Barefoot Business

Kill the Badge Scanner: The Future of In-Person Leads with Bryce Alsten

What if your biggest event headache, lead capture, didn’t have to be a headache at all? In this episode of Barefoot Business, Liz talks with Bryce from Popl to unpack how AI is reshaping in-person go-to-market, from ditching outdated badge scanners to turning real conversations into real pipeline. They get into the messy reality of event data, the rise of “in-person GTM” as a category, and the tension between automation and human connection. Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/ [https://www.weareichi.com/]

Conversations to Content Gold: How AI Is Capturing the Real Value of Events with Vamshi Velmajala

What if every conversation at your event didn’t just happen… but actually worked for you afterward? In this episode of Barefoot Business, Liz sits down with Vamshi of Snapsight to unpack how AI is transforming live event content into actionable insights, shareable moments, and strategic intelligence. From spontaneous think tanks to massive conferences, they dig into how capturing real conversations, not just presentations, can fuel marketing, deepen attendee value, and finally answer the question: what did we actually get out of this event?  Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/ [https://www.weareichi.com/]

AI vs Humanity: Darcy Gabriele on Why the Future of Events Is Still Deeply Human

What happens when AI gets smarter… and events get more human? In this episode of Barefoot Business, Liz sits down with Darcy Gabriel from BW Events Tech to explore the tension between automation and authentic connection. They dive into AI copilots, vibe coding, data overload, and the rising pressure on event professionals to do more, faster. But at the core, this conversation is about something bigger: how we design events that prioritize real conversations, psychological safety, and meaningful outcomes in a world obsessed with efficiency. Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/ [https://www.weareichi.com/]

Before Cvent, There Was a Typewriter: Jill Rasco on The Wild Origins of Event Tech

What do mimeograph machines, floppy disks, and early HTML have to do with modern event registration? Everything. In this episode of Barefoot Business, Liz and Jill Rasco of Attendee Management trace the evolution of event tech from literal cut-and-paste newspapers to today’s complex, integrated registration ecosystems. They unpack why registration strategy should start with the end in mind, how early decisions shape everything from reporting to attendee experience, and why the real value isn’t the platform, it’s the people who know how to use it. Plus, a few unforgettable onsite horror stories that prove why experience still beats software every time.  Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/ [https://www.weareichi.com/]

Be Present > Network: Designing Micro-Moments that Matter with Marisa Cali

Liz and Marissa unpack designing for real connection, why “be present” beats “network,” how to build white space into agendas, and using micro-retreats, mindful facilitation, and digital wellness to help entrepreneurs align to their North Star. Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/ [https://www.weareichi.com/]