The Assisted Living Investing Podcast

Episode 206 | How to Charge Premium Rates in Assisted Living

👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake [https://assistedlivinginvesting.net/topmistake] If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com [https://aliquiz.com] In this episode, I’m pulling back the curtain on the exact strategies you need to transition from standard private pay or Medicaid models into the premium assisted living market. If you are a healthcare worker who wants to start your own residential assisted living business without the overwhelm, this strategy is your roadmap to filling your beds quickly with your ideal residents. Chapters 00:01:35 - The Three Pillars of Premium Pricing 00:03:01 - Medicaid vs. Private Pay Models 00:03:38 - The Power of Consumer Feedback 00:06:23 - The Rationale for Niching Down 00:06:50 - Aligning Resident and Family Desires 00:08:00 - Operational Reality of Premium Care 00:09:36 - Marketing the Outcome, Not the Asset 💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation [https://assistedlivinginvesting.net/foundation] • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com [https://roadmapchallenge.com] • Success System (Full System): https://assistedlivinginvesting.net/success-system [https://assistedlivinginvesting.net/success-system] • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience [https://www.assistedlivinginvesting.net/legacy-experience] 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist [https://assistedlivinginvesting.net/bpchecklist] • Underwriting Calculator: https://assistedlivinginvesting.net/calculator [https://assistedlivinginvesting.net/calculator] • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda [https://www.assistedlivinginvesting.net/meeting-agenda] • Grant Writing Template: https://assistedlivinginvesting.net/grants [https://assistedlivinginvesting.net/grants] • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement [https://assistedlivinginvesting.net/lease-agreement] 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com [https://thealibook.com] 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 [https://gusto.com/i/brandon9590] • Amazon Storefront: https://www.amazon.com/shop/brandongustafson [https://www.amazon.com/shop/brandongustafson] (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting [https://www.facebook.com/groups/assistedlivinginvesting] • Instagram: https://www.instagram.com/assistedlivinginvesting/ [https://www.instagram.com/assistedlivinginvesting/] • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ [https://www.linkedin.com/company/assisted-living-investing/] 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ [https://www.beewellassistedliving.com/] #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

Episode 205 | How to Get the Funding to Start Your Assisted Living Business

👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake [https://assistedlivinginvesting.net/topmistake] If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com [https://aliquiz.com] In this episode, I discuss why seeking capital is actually step 50 or 60 in the process—not step one. Using a house-building analogy, I explain why you must pour your "foundation" before you can ever hope to build the "roof". Chapters 00:01:52: The "Step 50" Trap 00:03:32: The Purpose of a Foundation 00:05:11: The Business Plan as a Sales Letter 00:07:26: Strategic Market Research 00:09:02: The 5% Rule 00:11:24: Back-of-the-Napkin Underwriting 00:12:27: The "WIFE" Expense Acronym 00:14:55: The 24-Month Pro Forma 💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation [https://assistedlivinginvesting.net/foundation] • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com [https://roadmapchallenge.com] • Success System (Full System): https://assistedlivinginvesting.net/success-system [https://assistedlivinginvesting.net/success-system] • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience [https://www.assistedlivinginvesting.net/legacy-experience] 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist [https://assistedlivinginvesting.net/bpchecklist] • Underwriting Calculator: https://assistedlivinginvesting.net/calculator [https://assistedlivinginvesting.net/calculator] • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda [https://www.assistedlivinginvesting.net/meeting-agenda] • Grant Writing Template: https://assistedlivinginvesting.net/grants [https://assistedlivinginvesting.net/grants] • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement [https://assistedlivinginvesting.net/lease-agreement] 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com [https://thealibook.com] 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 [https://gusto.com/i/brandon9590] • Amazon Storefront: https://www.amazon.com/shop/brandongustafson [https://www.amazon.com/shop/brandongustafson] (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting [https://www.facebook.com/groups/assistedlivinginvesting] • Instagram: https://www.instagram.com/assistedlivinginvesting/ [https://www.instagram.com/assistedlivinginvesting/] • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ [https://www.linkedin.com/company/assisted-living-investing/] 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ [https://www.beewellassistedliving.com/] #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

Episode 204 | Why You Need to Build Your Foundation First to Start Your Assisted Living Business

👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake [https://assistedlivinginvesting.net/topmistake] If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com [https://aliquiz.com] In this episode, I provide a detailed, step-by-step guide to help healthcare professionals like you build a strong foundation needed to start your venture. By focusing on the essentials, you'll learn how to create a compelling business plan, conduct effective market research, and understand the financials that will make your business attractive to lenders. Chapters 01:20 – Introduction 01:46 – Step 1: Building a solid business plan. This phase focuses on clarifying your vision and creating a "sales letter" for lenders or partners. 02:59 – How to handle feedback and "no's" from potential partners to improve your plan. 05:10 – Step 2: Understanding your numbers. A breakdown of the financial formula: Revenue - Expenses = Profit. 06:06 – Detailed explanation of the two revenue "levers": number of residents and monthly rates. 07:13 – Introduction to the "WIFE" method for tracking the top five expenses: Wages, Insurance, Food, Energy (utilities), and Debt services. 10:18 – Step 3: Market research. Validating your ideas by using census data and the "5% method" to ensure there is enough demand in your geographic location. 13:23 – Explanation of the Focus Clarity Quadrant, which helps entrepreneurs move from "overwhelm" or "hustle" zones into the "focus zone" of clarity and confidence.💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation [https://assistedlivinginvesting.net/foundation] • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com [https://roadmapchallenge.com] • Success System (Full System): https://assistedlivinginvesting.net/success-system [https://assistedlivinginvesting.net/success-system] • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience [https://www.assistedlivinginvesting.net/legacy-experience] 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist [https://assistedlivinginvesting.net/bpchecklist] • Underwriting Calculator: https://assistedlivinginvesting.net/calculator [https://assistedlivinginvesting.net/calculator] • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda [https://www.assistedlivinginvesting.net/meeting-agenda] • Grant Writing Template: https://assistedlivinginvesting.net/grants [https://assistedlivinginvesting.net/grants] • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement [https://assistedlivinginvesting.net/lease-agreement] 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com [https://thealibook.com] 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 [https://gusto.com/i/brandon9590] • Amazon Storefront: https://www.amazon.com/shop/brandongustafson [https://www.amazon.com/shop/brandongustafson] (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting [https://www.facebook.com/groups/assistedlivinginvesting] • Instagram: https://www.instagram.com/assistedlivinginvesting/ [https://www.instagram.com/assistedlivinginvesting/] • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ [https://www.linkedin.com/company/assisted-living-investing/] 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ [https://www.beewellassistedliving.com/] #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

Episode 203 | 3 Things People Skip When Starting Their Assisted Living Business

👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake [https://assistedlivinginvesting.net/topmistake] If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com [https://aliquiz.com] In this video, I break down the three essential pillars—model, market, and money—that form a solid foundation for launching a thriving assisted living facility. Chapters 00:00 - Common pitfalls when starting an assisted living business 00:24 - Overcoming overwhelm and gaining clarity in your journey 01:19 - Introducing the 3 key steps: model, market, and money 01:48 - Why building a foundation is crucial for success 02:44 - Identifying your target population and niche 05:01 - Conducting market research with demographic tools 07:41 - Financial fundamentals: revenue, expenses, and profitability 11:27 - Launch analogy with rocket launches and building on a firm foundation 💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation [https://assistedlivinginvesting.net/foundation] • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com [https://roadmapchallenge.com] • Success System (Full System): https://assistedlivinginvesting.net/success-system [https://assistedlivinginvesting.net/success-system] • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience [https://www.assistedlivinginvesting.net/legacy-experience] 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist [https://assistedlivinginvesting.net/bpchecklist] • Underwriting Calculator: https://assistedlivinginvesting.net/calculator [https://assistedlivinginvesting.net/calculator] • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda [https://www.assistedlivinginvesting.net/meeting-agenda] • Grant Writing Template: https://assistedlivinginvesting.net/grants [https://assistedlivinginvesting.net/grants] • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement [https://assistedlivinginvesting.net/lease-agreement] 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com [https://thealibook.com] 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 [https://gusto.com/i/brandon9590] • Amazon Storefront: https://www.amazon.com/shop/brandongustafson [https://www.amazon.com/shop/brandongustafson] (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting [https://www.facebook.com/groups/assistedlivinginvesting] • Instagram: https://www.instagram.com/assistedlivinginvesting/ [https://www.instagram.com/assistedlivinginvesting/] • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ [https://www.linkedin.com/company/assisted-living-investing/] 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ [https://www.beewellassistedliving.com/] #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur

Episode 202 | Why So Many Assisted Living Homes Are Nasty

👉 Watch this free training to avoid the #1 mistake people like you are making: https://assistedlivinginvesting.net/topmistake [https://assistedlivinginvesting.net/topmistake] If you’ve been thinking about starting but feel overwhelmed, this video will show you what’s actually holding you back. ❓ Not sure where to start? 👉 Take the 30-second quiz: https://aliquiz.com [https://aliquiz.com] In this video, I discuss why many assisted living facilities have a poor reputation and how to create a successful, clean, and caring community. I share insights into the common issues "nasty" assisted living homes face and practical advice on building a thriving, intentional business that prioritizes both profit and purpose.  Chapters 00:10 - Why many assisted living facilities are poorly maintained 01:21 - Why staff are overworked and how it affects care 03:08 - Recognizing staff exhaustion and high turnover 04:01 - The influence of ownership motives focused solely on profit 06:18 - The importance of serving residents with care and value 08:43 - Building systems: policies and procedures to run a smooth operation 12:00 - How absence of systems leads to chaos and poor resident experience 18:39 - Building homes intentionally with strategic planning 💼 Ways to Work With Me: • Foundation Builder (Start Here): https://assistedlivinginvesting.net/foundation [https://assistedlivinginvesting.net/foundation] • Roadmap Challenge (Right Fit?): https://roadmapchallenge.com [https://roadmapchallenge.com] • Success System (Full System): https://assistedlivinginvesting.net/success-system [https://assistedlivinginvesting.net/success-system] • LEGACY Program (Fast Track): https://www.assistedlivinginvesting.net/legacy-experience [https://www.assistedlivinginvesting.net/legacy-experience] 📚 Free Resources: • Business Plan Checklist: https://assistedlivinginvesting.net/bpchecklist [https://assistedlivinginvesting.net/bpchecklist] • Underwriting Calculator: https://assistedlivinginvesting.net/calculator [https://assistedlivinginvesting.net/calculator] • Meeting Agenda Template: https://www.assistedlivinginvesting.net/meeting-agenda [https://www.assistedlivinginvesting.net/meeting-agenda] • Grant Writing Template: https://assistedlivinginvesting.net/grants [https://assistedlivinginvesting.net/grants] • Sample Lease Agreement: https://assistedlivinginvesting.net/lease-agreement [https://assistedlivinginvesting.net/lease-agreement] 📖 Get My Book: The Profitable Assisted Living Facility 👉 https://thealibook.com [https://thealibook.com] 🛠 Tools I Recommend: • Payroll (Gusto): https://gusto.com/i/brandon9590 [https://gusto.com/i/brandon9590] • Amazon Storefront: https://www.amazon.com/shop/brandongustafson [https://www.amazon.com/shop/brandongustafson] (Some links above may be affiliate links, which means I may earn a small commission at no additional cost to you.) 🔗 Connect With Me: • Facebook Group: https://www.facebook.com/groups/assistedlivinginvesting [https://www.facebook.com/groups/assistedlivinginvesting] • Instagram: https://www.instagram.com/assistedlivinginvesting/ [https://www.instagram.com/assistedlivinginvesting/] • LinkedIn: https://www.linkedin.com/company/assisted-living-investing/ [https://www.linkedin.com/company/assisted-living-investing/] 🏡 Learn more about my assisted living facilities: https://www.beewellassistedliving.com/ [https://www.beewellassistedliving.com/] #assistedlivingbusines #residentialassistedliving #healthcareentrepreneur