Selling Isn't Everything

The Secret to Consistency in Sales Success with Lisa Magnuson: EP 011

Brent and Shari sit down with the remarkable Lisa Magnuson, a powerhouse in strategic, complex sales who has built her career—and her business—on helping organizations land the massive, game-changing deals. Lisa Magnuson brings a blend of warmth, wit, and serious strategy to everything she does, from her free-range childhood in Menlo Park to leading top-performing teams at Xerox and now, consulting for sales leaders looking to win their “5x deals.” The discussion is anything but a typical sales interview. Instead, it’s a heartfelt, candid exploration of what actually creates sales success: discipline, strategic thinking, genuine curiosity, and the magic that happens when we show up as our full human selves. Together, the trio unpacks why training efforts so often fall flat, how real change and growth depend on consistent leadership and culture, and the underestimated power of showing up authentically—whether in a win room, a training session, or just a simple conversation. Expect plenty of stories, practical wisdom, a few laughs (and even some banter about forts and laminating napkins), all rooted in a shared belief that selling may not be everything, but bringing your “something”—your own secret superpower—makes all the difference. 👤 Connect with Lisa Magnuson: ✅ Website: https://www.TopLineSales.com [https://www.toplinesales.com] ✅ LinkedIn: https://www.linkedin.com/in/toplinesales [https://www.linkedin.com/in/toplinesales] 👤 Connect with Selling Isn’t Everything: ✅ Official: https://SellingIsntEverything.com [https://sellingisnteverything.com]  ✅ YouTube: https://www.youtube.com/@SellingIsntEverything [https://www.youtube.com/@SellingIsntEverything]  ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin [https://www.linkedin.com/in/sharilevitin/] ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson [https://www.linkedin.com/in/brentadamson]  ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/ [https://www.theframemakingsale.com/]  Selling Isn’t Everything is produced by Chris Stone at Cast Ahead:  https://CastAhead.net [https://castahead.net]

Garrett Blood on Building a Mission-Driven Culture That Puts People First: EP 010

We welcome Garrett Blood—a three-time entrepreneur, CEO and founder of Kajae, and a leader whose mission-driven approach left our whole team feeling deeply moved. This conversation is anything but typical. Garrett’s origin story begins in Orange County, where he went from limos and luxury to losing everything and starting over as a 12-year-old entrepreneur. His journey moves through business triumphs and setbacks, a breakthrough ice cream venture, and finally to Kajae, a staffing company built on the belief that opportunity – not talent – is unequally distributed across the globe. What unfolds is much more than business talk – it’s an exploration of resilience, leadership, human connection, and the power of putting people first. Garrett reveals how Kajae lifts individuals from poverty to middle class and why he refuses to compromise his values, even turning away clients who don’t align with his mission. The stories shared go far beyond the numbers, touching on transformation, gratitude, and the kind of impact that resonates at a human, not just organizational, level. Get ready for vulnerable stories, laughs, and eye-opening moments as Shari Levitin, Brent Adamson, and Garrett Blood dive deep into what it really means to lead with purpose—showing us that better people make better salespeople, not the other way around. If you care about connection, culture, and authenticity, you won’t want to miss this conversation. 👤 Connect with Garrett Blood: ✅ Website: https://www.kajae.com [https://www.kajae.com] ✅ LinkedIn: https://www.linkedin.com/in/garrettblood [https://www.linkedin.com/in/garrettblood] 👤 Connect with Selling Isn’t Everything: ✅ Official: https://SellingIsntEverything.com [https://sellingisnteverything.com]  ✅ YouTube: https://www.youtube.com/@SellingIsntEverything [https://www.youtube.com/@SellingIsntEverything]  ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin [https://www.linkedin.com/in/sharilevitin/] ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson [https://www.linkedin.com/in/brentadamson]  ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/ [https://www.theframemakingsale.com/]  Selling Isn’t Everything is produced by Chris Stone at Cast Ahead:  https://CastAhead.net [https://castahead.net]

Emotional Supply Chains and Real Impact: The Tim Hardin Leadership Approach: EP 009

In this episode, hosts Brent and Shari sit down with Tim Hardin, a CEO whose journey takes us from social work in rural Arkansas to the heights of corporate leadership. Tim shares how his roots in social services taught him about empathy, authenticity, and the power of overlooked moments - lessons he’s carried through every phase of his career. You'll hear stories about strategic pivots, the humble art of “thinking smaller,” and why connecting with people - not just building business - matters most. The episode tackles what it means to operationalize mission-driven values within teams, why focusing on the “emotional supply chain” changes the way we lead, and how small, genuine moments build the kind of trust that enables both family bonds and business growth. Get ready for a heartfelt, counterintuitive conversation threaded with humor, vulnerability, and wisdom. Whether you’re a CEO, a sales leader, or just someone craving more meaning in your work or life, this interview with Tim Hardin will inspire you to rethink performance, priorities, and what it truly means to connect. 👤 Connect with Tim Hardin: ✅ Website: http://www.decisiv.com/ [http://www.decisiv.com/] ✅ LinkedIn: https://www.linkedin.com/in/jtimhardin/ [https://www.linkedin.com/in/jtimhardin/] 👤 Connect with Selling Isn’t Everything: ✅ Official: https://SellingIsntEverything.com [https://sellingisnteverything.com]  ✅ YouTube: https://www.youtube.com/@SellingIsntEverything [https://www.youtube.com/@SellingIsntEverything]  ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin [https://www.linkedin.com/in/sharilevitin/] ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson [https://www.linkedin.com/in/brentadamson]  ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/ [https://www.theframemakingsale.com/]  Selling Isn’t Everything is produced by Chris Stone at Cast Ahead:  https://CastAhead.net [https://castahead.net]

Lessons from Elite Teams: Building Sustainable Success with Fergus Connolly: EP 008

Brent and Shari sit down with the renowned performance coach Dr. Fergus Connolly. Together, they explore what it really means to achieve and sustain greatness - not just in sports, but in business and everyday life. Far from the typical “tips and tricks” podcast, this conversation goes deep into universal truths about success, human connection, and why copying superstar tactics isn’t the path to lasting results. Fergus draws on his unique experiences coaching elite athletes, special forces, and world-class executives, revealing how principles, not just processes or hustle, hold the keys to performance that doesn’t burn you out. Expect stories about building teams that thrive beyond individual brilliance, the risks of “heroic compensation,” and the surprising power of stepping away from the grind to unlock creativity. Whether you’re leading a sales team, managing a business, or just trying to show up better in your own life, you’ll walk away with inspiration - and maybe a laugh or two - about what really matters when it comes to peak performance and human connection. 👤 Connect with Fergus Connolly: ✅ “59 Lessons: Working with the World's Greatest Coaches, Athletes, & Special Forces” Book: https://geni.us/FergusConnolly [https://geni.us/FergusConnolly] ✅ Website: https://fergusconnolly.com [https://fergusconnolly.com] ✅ LinkedIn: https://www.linkedin.com/in/fergusconnolly/ [https://www.linkedin.com/in/fergusconnolly/] 👤 Connect with Selling Isn’t Everything: ✅ Official: https://SellingIsntEverything.com [https://sellingisnteverything.com]  ✅ YouTube: https://www.youtube.com/@SellingIsntEverything [https://www.youtube.com/@SellingIsntEverything]  ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin [https://www.linkedin.com/in/sharilevitin/] ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson [https://www.linkedin.com/in/brentadamson]  ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/ [https://www.theframemakingsale.com/]  Selling Isn’t Everything is produced by Chris Stone at Cast Ahead:  https://CastAhead.net [https://castahead.net]

Beyond Selling: Dr Rod Berger On Stories We Tell Ourselves: EP 007

Shari and Brent sit down with Dr. Rod Berger, an organizational psychologist, bestselling author, and master storyteller. But this isn’t your typical sales podcast - forget the tips and tricks. Instead, you'll hear deep reflections on the stories we tell ourselves, and how those narratives shape both our relationships and our own self-perception. From anecdotes about his childhood and the fuel behind his curiosity to pinch-me moments like interviewing everyone from Pope Francis to Magic Johnson, Rod shares how authentic storytelling can open doors and strengthen human connection. Brent and Shari challenge the notion that selling is only about hitting targets, reminding everyone that “better people make better salespeople.” If you’re ready for a heartfelt conversation that’ll make you both feel and think, this episode is for you. Grab your headphones, and let’s dive in. 👤 Connect with Dr. Rod Berger: ✅ “The Narrative Edge” Book:https://geni.us/DrRodBergerNarrative [https://geni.us/DrRodBergerNarrative] ✅ Website: https://www.drrodberger.com/ [https://www.drrodberger.com/] ✅ LinkedIn: https://www.linkedin.com/in/rodbergerpsyd [https://www.linkedin.com/in/rodbergerpsyd] ✅ YouTube: https://www.youtube.com/@drrodberger/videos [https://www.youtube.com/@drrodberger/videos] ✅ Instagram: https://www.instagram.com/drrodberger/ [https://www.instagram.com/drrodberger/] 👤 Connect with Selling Isn’t Everything: ✅ Official: https://SellingIsntEverything.com [https://sellingisnteverything.com]  ✅ YouTube: https://www.youtube.com/@SellingIsntEverything [https://www.youtube.com/@SellingIsntEverything]  ✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin [https://www.linkedin.com/in/sharilevitin/] ✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson [https://www.linkedin.com/in/brentadamson]  ✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/ [https://www.theframemakingsale.com/]  Selling Isn’t Everything is produced by Chris Stone at Cast Ahead:  https://CastAhead.net [https://castahead.net]