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The "How we do small things" Podcast

Podcast af Joe

engelsk

Business

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All things hospitality, most things Countryside.True hospitality is about making big impacts from small actions. This podcast explores the world of service to others, hospitality, private clubs and everything big and small that makes serving others special and meaningful. Memorable experiences are created in the details, the small things….because “How we do small things is how we do all things”…What small thing did you see, experience or do recently that made a big impact??

Alle episoder

22 episoder

episode Episode 21 - 40 Years of Marketing and Communications cover

Episode 21 - 40 Years of Marketing and Communications

Three questions... 1. How has marketing and communications changed in 40 years? 2. How has communications at Countryside changed in 20 years? 3. How do you continue growing  a 20 year solid foundation of communications? Mary Groesser, Countryside's Director of Communication for the past 20 years reflects on you her 40 year career in the marketing, advertising and graphic design industry - you won't believe how far things have come in a relatively short time. Ironic how Mary is finishing up her career the same year Countryside is celebrating its 40th anniversary. Half of her career was spent at Countryside growing our communications department into what it is today - best in class!  How do we plan to keep it best in class?? Sarah Nadal....Our new Director of Communications. Hand selected by Mary for her unique background, eye for detail and incredible perspective in how she is able to see what needs to be communicated and understood from the Member's perspective. She's got big shoes to fill but is more than up to the challenge and already taking things to the next level.  This is a cool episode not only because of these two ladies being powerhouses in the communication field, but also because it's not often you're able to sit down with a long term retiring team member and the incoming team member to discuss their areas of expertise and how the "torch is being passed"... Enjoy this one - tons of wisdom and remember...."How we do small things is how we do ALL things"..

2. maj 2026 - 1 h 6 min
episode Episode 18 - Membership Marketing w/ Melissa Hansen cover

Episode 18 - Membership Marketing w/ Melissa Hansen

Melissa Hansen is the Director of Marketing and Membership at the Olde Cypress in Napes, FL. Throughout her 15+ career in the South Florida Club scene she's become the expert and trendsetter in all things that make joining a club a special experience. She knows how to turn first impressions into life-long members and keep those members deeply engaged and connected in the club.  We talk about all things membership and marketing related - she shares some WOW stories, discusses how to use social media to better understand your member's lives away from the club, branding and a recent club visit that really impressed her and why it's important to have your marketing "tool box". We also dip into AI do's and dont's and why you should be embracing it for efficiency and creativity.  And of course, it wouldn't be an episode of "How we do small things" if our guest doesn't share a small thing that made a big impact.  Enjoy this one, it's full of good stuff.

26. feb. 2026 - 44 min
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