Mastering Measurement: How Moasure is Revolutionizing the Asphalt Industry Ep. #33
In this episode of In The Mix, Marvin talks with Moasure [https://moasu.re/Marvin] team members Barry Fitzgerald and Jamie Armfield about how Moasure's motion-based measuring tool has improved estimating and quoting for sealcoating and hot mix asphalt paving. They discuss key capabilities including fast capture of irregular shapes, curves (TraceLine), hard-to-reach boundaries (SkipLine), shape-within-shape measurements (Layers), grade/pitch and 3D terrain mapping, and stockpile volume calculations, along with exports like PDF, CSV, DXF, and DWG for office or CAD use. The conversation covers common misconceptions (e.g., that it relies on GPS), adoption hurdles ("my guys won't use it"), real-world examples from trade shows and job sites, and rookie mistakes like skipping the onboarding tutorial, emphasizing time, labor, and cost savings through quicker, more accurate measurements and clearer collaboration.
🏗️ Connect with Moasure: Website: https://www.moasure.com/ [https://www.moasure.com/] Instagram: https://www.instagram.com/moasure/ [https://www.instagram.com/moasure/] YouTube: https://www.youtube.com/c/MOASURE [https://www.youtube.com/c/MOASURE]
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🎧 About The Show
The "In The Mix" podcast highlights the asphalt industry, the people who build it, and the organizations that help move it forward. We also talk about the Dirt World, construction, entrepreneurship, and other trades with great guests from across the industry.
When it comes to the world of asphalt, we cover asphalt paving, blacktop, sealcoating, crack sealing, asphalt patching, asphalt milling, hot-mix asphalt design, line striping, residential work, commercial jobs, equipment, crews, leadership, and business ownership.
We also discuss how to stay motivated, how to handle the challenges of owning your own business, working in the asphalt trade, and real stories from the field and beyond.
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