Built from Scratch

Founder Journal: May 2026

This is my monthly Founder Journal. A personal record documenting the decisions, lessons, and adjustments as I build toward a $1M business by the end of 2027. In this episode, I’m capturing five lessons from May 2026, recorded in real time while building a mid-six-figure service business. Lessons from May 2026: 1. It ran without me, but running isn't growing 2. A strategy without a process is just a good intention 3. The cheap option is often the expensive one 4. Sometimes free is the smartest price 5. A better model beats a better price Resources: * Diary of a CEO with Scott Galloway [https://open.spotify.com/episode/3wdHMQ6Tsyz0IExwxpTO0Z?si=V1Z7nlM5TsO-vBN3FlNjug]

Founder Journal: Apr '26

Concept: This is my monthly Founder Journal. A personal record documenting the decisions, lessons, and adjustments as I build toward a $1M business by the end of 2027. In this episode, I’m capturing five lessons from April 2026, recorded in real time while building a mid–six-figure service business. Lessons from April 2026: 1. Partner With People Who Are Ahead of You 2. Get the House in Order Before You Leave It 3. Marketing Takes More Volume Than You Think 4. AI Is a Tool, Not a Decision-Maker 5. A Vague Objective Will Eat Your Calendar

Founder Journal: Mar '26

This is my monthly Founder Journal. A personal record documenting the decisions, lessons, and adjustments as I build toward a $1M business by the end of 2027. In this episode, I’m capturing five lessons from March 2026, recorded in real time while building a mid-six-figure service business. Lessons from March 2026: 1. Effort Is a Deposit, Even When You Don’t See the Return 2. Having One Focus Moves the Business the Most 3. Plan First, Then Move Fast 4. Turn Numbers Into a Story 5. If the Business Breaks Without You, It’s Not Ready to Scale

Founder Journal: Feb '26

Description: This is my monthly Founder Journal. A personal record documenting the decisions, lessons, and adjustments as I build toward a $1M business by the end of 2027. In this episode, I’m capturing five lessons from February 2026, recorded in real time while building a mid-six-figure service business. Lessons from February 2026: 1. Consistency Will Teach and Reward You 2. It Must Be Explainable to a 5th Grader 3. If You Pay Hourly, You’ll Get Hourly Work 4. Launch Version One Before It’s Perfect 5. From Make or Break to Measured Progress Resources: * Silos, Politics and Turf Wars by Patrick Lencioni [https://a.co/d/06J9ENUw⁠] * Toyota's 5 Why's [https://www.orcalean.com/article/how-toyota-is-using-5-whys-method]

Founder Journal: Jan '26

This is my monthly Founder Journal. A personal record documenting the decisions, lessons, and adjustments as I build toward a $1M business by the end of 2027. In this episode, I’m capturing six lessons from January 2026, recorded in real time while building a mid–six-figure service business. Lessons from January 2026: * Scarcity works when trust already exists * Breaking beliefs unlocks faster progress * The game is heaven, not hell * Value stacking increases perceived value in sales * Simple messages need to be repeated often * How we launched a pricing increase the right way Resources: * The Chore Club: https://www.thetododudes.com/chore-club [https://www.thetododudes.com/chore-club] * He Leadeth Me Book: ⁠https://a.co/d/h5qgYBj⁠ [https://a.co/d/h5qgYBj] * Alex Hormozi & Tony Robbins Podcast: https://open.spotify.com/episode/6OXqTdIr33hh21OZPZ2yXV?si=3d67281ba0c04a1b&nd=1&dlsi=62deae23e6844a4c [https://open.spotify.com/episode/6OXqTdIr33hh21OZPZ2yXV?si=3d67281ba0c04a1b&nd=1&dlsi=62deae23e6844a4c]