Brand New Perspective

Podcast de brandnewperspective

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Gain a brand new perspective from this mother-daughter duo. Each month, you'll hear different perspectives on marketing, motherhood, and mental health from an award-winning CMO and her Gen Z daughter. Linda Bethea has held senior marketing leadership roles across PepsiCo, Diageo, and Danone, and been named a Forbes Top 50 Entrepreneurial CMOs. Her daughter, Finley, has spoken about marketing to Gen Z on stages across the country, including AdWeek NYC, and is never afraid to give her mom unfiltered feedback. Whether you’re a marketer eager to learn, a working mom trying to juggle it all, or just someone who loves an inter- generational POV, you’re in the right place. Email: brandnewperspective3@gmail.comInstagram: @brandnewperspective3LinkedIn: www.linkedin.com/in/linda-bethea/www.linkedin.com/in/finley-bethea-1681b7362/

Todos los episodios

4 episodios

Episode 3: Brand New Ways to Touch Grass

“Touching grass” has become one of the internet’s favorite phrases. It began as a jab aimed at people spending too much time online. Today, it reflects how Gen Z is renegotiating its relationship with technology and striving for more balance with more IRL experiences. Linda and Finley break down what’s driving this phenomenon, the mental health impact of doom scrolling, and what makes a memorable IRL experience. And don’t miss Finley’s hot takes on the Ad Age list of 20 brands catching Gen Z’s attention!

15 de may de 2026 - 33 min

Episode 2: Brand New Ways to Launch Brands and AI Slop or Slay

In this episode, Linda and Finley discuss how Taylor Swift and Alix Earle have mastered the modern marketing playbook for product launches, marrying marketing fundamentals with social, influencer and PR to build buzz and anticipation. They also tackle whether brand AI content is slop or slay and what’s cool or cringe for Gen Z. Spoiler alert: Linda is totally cringe with her side part and skinny jeans but Finley loves her anyway!

24 de abr de 2026 - 36 min

Bonus Episode: What's Cool or Cringe at Clemson

In this bonus episode, Finley visits her friend Skylar at Clemson University to learn which drinks students there think are cringe or cool, as well as the brand of clothing everyone on campus is wearing.

6 de abr de 2026 - 4 min

Episode 1: Brand New Beginnings

If you’re a marketer or a parent trying to connect with Gen Z, this podcast is for you! Meet Linda Bethea, an experienced Chief Marketing Officer, and her Gen Z daughter, Finley as they discuss why they decided to launch a podcast and share their different perspectives on marketing, motherhood, and mental health.

29 de mar de 2026 - 28 min

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Muy buenos Podcasts , entretenido y con historias educativas y divertidas depende de lo que cada uno busque. Yo lo suelo usar en el trabajo ya que estoy muchas horas y necesito cancelar el ruido de al rededor , Auriculares y a disfrutar ..!!

Fantástica aplicación. Yo solo uso los podcast. Por un precio módico los tienes variados y cada vez más.

Me encanta la app, concentra los mejores podcast y bueno ya era ora de pagarles a todos estos creadores de contenido

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