messaging, and unified inbox into one place. VRS listeners can get 20% off yearly and bi-yearly plans with code VRS-20, valid through to the end of June. Visit Lodgify and use code VRS-20 to get started. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] _________________________________________________________________________________________ Siddhi Mittal has one of those backgrounds that makes you wonder how a single person contains all of it. She grew up in Agra, studied computer science and AI at Columbia, landed on an asset-backed mortgage securities trading floor in New York, moved to London, spent six years in finance, had a full-blown existential crisis, quit to build a startup, stumbled into the vacation rental industry almost by accident, had a baby, got lost down an AI rabbit hole, nearly derailed her marriage, and is now running two businesses while teaching women worldwide how to use AI to earn more and work less. And it seems like all that happened without her taking a breath! Yhangry is a private chef booking platform she co-founded in the UK. It started as a consumer product for anyone who wanted a chef to cook at home. Then Siddhi discovered that 50% of her users were vacation rental guests and property managers, and everything changed. Yhangry is now one of the most interesting upsell opportunities in the STR space: property managers can generate a simple affiliate link, share it with guests, and earn commission whenever a chef is booked. No operational overhead. No coordination. The platform handles everything from booking to payment to quality assurance. The conversation covers all of that, and then it goes somewhere else entirely. Because Siddhi is also the founder of SheCompoundsAI, a live AI education event series focused on helping women build practical AI skills. She brings the same direct, jargon-free energy she uses on stage to this conversation, and what comes out is one of the most accessible explanations of prompting, agents, and reverse prompting I have heard anywhere. If you have been hovering at the edge of AI adoption and not quite sure how to get started, this episode gives you the simplest possible on-ramp. And if you are a property manager looking for a genuinely low-effort upsell revenue stream, the Yhangry conversation is worth your attention. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS667 [https://www.vacationrentalformula.com/podcast/vrs667-two-ways-to-make-more-money-this-year-private-chef-upsells-and-smarter-ai-use]

10. Juni 202656 min
Episode VRS666 - The Seven Deadly Sins of AI in Your STR Business Cover

VRS666 - The Seven Deadly Sins of AI in Your STR Business

This Episode is Sponsored by Lodgify If you have been thinking about building your own direct booking channel and reducing your reliance on the OTAs, Lodgify is worth a serious look. It brings your booking website, channel management, guest messaging, and unified inbox into one place. VRS listeners can get 60% off yearly and bi-yearly plans with code VRS-60, valid through June 9th and 20% off yearly and bi-yearly plans with code VRS-20, valid through June 10 to end of June. Visit Lodgify and use code VRS-60 to get started. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] _________________________________________________________________________________________ Episode VRS666 arrives with purpose. Rather than sidestepping the number, Heather uses it as a frame for something worth naming: the very human patterns that undermine AI adoption in short-term rental businesses. Drawing on her own experience, conversations with property managers, and the collected wisdom of fifty experienced operators featured in Brooke Pfautz's book Vacation Rental Secrets, she maps seven recognisable failure modes onto the classical seven deadly sins. These are not abstract warnings. They are patterns that show up with remarkable consistency across different markets, business sizes, and experience levels. Heather has lived several of them herself. And because they are patterns, they can be recognised, named, and redirected. That is the point of the episode: awareness is the first step toward a different choice. If you have been accumulating AI tools without connecting them, automating your guest communications without thinking about what that does to the relationship, or chasing the latest model release without going deep into the one you already have, this episode is for you. And if you recognise yourself in any of the seven sins, Heather's message is not judgment. It is: now you can make a different choice. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS666 [https://www.vacationrentalformula.com/podcast/vrs666-the-seven-deadly-sins-of-ai-in-your-str-business]

3. Juni 202644 min
Episode VRS665 - Bionic Not Robotic: Steve Schwab on AI, Integration, and Community Cover

VRS665 - Bionic Not Robotic: Steve Schwab on AI, Integration, and Community

This Episode is Sponsored by Lodgify If you have been thinking about building your own direct booking channel and reducing your reliance on the OTAs, Lodgify is worth a serious look. It brings your booking website, channel management, guest messaging, and unified inbox into one place. VRS listeners can get 60% off yearly and bi-yearly plans with code VRS-60, valid through June 9th and 20% off yearly and bi-yearly plans with code VRS-20, valid through June 10 to end of June. Visit Lodgify and use code VRS-60 to get started. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] _________________________________________________________________________________________ A year ago, Steve Schwab closed one of the most talked-about deals in the short-term rental industry - the acquisition of Vacasa by Casago. At the time, he described it as surreal and exciting. A year on, the headline has given way to the hard work: integrating systems, transitioning markets, reshaping a culture, and doing all of it while holding onto the belief that this is, at its core, a relationship business. In this conversation, Heather catches up with Steve to take stock of that year - what has worked, what has been harder than anticipated, and what the ongoing Casago-Vacasa integration has taught him about leadership at scale. They also get into AI: how Steve is approaching it inside a franchise organisation that spans everything from small, locally owned operations to private equity-backed enterprises, why he talks about making Casago bionic rather than robotic, and the very real challenge of bringing people along when the pace of change is so fast that even the most enthusiastic adopters are missing fundamentals. The episode closes with something genuinely new for the industry: a free, community-based AI learning network on Circle, built for STR professionals at every level of familiarity with AI. Steve and Heather are both actively involved, and this conversation is part of the launch. If you have been curious about AI but not sure where to start, or looking for a place to ask questions without feeling foolish, this community is worth knowing about. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS665 [https://www.vacationrentalformula.com/podcast/vrs665-bionic-not-robotic-steve-schwab-on-ai-integration-and-community]

27. Mai 202654 min
Episode VRS664 - Building Two Businesses With a Small Team and a Smart AI Habit Cover

VRS664 - Building Two Businesses With a Small Team and a Smart AI Habit

This Episode is Sponsored by Lodgify If you have been thinking about building your own direct booking channel and reducing your reliance on the OTAs, Lodgify is worth a serious look. It brings your booking website, channel management, guest messaging, and unified inbox into one place. VRS listeners can get 60% off yearly and bi-yearly plans with code VRS-60, valid through June 30th. Visit Lodify and use code VRS-60 to get started. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] ________________________________________________________________________________________ It has been over two years since Kerri Gibson was last on the show, and a great deal has changed. The Chalets Hygge brand has expanded into Experience Hygge, an umbrella that now also covers a roadside motel four hours away from the original property. It is a seventeen-room hospitality business with daily turnover, walk-in guests, and an operational rhythm that has almost nothing in common with the chalets that built the brand. Kerri and her partner Philippe Pichette took on the motel in 2024 and have spent the past seventeen months renovating it while keeping it operational. In this conversation, Kerri talks honestly about what running two very different businesses with a small team actually looks like, how she has stepped back to let her chalet team grow into their roles, and where AI has earned a permanent place in her week. She also speaks plainly about her seven-year history with Lodgify, her direct booking strategy across both businesses, and the move she has been quietly making from ChatGPT to Claude. There is something here for anyone running a lean hospitality business who is curious about AI but does not want hype. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS664 [https://www.vacationrentalformula.com/podcast/vrs664-building-two-businesses-with-a-small-team-and-a-smart-ai-habit]

20. Mai 202653 min
Episode VRS663 - Building the Foundations Before the AI Storm Hits Cover

VRS663 - Building the Foundations Before the AI Storm Hits

This episode is sponsored by Lodgify, the all-in-one vaction rental platform that will help you start, manage and grow your short-term rental business. You get your own professional booking website. A channel manager that keeps Airbnb, Vrbo and Booking.com, all in sync. Automated guest messaging and a unified inbox so you're not bouncing between six different apps, whether you've got one property or more. It makes running your business a great deal cleaner, and right now through June 30th, you can get 20% off with code VRS20 on all their yearly and bi-yearly Ultimate and Professional plans. > Click here to visit Lodgify.com [https://get.lodgify.com/pricing?utm_source=podcast&utm_medium=creator-collab&utm_campaign=vacation-rental-formula] _______________________________________________________________________________________________________________________________________ In August 1992, Hurricane Andrew tore through South Florida and damaged or destroyed more than 125,000 buildings. When investigators went through the wreckage, they found that the worst destruction wasn't always explained by the strength of the storm. It was traced to something far more mundane: the connectors, the joints, the foundations. The hardware that held the structure together when the pressure arrived. Out of that came the Miami-Dade construction standards, some of the most rigorous building codes in the United States. Heather opens this solo episode with that story for a reason. After spending months speaking at industry events, running the AI Ambassador Programme, and watching property managers at every scale wrestle with AI adoption, she sees the same pattern: businesses are buying tools without building the foundations that determine whether those tools will hold up. The AI storm is already here. The question is what your connectors look like. This episode is a candid, honest look at why the AI gap in short-term rentals is getting wider, where people are actually learning about AI and what each source is good for, why team learning matters more than individual effort, and a simple three-question filter for evaluating any new AI tool. It also includes a practical foundation idea borrowed from Will Guidara's Eleven Madison Park, and a story about an operator who finally got moving when she stopped trying to learn more and started building one small thing. ________________________________________________________________________________________________________________________________________ 📣 The AI Ambassador Program This episode is also brought to you in part by our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. If you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program [https://www.vacationrentalformula.com/ai]. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI [https://vacationrentalformula.com/] Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS663 [https://www.vacationrentalformula.com/podcast/vrs663-building-the-foundations-before-the-ai-storm-hits]

13. Mai 202644 min