Building Brands Podcast

The Hard Lessons of Going Solo in Law

Kate Kliebert, Owner & Attorney with Kliebert Law Summary In this episode of the Building Brands podcast, host discusses with Kate Kliebert, owner of Klebert Law, her journey into entrepreneurship, the challenges she faced, and the lessons learned in building her law practice. They explore the importance of client relationships, effective marketing strategies, and the […]

Training Lawyers Like a Product

Boyd Black, Shareholder & Patent Attorney with Kinney & Lange Summary In this episode of the Building Brands podcast, Boyd Black, a shareholder and patent attorney at Kinney & Lange, discusses the firm’s focus on intellectual property law, particularly patent law. He emphasizes the importance of training new attorneys to maintain a consistent quality of […]

Marketing to Surgeons Is a Different Game

Bill Kelly, CEO of BLISCare SummaryIn this episode of the Building Brands Podcast, host Brayden Popp interviews Bill Kelly, CEO of BLISCare, a surgical risk management company. Bill discusses the unique services BLISCare offers to surgeons and the challenges of marketing to this niche audience. He shares insights on building a marketing team, the importance […]

How Cultural Understanding Built This Law Firm

Mark Kiran, Founding President & Attorney w/ The Broadway Law Firm Summary In this episode of the Building Brands podcast, Mark Kiran, founding president of Broadway Law Firm, discusses his journey in establishing a law firm focused on serving the Hispanic community. He shares insights on building a personal brand, the importance of educational content […]

The Business of Keeping Client

Cileen Doulatt, Founder of Excel CSR Services SummaryIn this episode of the Building Brands podcast, host Braden Popp speaks with Celine Doulatt, co-founder of Excel CSR Services, about the unique challenges and strategies in the insurance industry. Celine shares insights on building trust with clients, the importance of organic growth versus paid advertising, and the […]