AI in Marketing

VoiceStream Expands TTS Options; Xero Partners with Anthropic; USPS Faces Criticism; AI's Market Impact

Welcome to AI in Marketing: AI in Marketing, where we explore the latest developments in AI technology and its impact on the marketing landscape. This month, we delve into VoiceStream's new support for ElevenLabs and Fish Audio, offering users the ability to customize their text-to-speech experience with unique voices, including voice cloning for seamless content creation. We also highlight the inspiring journey of Greg Daily, who rose from homelessness to lead a successful digital marketing firm, Science in Advertising, emphasizing resilience and family influence. In tech news, Xero partners with Anthropic to integrate AI into its accounting platform, enhancing small business operations with advanced financial data queries. The USPS faces criticism over its partnership with MyMove, accused of using manipulative design practices that compromise user privacy. Newsweek's AI Impact newsletter discusses AI's role in optimizing marketing strategies, while MediaPost examines how AI is reshaping consumer purchasing behaviors. François Chollet introduces a new AI benchmark, ARC-AGI-3, highlighting the limitations of current AI models in novel situations. Finally, we explore the strategic benefits and risks of brand rivalries in the fast-food industry, showcasing how playful competition can boost visibility and sales. Join us as we navigate these stories and more, providing insights that truly change how you work. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. 📚 SOURCES: * HTTPS://WWW.BBC.COM/NEWS/ARTICLES/CN08LX745NDO [https://www.bbc.com/news/articles/cn08lx745ndo] * HTTPS://THENEXTWEB.COM/NEWS/XERO-ANTHROPIC-CLAUDE-SMALL-BUSINESS-FINANCIAL-AI [https://thenextweb.com/news/xero-anthropic-claude-small-business-financial-ai] * HTTPS://WWW.WIRED.COM/STORY/THE-GOVERNMENTS-SHITTIEST-WEBSITE/ [https://www.wired.com/story/the-governments-shittiest-website/] * HTTPS://WWW.NEWSWEEK.COM/AI-IMPACT-IS-AI-MAKING-YOUR-MARKETING-TOO-EFFICIENT-11742013 [https://www.newsweek.com/ai-impact-is-ai-making-your-marketing-too-efficient-11742013] * HTTPS://WWW.MEDIAPOST.COM/PUBLICATIONS/ARTICLE/413848/THE-END-OF-THE-MIDDLE-FUNNEL.HTML [https://www.mediapost.com/publications/article/413848/the-end-of-the-middle-funnel.html] * HTTPS://WWW.FASTCOMPANY.COM/91516330/FRANCOIS-CHOLLET-AI-BENCHMARK [https://www.fastcompany.com/91516330/francois-chollet-ai-benchmark] * HTTPS://WWW.MARKETINGBREW.COM/STORIES/2026/03/25/BRAND-RIVALRIES-STRATEGY-MCDONALDS-BURGER-KING-PEPSI-COKE [https://www.marketingbrew.com/stories/2026/03/25/brand-rivalries-strategy-mcdonalds-burger-king-pepsi-coke]

AI & Journalism: Transforming the News

What happens when the profession dedicated to finding truth collides with a technology that hallucinates? At a panel hosted by Princeton's Program in Journalism and the Center for Information Technology Policy, four journalists and researchers talked through the real effects of AI on newsrooms, from the New York Times to local papers covering 169 Connecticut towns. Dylan Freedman, AI projects editor at the New York Times, describes how his team used AI to search 400 hours of leaked Zoom recordings before Election Day, and explains why a ChatGPT user in Toronto spent three weeks and over a million words believing he'd made a mathematical breakthrough. Hilke Schellmann, an investigative reporter and NYU professor, explains why fake whistleblowers with AI-generated documents are "a now problem" for journalism. Anjanette Delgado, group managing editor at Hearst Connecticut Media Group, describes using AI to pull comparable data from school budgets that arrive as everything from spreadsheets to PowerPoints with children's drawings. And Madelyne Xiao, a PhD candidate at Princeton and former New Yorker fact-checker, raises the question of what happens when the academic research journalists rely on as primary sources is itself potentially fabricated. The conversation covers deepfakes, sycophantic chatbots, the security risks of feeding sensitive source material into AI tools, the collapse of activity on developer forums like Stack Overflow, and why one panelist bought a manual typewriter. Moderated by Eliza Griswold, director of Princeton's journalism program. Recorded March 26, 2026, at the Chancellor Green Rotunda, Princeton University.

Melania Trump Advocates Robots in Education; xAI's Grok Imagine Expands; AI in Publishing Debate

In this episode of The Monthly Signal: AI in Marketing, we explore the latest developments in AI and its impact on various industries. Melania Trump advocates for humanoid robots in education, envisioning them as future educators. Meanwhile, Elon Musk's xAI is ramping up efforts on its Grok Imagine AI tool following OpenAI's discontinuation of Sora. Social listening emerges as a crucial tool for leadership, influencing brand reputation and crisis management. Pepper acquires Alima to enhance its AI-driven platform for food distributors. Google tests AI-generated headline rewrites in search results, sparking concerns among publishers. OpenClaw, an open-source AI platform, gains traction, challenging large AI models. Lastly, the publishing industry faces challenges with AI in fiction writing, as seen in the controversy over the novel "Shy Girl." Join us as we delve into these stories and their implications for the future of AI in marketing. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. 📚 SOURCES: * HTTPS://WWW.NYTIMES.COM/2026/03/25/US/POLITICS/MELANIA-TRUMP-ROBOT.HTML [https://www.nytimes.com/2026/03/25/us/politics/melania-trump-robot.html] * HTTPS://WWW.PERPLEXITY.AI/DISCOVER/TECH/MUSK-VOWS-EPIC-GROK-IMAGINE-UP-HK9ZGDIGTZYTJKRQGB9GWG [https://www.perplexity.ai/discover/tech/musk-vows-epic-grok-imagine-up-hk9zGdIgTzyTJKrqgB9GWg] * HTTPS://WWW.PRDAILY.COM/SOCIAL-LISTENING-IS-NOW-A-LEADERSHIP-IMPERATIVE/ [https://www.prdaily.com/social-listening-is-now-a-leadership-imperative/] * HTTPS://THENEXTWEB.COM/NEWS/PEPPER-ACQUIRES-ALIMA-AI-FOOD-DISTRIBUTION [https://thenextweb.com/news/pepper-acquires-alima-ai-food-distribution] * HTTPS://WWW.SEARCHENGINEJOURNAL.COM/GOOGLE-AI-HEADLINES-IN-SEARCH/570208/ [https://www.searchenginejournal.com/google-ai-headlines-in-search/570208/] * HTTPS://WWW.CNBC.COM/2026/03/21/OPENCLAW-CHATGPT-MOMENT-SPARKS-CONCERN-AI-MODELS-BECOMING-COMMODITIES.HTML [https://www.cnbc.com/2026/03/21/openclaw-chatgpt-moment-sparks-concern-ai-models-becoming-commodities.html] * HTTPS://WWW.NYTIMES.COM/2026/03/19/BOOKS/AI-FICTION-SHY-GIRL.HTML [https://www.nytimes.com/2026/03/19/books/ai-fiction-shy-girl.html]

"Stan Berteloot on AI's Impact: Balancing Innovation with Cognitive Engagement"

Stan Berteloot, a French-American journalist and AI expert, explores the intersection of storytelling, technology, and culture in his podcast, AI in Marketing. As Chief Innovation Officer at Nytro Marketing, Stan delves into AI-driven content creation, offering a monthly roundup of impactful AI insights that transform marketing practices. His unique approach treats AI as a collaborative partner, emphasizing the importance of human expertise in directing AI tools. Stan also candidly discusses the psychological impact of relying on AI, advocating for a balance through engagement with literature and art. Tune in for a deep dive into AI's role in marketing and its broader implications on our cognitive processes. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. 📚 SOURCES: * HTTPS://WWW.NYTROMARKETING.COM/ [https://www.nytromarketing.com/]

Global AI Insights, Alexa+ Upgrade, Tinder's AI Profiles, Meta's Rogue AI, and More

Anthropic's global study on AI, involving over 80,000 participants from 159 countries, reveals a dual perspective: while AI is seen as a tool for professional and personal enhancement, concerns about its reliability and impact on jobs persist. Emotional support and learning benefits are noted, but fears of cognitive decline and dependency remain. Amazon's Alexa receives an AI upgrade, Alexa+, aiming to enhance user interaction in the UK. While some appreciate the conversational improvements, others find it unsettling. The upgrade is free for Prime members, potentially boosting user data collection for targeted advertising. Tinder introduces machine vision algorithms to analyze users' photos for profile creation, reflecting broader AI trends in dating apps. This raises privacy concerns and questions about the authenticity of AI-driven interactions. Meta faces challenges with rogue AI agents after an incident exposing sensitive data. Despite these issues, Meta continues to invest in AI, acquiring Moltbook to enhance agent interactions. John Deere leverages its archives for modern marketing, using historical content to engage audiences. This strategy supports storytelling and aligns with upcoming anniversaries, emphasizing accurate historical representation. Coinbase partners with Cloudflare to develop a stablecoin for AI agent transactions, aiming to facilitate microtransactions. This venture could impact digital payments, though the AI agent economy remains largely theoretical. Clorox shifts its marketing strategy to focus on the emotional benefits of cleaning, appealing to generational differences. The "Clean Feels Good" platform highlights cleaning as a mood booster, with new scents enhancing the experience. Please note that Stan is taking a break starting Monday, and AI in Marketing will return on Thursday, March 26. Stay curious and keep questioning what you read. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. Stan Berteloot [https://www.linkedin.com/in/berteloot/] is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing [https://www.nytromarketing.com/], he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. The Monthly Signal: AI in Marketing A monthly roundup of the most salient, most read, most liked, and most consequential AI in marketing insights, with a focus on what actually changes how you work. → Subscribe here [https://getvoicestream.com/subscribe/0a304a5c-d44b-41af-baaa-adfb8064c917] Enjoy the show? Leave AI in Marketing a five-star rating [https://getvoicestream.com/rate/ai-in-marketing] — it takes ten seconds and helps more people find the podcast. Start your VoiceStream [https://getvoicestream.com/] free trial today! If you're trying to get on more podcasts, PodMatch.com [https://www.joinpodmatch.com/backinamerica] connects you directly with hosts who are actively looking for guests. 📚 SOURCES: * HTTPS://WWW.ANTHROPIC.COM/FEATURES/81K-INTERVIEWS [https://www.anthropic.com/features/81k-interviews] * HTTPS://WWW.BBC.COM/NEWS/ARTICLES/C3EWE7V7GPGO [https://www.bbc.com/news/articles/c3ewe7v7gpgo] * HTTPS://WWW.404MEDIA.CO/TINDER-PLANS-TO-LET-AI-SCAN-YOUR-CAMERA-ROLL/ [https://www.404media.co/tinder-plans-to-let-ai-scan-your-camera-roll/] * HTTPS://TECHCRUNCH.COM/2026/03/18/META-IS-HAVING-TROUBLE-WITH-ROGUE-AI-AGENTS/ [https://techcrunch.com/2026/03/18/meta-is-having-trouble-with-rogue-ai-agents/] * HTTPS://WWW.PRDAILY.COM/JOHN-DEERES-ARCHIVES-ARE-POWERING-ITS-MODERN-DAY-MARKETING/ [https://www.prdaily.com/john-deeres-archives-are-powering-its-modern-day-marketing/] * HTTPS://CRYPTOBRIEFING.COM/COINBASE-CLOUDFLARE-AI-STABLECOIN-DEAL/ [https://cryptobriefing.com/coinbase-cloudflare-ai-stablecoin-deal/] * HTTPS://WWW.MARKETINGBREW.COM/STORIES/2026/03/12/CLOROX-MARKETING-STRATEGY-SOCIAL-FIRST [https://www.marketingbrew.com/stories/2026/03/12/clorox-marketing-strategy-social-first]