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Seed To Cup

Podcast by Sprudge Media

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Inspired by interview podcasts, late-night TV, and radio, Seed To Cup is our chance to learn the origin stories of the companies, founders, and major coffee culture movers that help shape the industry. Each show features a deep dive interview with a different fascinating figure from the world of coffee and lets us learn their life story, early experiences with coffee, and big business decisions along the way that have helped them achieve success in the world of coffee. Aided by an in-depth interview research process, this show is a canvas for original storytelling. The companies and individuals in coffee you love all have a deeper story behind the scenes—that’s what we’ll be bringing you in this new show.

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jakson The Story Of BLK & Bold Coffee With Co-Founder Rod Johnson kansikuva

The Story Of BLK & Bold Coffee With Co-Founder Rod Johnson

This month on the Seed To Cup [https://sprudge.com/seed-to-cup] podcast, Sprudge contributor Giovanni Fillari interviews BLK & Bold Specialty Beverages [https://blkandbold.com/] Co-Founder Rod Johnson. "We are a coffee roastery located in Des Moines, Iowa, that bridges the gap between specialty coffee and community impact," says Johnson. "We were looking to do something more meaningful, and we are checking that box by contributing a portion of our proceeds to organizations that support youth in need." BLK & Bold pledges 5% of its profits [https://sprudge.com/support-these-black-owned-coffee-companies-updating-164145.html] to initiatives aligned to sustaining youth programming, enhancing workforce development, and eradicating youth homelessness. They've enjoyed a meteoric rise in popularity and sales [https://www.blackenterprise.com/blk-bold-expects-nearly-2m-in-revenue-in-2021-amid-nba-and-ben-jerrys-partnerships/] over the last few years, becoming one of America's best-recognized coffee brands along the way, with major placements [https://www.cnbc.com/2021/09/30/how-the-first-black-owned-national-coffee-brand-hit-seven-figure-sales.html] via Target, Whole Foods, and other national retailers.  Johnson talks about their pivot from non-profit work to the coffee industry and the connections made along the way. Fillari asks about the company's collaborations with Ben & Jerry's [https://sprudge.com/change-is-brewing-ben-jerrys-teams-up-with-blk-bold-for-ice-cream-with-a-cause-181505.html] and the NBA, accomplishments Johnson is most proud of, and what he hopes to achieve in the comings months and years. This episode is sponsored by La Marzocco.

16. maalis 2022 - 57 min
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