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The Agency Scoop

Podcast af Cypress North

engelsk

Business

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Each month Jill Fecher and Maggie Humphrey of Cypress North, a full-service digital agency, talks about what’s helping our agency grow, how we work with our clients, things that bring us joy and challenges we face.

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31 episoder

episode Tips for setting achievable professional goals in 2024 cover

Tips for setting achievable professional goals in 2024

Tips for setting achievable professional goals in 2024 On this month’s episode of the Agency Scoop, Jill and Maggie discuss holiday gift giving and how consumer shopping trends are changing as a result of inflation and supply chain issues. In the pull back the curtain segment, they talk through recent wins, streamlining processes, and the importance of transparency and outlining what’s needed before making informed decisions.In the episode’s main scoop Maggie and Jill dig into goal setting moving into 2024. When it comes to both marketing goals and personal goals, they recommend setting clear intentions so that you are able to set yourself up for success. For the latest updates on what’s going on within the agency, follow us on Instagram, Twitter, and TikTok @theagencyscoop! ----------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 Consumer shopping trends with inflation on the rise - 3:04 Behind the Curtain - 8:27 Main Scoop - 13:16 Don't be that Girl - 30:26

4. jan. 2024 - 34 min
episode Hiring an Agency 101 cover

Hiring an Agency 101

Hiring an Agency 101 This month on Agency Scoop, are celebrity-generated AI bots taking over Hollywood? Jill and Maggie share their takes on the topic. It's Budget Season baby! Jill shares best practices for preparing proposals for potential and current clients. This includes cost estimation, resource allocation, and the importance of a well-structured budget for both the agency's and client's success. Jill and Maggie also discuss identifying and addressing client red flags to help agencies avoid potential pitfalls and provide strategies for navigating challenging client interactions. Finally, they wrap up the episode sharing a client horror story from deep in the Reddit archives, in everyone's favorite segment "Don't Be That Girl." Like and subscribe, and follow us on Instagram @agencyscoop for more! ------------------------------------------------------------------------------------------------------------ Intro - 00:00 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=0s] Celebs are getting AI alternate personas - 4:22 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=262s] Behind the Curtain - 8:21 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=501s] Hiring at the Agency 101 - 10:20 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=620s] How to make AGENCY Proposal stages more efficient - 30:12 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=1812s] Don’t be that girl (agency horror stories) - 40:30 [https://www.youtube.com/watch?v=75mnHN3r4UM&t=2430s]

25. okt. 2023 - 46 min
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